{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,4,11]],"date-time":"2026-04-11T00:48:42Z","timestamp":1775868522824,"version":"3.50.1"},"reference-count":29,"publisher":"Wiley","issue":"1","license":[{"start":{"date-parts":[[2025,12,29]],"date-time":"2025-12-29T00:00:00Z","timestamp":1766966400000},"content-version":"vor","delay-in-days":0,"URL":"http:\/\/creativecommons.org\/licenses\/by-nc-nd\/4.0\/"},{"start":{"date-parts":[[2025,12,29]],"date-time":"2025-12-29T00:00:00Z","timestamp":1766966400000},"content-version":"tdm","delay-in-days":0,"URL":"http:\/\/doi.wiley.com\/10.1002\/tdm_license_1.1"}],"content-domain":{"domain":["alz-journals.onlinelibrary.wiley.com"],"crossmark-restriction":true},"short-container-title":["A&amp;amp;D Transl Res &amp;amp; Clin Interv"],"published-print":{"date-parts":[[2026,1]]},"abstract":"<jats:title>Abstract<\/jats:title>\n                  <jats:sec>\n                    <jats:title>INTRODUCTION<\/jats:title>\n                    <jats:p>\n                      The lack of racial\/ethnic and socioeconomic diversity in research is an historic and ongoing crisis, especially for diseases like Alzheimer's disease and related dementias (ADRD), whose prevalence, incidence, and risk are highest among the populations most likely to be excluded. Targeted and culturally appropriate population education and engagement strategies are key to increasing participation and reducing health disparities and costs. Art\u2010based knowledge translation (ABKT) uses art to disseminate information and resources related to research and its findings. The Alzheimer's Association applied ABKT in the form of a groundbreaking intervention called\n                      <jats:italic>Unforgettable<\/jats:italic>\n                      .\n                    <\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>METHODS<\/jats:title>\n                    <jats:p>Eligible communities were at least 35% Black\/African American and\/or Hispanic\/Latino and had a strong local Alzheimer's Association chapter. Test market touring was used to refine the intervention's messaging. Highly tailored promotion and outreach was conducted by local chapters with national Alzheimer's Association support. A live concert, information tables, and an intermission talk provided additional promotion and messaging. Post\u2010intervention surveys queried the intervention's messaging effectiveness and attendees\u2019 personal experiences around caregiving and research participation.<\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>RESULTS<\/jats:title>\n                    <jats:p>Three hundred thirty\u2010four surveys were completed. Most respondents were women (89%), Black\/African American (78%), and had never participated in a clinical trial (85%). Satisfaction with the intervention and its messaging was high. Barriers to clinical trial participation centered on fears of potential risks and overall lack of knowledge.<\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>DISCUSSION<\/jats:title>\n                    <jats:p>\n                      The success of\n                      <jats:italic>Unforgettable<\/jats:italic>\n                      demonstrates the potential for future partnerships and arts\u2010based health education initiatives through ABKT. By continuing to integrate culturally relevant storytelling with public health outreach and education, the Alzheimer's Association and others can further the critical and urgent mission of ending ADRD disparities.\n                    <\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>Highlights<\/jats:title>\n                    <jats:p>\n                      <jats:list list-type=\"bullet\">\n                        <jats:list-item>\n                          <jats:p>\n                            <jats:italic>Unforgettable<\/jats:italic>\n                            is a groundbreaking intervention that leverages culturally resonant art and live performance to engage under\u2010represented communities in Alzheimer's disease and related dementias (ADRD) research and clinical trials.\n                          <\/jats:p>\n                        <\/jats:list-item>\n                        <jats:list-item>\n                          <jats:p>\n                            Art\u2010based knowledge translation was used in the development of\n                            <jats:italic>Unforgettable<\/jats:italic>\n                            , which refers to the practice of using art to disseminate, engage with, or communicate about research and its findings, reducing the knowledge\u2010to\u2010action gap.\n                          <\/jats:p>\n                        <\/jats:list-item>\n                        <jats:list-item>\n                          <jats:p>\n                            High satisfaction rates and increased awareness of ADRD research were reported by participants of\n                            <jats:italic>Unforgettable<\/jats:italic>\n                            , which highlights the need for integrating culturally relevant story\u2010telling into interventions surrounding public health issues, such as ADRD.\n                          <\/jats:p>\n                        <\/jats:list-item>\n                      <\/jats:list>\n                    <\/jats:p>\n                  <\/jats:sec>","DOI":"10.1002\/trc2.70195","type":"journal-article","created":{"date-parts":[[2025,12,29]],"date-time":"2025-12-29T11:22:21Z","timestamp":1767007341000},"update-policy":"https:\/\/doi.org\/10.1002\/crossmark_policy","source":"Crossref","is-referenced-by-count":0,"title":["Unforgettable: The power of community in the pursuit of health equity for Alzheimer's disease and other dementia"],"prefix":"10.1002","volume":"12","author":[{"given":"Beverly M.","family":"Berry","sequence":"first","affiliation":[{"name":"Alzheimer's Association  Chicago Illinois USA"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Garrett","family":"Davis","sequence":"additional","affiliation":[{"name":"Gdavis Productions and Films LLC  Winston Salem North Carolina 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