{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,12,12]],"date-time":"2025-12-12T13:35:21Z","timestamp":1765546521958,"version":"3.40.3"},"publisher-location":"Cham","reference-count":23,"publisher":"Springer International Publishing","isbn-type":[{"type":"print","value":"9783030366902"},{"type":"electronic","value":"9783030366919"}],"license":[{"start":{"date-parts":[[2019,1,1]],"date-time":"2019-01-01T00:00:00Z","timestamp":1546300800000},"content-version":"tdm","delay-in-days":0,"URL":"http:\/\/www.springer.com\/tdm"}],"content-domain":{"domain":["link.springer.com"],"crossmark-restriction":false},"short-container-title":[],"published-print":{"date-parts":[[2019]]},"DOI":"10.1007\/978-3-030-36691-9_33","type":"book-chapter","created":{"date-parts":[[2019,12,16]],"date-time":"2019-12-16T17:02:52Z","timestamp":1576515772000},"page":"396-404","update-policy":"https:\/\/doi.org\/10.1007\/springer_crossmark_policy","source":"Crossref","is-referenced-by-count":6,"title":["Social Network Advertising Classification Based on Content Categories"],"prefix":"10.1007","author":[{"ORCID":"https:\/\/orcid.org\/0000-0002-1517-3575","authenticated-orcid":false,"given":"Gustavo Nogueira","family":"de Sousa","sequence":"first","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0000-0001-6894-8031","authenticated-orcid":false,"given":"Gustavo R.","family":"Almeida","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-6282-0368","authenticated-orcid":false,"given":"F\u00e1bio","family":"Lobato","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"297","published-online":{"date-parts":[[2019,12,17]]},"reference":[{"issue":"3","key":"33_CR1","doi-asserted-by":"publisher","first-page":"202","DOI":"10.1016\/j.ijinfomgt.2016.08.004","volume":"37","author":"SN Ahmad","year":"2017","unstructured":"Ahmad, S.N., Laroche, M.: Analyzing electronic word of mouth: a social commerce construct. Int. J. Inf. Manag. 37(3), 202\u2013213 (2017)","journal-title":"Int. J. Inf. Manag."},{"key":"33_CR2","unstructured":"de Almeida, G.R.T., Lobato, F., Cirqueira, D.: Improving Social CRM through electronic word-of-mouth: a case study of ReclameAqui. In: XIV Workshop de Trabalhos de Inicia\u00e7\u00e3o Cient\u00edfic (2017)"},{"key":"33_CR3","doi-asserted-by":"crossref","unstructured":"Barata, G.M., Viana, J.A., Reinhold, O., Lobato, F., Alt, R.: Social CRM in digital marketing agencies: an extensive classification of services. In: 2018 IEEE\/WIC\/ACM International Conference on Web Intelligence (WI), pp. 750\u2013753 (2018)","DOI":"10.1109\/WI.2018.00009"},{"key":"33_CR4","doi-asserted-by":"publisher","first-page":"45","DOI":"10.1016\/j.inffus.2015.08.005","volume":"28","author":"G Bello-Orgaz","year":"2016","unstructured":"Bello-Orgaz, G., Jung, J.J., Camacho, D.: Social big data: recent achievements and new challenges. Inf. Fusion 28, 45\u201359 (2016)","journal-title":"Inf. Fusion"},{"key":"33_CR5","doi-asserted-by":"crossref","unstructured":"Cirqueira, D., Pinheiro, M.F., Jacob, A., Lobato, F., Santana, A.: A literature review in preprocessing for sentiment analysis for Brazilian Portuguese social media. In: 2018 IEEE\/WIC\/ACM International Conference on Web Intelligence (WI), pp. 746\u2013749. IEEE (2018)","DOI":"10.1109\/WI.2018.00008"},{"key":"33_CR6","doi-asserted-by":"publisher","first-page":"505","DOI":"10.1016\/j.pmcj.2016.03.001","volume":"38","author":"R Colomo-Palacios","year":"2017","unstructured":"Colomo-Palacios, R., Garc\u00eda-Pe\u00f1alvo, F.J., Stantchev, V., Misra, S.: Towards a social and context-aware mobile recommendation system for tourism. Perv. Mob. Comput. 