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It was found that most of the social media platforms were used for the purpose of information seeking, although Wikis was the one most frequently used. Significant differences between undergraduate and graduate students were found in the use of social media for information seeking. In the academic context, the undergraduates used Social Q&amp;A, Media\u2010sharing sites, and Wikis frequently. On the other hand, graduate students used Blogs more often than the undergraduates. Significant gender differences were also found. Male students tended to use Wikis and Internet forums more often than female students. Furthermore, significant differences in disciplines were found. Students in science and engineering tended to use Wikis and Social Q&amp;A more often, and Blogs and Microblogs less often, than did students in humanities and social sciences. Humanities students used Online reviews more often than students in science and engineering. Implications of the findings were discussed in light of information literacy and user services for college students.<\/jats:p>","DOI":"10.1002\/meet.14505001155","type":"journal-article","created":{"date-parts":[[2014,5,8]],"date-time":"2014-05-08T16:35:28Z","timestamp":1399566928000},"page":"1-4","source":"Crossref","is-referenced-by-count":19,"title":["Information seeking through social media: Impact of user characteristics on social media use"],"prefix":"10.1002","volume":"50","author":[{"given":"Kyung\u2010Sun","family":"Kim","sequence":"first","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Sei\u2010Ching Joanna","family":"Sin","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Yuqi","family":"He","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"311","published-online":{"date-parts":[[2014,5,8]]},"reference":[{"issue":"3","key":"e_1_2_6_2_1","doi-asserted-by":"crossref","first-page":"261","DOI":"10.1016\/j.bushor.2012.01.007","article-title":"Marketing meets Web 2.0, social media, and creative consumers: Implications for international marketing strategy","volume":"55","author":"Berthona P. 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