{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,8,27]],"date-time":"2026-08-27T03:02:43Z","timestamp":1787799763325,"version":"build-2784847793"},"reference-count":26,"publisher":"Wiley","issue":"3","license":[{"start":{"date-parts":[[2019,11,4]],"date-time":"2019-11-04T00:00:00Z","timestamp":1572825600000},"content-version":"vor","delay-in-days":0,"URL":"http:\/\/onlinelibrary.wiley.com\/termsAndConditions#vor"}],"funder":[{"DOI":"10.13039\/501100000925","name":"National Health and Medical Research Council","doi-asserted-by":"publisher","award":["TRIP Fellowship APP1151021"],"award-info":[{"award-number":["TRIP Fellowship APP1151021"]}],"id":[{"id":"10.13039\/501100000925","id-type":"DOI","asserted-by":"publisher"}]}],"content-domain":{"domain":["onlinelibrary.wiley.com"],"crossmark-restriction":true},"short-container-title":["Health Prom J of Aust"],"published-print":{"date-parts":[[2020,9]]},"abstract":"<jats:title>Abstract<\/jats:title><jats:sec><jats:title>Issue addressed<\/jats:title><jats:p>This study explores the experiences of adults aged 18\u00a0years and older who received an unintended sunburn while wearing sunscreen and examines why the application of sunscreen as a sun protection measure did not work as intended.<\/jats:p><\/jats:sec><jats:sec><jats:title>Methods<\/jats:title><jats:p>Qualitative content analysis was conducted on 11 interviews with people living in Australia who had received an unintended sunburn. Data were collected from July 2017 to January 2018. Twelve participants took part in individual semi\u2010structured interviews either face\u2010to\u2010face or over the telephone, and 11 participants met the eligibility criteria and were included for analysis.<\/jats:p><\/jats:sec><jats:sec><jats:title>Results<\/jats:title><jats:p>The themes that emerged included experience of disbelief after sunburn; sunburn after water\u2010based activity; inaccurate sunscreen application; sunscreen acceptability and trust; discomfort in application, opportunistic sun exposure; aesthetically motivated behaviour; normative beliefs; and lack of awareness of recent sun safety campaigns.<\/jats:p><\/jats:sec><jats:sec><jats:title>Conclusion<\/jats:title><jats:p>Participants perceived themselves as well protected from sun exposure and were surprised they received a sunburn. We found that participants did not reapply sunscreen often enough, especially before and during water activities and overestimated the amount of time they could be safely exposed to the sun.<\/jats:p><\/jats:sec><jats:sec><jats:title>So what?<\/jats:title><jats:p>The findings of this study suggest a greater need for sun protection education on how to effectively use and apply sunscreen to avoid sunburn and skin cancer.<\/jats:p><\/jats:sec><jats:sec><jats:title>Summary<\/jats:title><jats:p>This study explores the experiences of adults aged 18\u00a0years and older who received an unintended sunburn while wearing sunscreen and examines why the application of sunscreen as a sun protection measure did not work as intended. Qualitative content analysis was conducted on 11 interviews with people living in Australia who had received an unintended sunburn.<\/jats:p><\/jats:sec>","DOI":"10.1002\/hpja.301","type":"journal-article","created":{"date-parts":[[2019,10,21]],"date-time":"2019-10-21T05:37:53Z","timestamp":1571636273000},"page":"533-539","update-policy":"https:\/\/doi.org\/10.1002\/crossmark_policy","source":"Crossref","is-referenced-by-count":17,"title":["Unintended sunburn after sunscreen application: An exploratory study of sun protection"],"prefix":"10.1002","volume":"31","author":[{"ORCID":"https:\/\/orcid.org\/0000-0002-1747-6609","authenticated-orcid":false,"given":"Montana","family":"O'Hara","sequence":"first","affiliation":[{"name":"Centre for Health Services Research Faculty of Medicine The University of Queensland Brisbane Queensland Australia"},{"name":"School of Public Health and Social Work Institute of Health and Biomedical Innovation Queensland University of Technology Brisbane Queensland Australia"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-0354-3583","authenticated-orcid":false,"given":"Caitlin","family":"Horsham","sequence":"additional","affiliation":[{"name":"Centre for Health Services Research Faculty of Medicine The University of Queensland Brisbane Queensland Australia"},{"name":"School of Public Health and Social Work Institute of Health and Biomedical Innovation Queensland University of Technology Brisbane Queensland Australia"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-8032-0244","authenticated-orcid":false,"given":"Uyen","family":"Koh","sequence":"additional","affiliation":[{"name":"Centre for Health Services Research Faculty of Medicine The University of Queensland Brisbane Queensland Australia"},{"name":"School of Public Health and Social Work Institute of Health and Biomedical Innovation Queensland University of Technology Brisbane Queensland Australia"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-1728-8085","authenticated-orcid":false,"given":"Monika","family":"Janda","sequence":"additional","affiliation":[{"name":"Centre for Health Services Research Faculty of Medicine The University of Queensland Brisbane Queensland Australia"},{"name":"School of Public Health and Social Work Institute of Health and Biomedical Innovation Queensland University of Technology Brisbane Queensland Australia"}],"role":[{"vocabulary":"crossref","role":"author"}]}],"member":"311","published-online":{"date-parts":[[2019,11,4]]},"reference":[{"key":"e_1_2_8_2_1","doi-asserted-by":"publisher","DOI":"10.5826\/dpc.0702a01"},{"key":"e_1_2_8_3_1","doi-asserted-by":"publisher","DOI":"10.1111\/j.1365-4632.2010.04474.x"},{"key":"e_1_2_8_4_1","doi-asserted-by":"publisher","DOI":"10.1016\/S0140-6736(09)61196-X"},{"key":"e_1_2_8_5_1","doi-asserted-by":"publisher","DOI":"10.5694\/j.1326-5377.2006.tb00086.x"},{"key":"e_1_2_8_6_1","unstructured":"World Health Organisation.Skin cancers 2018[cited 2018 Nov 29]. 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