38, 505\u2013515 (2017)","journal-title":"Perv. Mob. Comput."},{"issue":"1","key":"33_CR7","doi-asserted-by":"publisher","first-page":"4","DOI":"10.1080\/00913367.2017.1405751","volume":"47","author":"JM Gavilanes","year":"2018","unstructured":"Gavilanes, J.M., Flatten, T.C., Brettel, M.: Content strategies for digital consumer engagement in social networks: why advertising is an antecedent of engagement. J. Advertising 47(1), 4\u201323 (2018)","journal-title":"J. Advertising"},{"key":"33_CR8","doi-asserted-by":"publisher","first-page":"558","DOI":"10.1016\/j.chb.2015.03.043","volume":"50","author":"U Gretzel","year":"2015","unstructured":"Gretzel, U., Werthner, H., Koo, C., Lamsfus, C.: Conceptual foundations for understanding smart tourism ecosystems. Comput. Hum. Behav. 50, 558\u2013563 (2015)","journal-title":"Comput. Hum. Behav."},{"key":"33_CR9","doi-asserted-by":"publisher","first-page":"180","DOI":"10.1016\/j.erss.2018.10.030","volume":"49","author":"J Hamilton","year":"2019","unstructured":"Hamilton, J., Hogan, B., Lucas, K., Mayne, R.: Conversations about conservation? Using social network analysis to understand energy practices. Energy Res. Soc. Sci. 49, 180\u2013191 (2019)","journal-title":"Energy Res. Soc. Sci."},{"key":"33_CR10","doi-asserted-by":"publisher","first-page":"597","DOI":"10.1016\/j.tourman.2016.09.015","volume":"59","author":"P Harrigan","year":"2017","unstructured":"Harrigan, P., Evers, U., Miles, M., Daly, T.: Customer engagement with tourism social media brands. Tour. Manag. 59, 597\u2013609 (2017)","journal-title":"Tour. Manag."},{"key":"33_CR11","doi-asserted-by":"publisher","first-page":"22","DOI":"10.1016\/j.chb.2017.09.019","volume":"80","author":"S Hussain","year":"2018","unstructured":"Hussain, S., Guangju, W., Jafar, R.M.S., Ilyas, Z., Mustafa, G., Jianzhou, Y.: Consumers\u2019 online information adoption behavior: motives and antecedents of electronic word of mouth communications. Comput. Hum. Behav. 80, 22\u201332 (2018)","journal-title":"Comput. Hum. Behav."},{"key":"33_CR12","doi-asserted-by":"publisher","first-page":"293","DOI":"10.1016\/j.tourman.2016.03.014","volume":"58","author":"Y Li","year":"2017","unstructured":"Li, Y., Hu, C., Huang, C., Duan, L.: The concept of smart tourism in the context of tourism information services. Tour. Manag. 58, 293\u2013300 (2017)","journal-title":"Tour. Manag."},{"key":"33_CR13","series-title":"Lecture Notes in Business Information Processing","doi-asserted-by":"publisher","first-page":"221","DOI":"10.1007\/978-3-319-52464-1_20","volume-title":"Business Information Systems Workshops","author":"F Lobato","year":"2017","unstructured":"Lobato, F., Pinheiro, M., Jacob, A., Reinhold, O., Santana, \u00c1.: Social CRM: biggest challenges to make it work in the real world. In: Abramowicz, W., Alt, R., Franczyk, B. (eds.) BIS 2016. LNBIP, vol. 263, pp. 221\u2013232. Springer, Cham (2017). \nhttps:\/\/doi.org\/10.1007\/978-3-319-52464-1_20"},{"key":"33_CR14","doi-asserted-by":"publisher","first-page":"237","DOI":"10.1016\/j.jnca.2014.09.020","volume":"59","author":"J L\u00f3pez-de-Armentia","year":"2016","unstructured":"L\u00f3pez-de-Armentia, J., Casado-Mansilla, D., L\u00f3pez-de-Ipi\u00f1a, D.: Making social networks a means to save energy. J. Netw. Comput. Appl. 59, 237\u2013246 (2016)","journal-title":"J. Netw. Comput. Appl."},{"issue":"5","key":"33_CR15","doi-asserted-by":"publisher","first-page":"630","DOI":"10.1108\/JEIM-10-2014-0105","volume":"29","author":"A Maiz","year":"2016","unstructured":"Maiz, A., Arranz, N., Juan, J.C.: Factors affecting social interaction on social network sites: the Facebook case. J. Enterp. Inf. Manag. 