{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,10,5]],"date-time":"2026-10-05T07:56:11Z","timestamp":1791186971740,"version":"4.1.0"},"reference-count":40,"publisher":"Wiley","issue":"9","license":[{"start":{"date-parts":[[2026,8,31]],"date-time":"2026-08-31T00:00:00Z","timestamp":1788134400000},"content-version":"vor","delay-in-days":0,"URL":"http:\/\/creativecommons.org\/licenses\/by-nc\/4.0\/"},{"start":{"date-parts":[[2026,8,31]],"date-time":"2026-08-31T00:00:00Z","timestamp":1788134400000},"content-version":"tdm","delay-in-days":0,"URL":"http:\/\/doi.wiley.com\/10.1002\/tdm_license_1.1"}],"content-domain":{"domain":["onlinelibrary.wiley.com"],"crossmark-restriction":true},"short-container-title":["Health Science Reports"],"published-print":{"date-parts":[[2026,9]]},"abstract":"<jats:title>ABSTRACT<\/jats:title>\n                  <jats:sec>\n                    <jats:title>Background and Aims<\/jats:title>\n                    <jats:p>Retaining and re\u2010engaging blood donors to ensure a safe and sufficient blood supply is a key responsibility of the Blood Transfusion Organization. This study aimed to investigate the reasons for the non\u2010return of lapsed blood donors to facilitate their re\u2010engagement.<\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>Methods<\/jats:title>\n                    <jats:p>This qualitative study, conducted in 2024, employed a conventional content analysis approach using four focused group discussions (FGDs) and individual interviews with seven lapsed blood donors selected purposefully. The credibility and reliability of the qualitative data were ensured through techniques such as maximum variation sampling, member checking, peer review, and the use of participant quotes. The interviews were recorded, manually coded, and categorized. Data analysis was carried out using Colaizzi's seven\u2010step method.<\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>Results<\/jats:title>\n                    <jats:p>In total, 34 individuals participated in this study. The reasons for non\u2010return included 94 initial codes, 26 subcategories, and 8 categories (medical and non\u2010medical health\u2010related reasons, life responsibilities, changes in attitude toward blood donation, blood donation with others, desire to perform wet cupping for ideological reasons and community recommendations, beliefs about blood donation, organizational limitations, and cultural awareness). These were grouped into three main themes: individual reasons, social determinants of blood donation, and social marketing of blood donation.<\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>Conclusion<\/jats:title>\n                    <jats:p>By understanding the individual needs of donors, community beliefs, and expectations, it is possible to promote a culture of blood donation through appropriate advertising and the production of up\u2010to\u2010date content in governmental and social media.<\/jats:p>\n                  <\/jats:sec>","DOI":"10.1002\/hsr2.73156","type":"journal-article","created":{"date-parts":[[2026,9,1]],"date-time":"2026-09-01T04:50:57Z","timestamp":1788238257000},"update-policy":"https:\/\/doi.org\/10.1002\/crossmark_policy","source":"Crossref","is-referenced-by-count":0,"title":["Investigation of the Reasons for the Non\u2010Return of Lapsed Blood Donors: A Qualitative Study"],"prefix":"10.1002","volume":"9","author":[{"ORCID":"https:\/\/orcid.org\/0000-0003-4111-8622","authenticated-orcid":false,"given":"Hayedeh","family":"Javadzadeh Shahshahani","sequence":"first","affiliation":[{"name":"Blood Transfusion Research Center High Institute for Research and Education in Transfusion Medicine Tehran Iran"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"ORCID":"https:\/\/orcid.org\/0000-0001-9989-171X","authenticated-orcid":false,"given":"Mojtaba","family":"Fattahi Ardakani","sequence":"additional","affiliation":[{"name":"Social Determinants of Health Research Center, Non\u2010Communicable Diseases Research Institute, Department of Health Education and Promotion, School of Public Health Shahid Sadoughi University of Medical Sciences Yazd Iran"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"ORCID":"https:\/\/orcid.org\/0000-0001-5539-763X","authenticated-orcid":false,"given":"Farahnaz","family":"Amiri","sequence":"additional","affiliation":[{"name":"Blood Transfusion Research Center High Institute for Research and Education in Transfusion Medicine Yazd Iran"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-2420-6463","authenticated-orcid":false,"given":"Sadegh","family":"Kazemi","sequence":"additional","affiliation":[{"name":"Research Center for Emergency and Disaster Resilience Red Crescent Society of the Islamic Republic of Iran  Fars Iran"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Sara","family":"Heydari","sequence":"additional","affiliation":[{"name":"Department of Medical Education Medical Education and Development Center Shahid Sadoughi University of Medical Sciences Yazd 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