29(5), 630\u2013649 (2016)","journal-title":"J. Enterp. Inf. Manag."},{"key":"33_CR16","first-page":"2","volume":"10","author":"B Oliveira","year":"2018","unstructured":"Oliveira, B., Casais, B.: The importance of user-generated photos in restaurant selection. J. Hosp. Tour. Technol. 10, 2\u201314 (2018)","journal-title":"J. Hosp. Tour. Technol."},{"key":"33_CR17","first-page":"1","volume":"14","author":"C Pradiptarini","year":"2011","unstructured":"Pradiptarini, C.: Social media marketing: measuring its effectiveness and identifying the target market. J. Undergrad. Res. 14, 1\u201311 (2011)","journal-title":"J. Undergrad. Res."},{"key":"33_CR18","unstructured":"Schm\u00e4h, M., Wilke, T., Rossmann, A.: Electronic word-of-mouth: a systematic literature analysis. In: Lecture Notes in Informatics (LNI), p. 147 (2017)"},{"key":"33_CR19","doi-asserted-by":"publisher","first-page":"52","DOI":"10.1016\/j.ijinfomgt.2018.06.006","volume":"43","author":"WL Shiau","year":"2018","unstructured":"Shiau, W.L., Dwivedi, Y.K., Lai, H.H.: Examining the core knowledge on Facebook. Int. J. Inf. Manag. 43, 52\u201363 (2018)","journal-title":"Int. J. Inf. Manag."},{"key":"33_CR20","doi-asserted-by":"crossref","unstructured":"Silva, W., Santana, \u00c1., Lobato, F., Pinheiro, M.: A methodology for community detection in Twitter. In: Proceedings of the International Conference on Web Intelligence, pp. 1006\u20131009 (2017)","DOI":"10.1145\/3106426.3117760"},{"key":"33_CR21","unstructured":"Statista: Facebook users worldwide 2018\u2014Statista (2018)"},{"key":"33_CR22","unstructured":"Statista: Global social media ranking 2019\u2014Statistic (2019)"},{"issue":"5","key":"33_CR23","doi-asserted-by":"publisher","first-page":"847","DOI":"10.1016\/j.ipm.2017.10.006","volume":"54","author":"P Vecchio Del","year":"2018","unstructured":"Del Vecchio, P., Mele, G., Ndou, V., Secundo, G.: Creating value from social big data: implications for smart tourism destinations. Inf. Process. Manag. 54(5), 847\u2013860 (2018)","journal-title":"Inf. Process. Manag."}],"container-title":["Lecture Notes in Business Information Processing","Business Information Systems Workshops"],"original-title":[],"language":"en","link":[{"URL":"http:\/\/link.springer.com\/content\/pdf\/10.1007\/978-3-030-36691-9_33","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2019,12,17]],"date-time":"2019-12-17T05:13:10Z","timestamp":1576559590000},"score":1,"resource":{"primary":{"URL":"http:\/\/link.springer.com\/10.1007\/978-3-030-36691-9_33"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2019]]},"ISBN":["9783030366902","9783030366919"],"references-count":23,"URL":"https:\/\/doi.org\/10.1007\/978-3-030-36691-9_33","relation":{},"ISSN":["1865-1348","1865-1356"],"issn-type":[{"type":"print","value":"1865-1348"},{"type":"electronic","value":"1865-1356"}],"subject":[],"published":{"date-parts":[[2019]]},"assertion":[{"value":"17 December 2019","order":1,"name":"first_online","label":"First Online","group":{"name":"ChapterHistory","label":"Chapter History"}},{"value":"BIS","order":1,"name":"conference_acronym","label":"Conference Acronym","group":{"name":"ConferenceInfo","label":"Conference Information"}},{"value":"International Conference on Business Information Systems","order":2,"name":"conference_name","label":"Conference Name","group":{"name":"ConferenceInfo","label":"Conference Information"}},{"value":"Seville","order":3,"name":"conference_city","label":"Conference City","group":{"name":"ConferenceInfo","label":"Conference Information"}},{"value":"Spain","order":4,"name":"conference_country","label":"Conference Country","group":{"name":"ConferenceInfo","label":"Conference Information"}},{"value":"2019","order":5,"name":"conference_year","label":"Conference Year","group":{"name":"ConferenceInfo","label":"Conference Information"}},{"value":"26 June 2019","order":7,"name":"conference_start_date","label":"Conference Start Date","group":{"name":"ConferenceInfo","label":"Conference Information"}},{"value":"28 June 2019","order":8,"name":"conference_end_date","label":"Conference End Date","group":{"name":"ConferenceInfo","label":"Conference Information"}},{"value":"22","order":9,"name":"conference_number","label":"Conference Number","group":{"name":"ConferenceInfo","label":"Conference Information"}},{"value":"bis2019","order":10,"name":"conference_id","label":"Conference ID","group":{"name":"ConferenceInfo","label":"Conference Information"}},{"value":"http:\/\/bis.ue.poznan.pl\/","order":11,"name":"conference_url","label":"Conference URL","group":{"name":"ConferenceInfo","label":"Conference Information"}},{"value":"Single-blind","order":1,"name":"type","label":"Type","group":{"name":"ConfEventPeerReviewInformation","label":"Peer Review Information (provided by the conference organizers)"}},{"value":"EasyChair","order":2,"name":"conference_management_system","label":"Conference Management System","group":{"name":"ConfEventPeerReviewInformation","label":"Peer Review Information (provided by the conference organizers)"}},{"value":"223","order":3,"name":"number_of_submissions_sent_for_review","label":"Number of Submissions Sent for Review","group":{"name":"ConfEventPeerReviewInformation","label":"Peer Review Information (provided by the conference organizers)"}},{"value":"67","order":4,"name":"number_of_full_papers_accepted","label":"Number of Full Papers Accepted","group":{"name":"ConfEventPeerReviewInformation","label":"Peer Review Information (provided by the conference organizers)"}},{"value":"0","order":5,"name":"number_of_short_papers_accepted","label":"Number of Short Papers Accepted","group":{"name":"ConfEventPeerReviewInformation","label":"Peer Review Information (provided by the conference organizers)"}},{"value":"30% - The value is computed by the equation \"Number of Full Papers Accepted \/ Number of Submissions Sent for Review * 100\" and then rounded to a whole number.","order":6,"name":"acceptance_rate_of_full_papers","label":"Acceptance Rate of Full Papers","group":{"name":"ConfEventPeerReviewInformation","label":"Peer Review Information (provided by the conference organizers)"}},{"value":"2,5","order":7,"name":"average_number_of_reviews_per_paper","label":"Average Number of Reviews per Paper","group":{"name":"ConfEventPeerReviewInformation","label":"Peer Review Information (provided by the conference organizers)"}},{"value":"4","order":8,"name":"average_number_of_papers_per_reviewer","label":"Average Number of Papers per Reviewer","group":{"name":"ConfEventPeerReviewInformation","label":"Peer Review Information (provided by the conference organizers)"}},{"value":"Yes","order":9,"name":"external_reviewers_involved","label":"External Reviewers Involved","group":{"name":"ConfEventPeerReviewInformation","label":"Peer Review Information (provided by the conference organizers)"}},{"value":"From the BIS workshops 57 papers were accepted from 139 submissions","order":10,"name":"additional_info_on_review_process","label":"Additional Info on Review Process","group":{"name":"ConfEventPeerReviewInformation","label":"Peer Review Information (provided by the conference organizers)"}}]}}