{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,9,23]],"date-time":"2025-09-23T13:45:38Z","timestamp":1758635138191},"publisher-location":"Berlin, Heidelberg","reference-count":7,"publisher":"Springer Berlin Heidelberg","isbn-type":[{"type":"print","value":"9783540771043"}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":[],"DOI":"10.1007\/978-3-540-77105-0_58","type":"book-chapter","created":{"date-parts":[[2007,12,3]],"date-time":"2007-12-03T06:59:37Z","timestamp":1196665177000},"page":"541-548","source":"Crossref","is-referenced-by-count":10,"title":["Empirical Price Modeling for Sponsored Search"],"prefix":"10.1007","author":[{"given":"Kuzman","family":"Ganchev","sequence":"first","affiliation":[]},{"given":"Alex","family":"Kulesza","sequence":"additional","affiliation":[]},{"given":"Jinsong","family":"Tan","sequence":"additional","affiliation":[]},{"given":"Ryan","family":"Gabbard","sequence":"additional","affiliation":[]},{"given":"Qian","family":"Liu","sequence":"additional","affiliation":[]},{"given":"Michael","family":"Kearns","sequence":"additional","affiliation":[]}],"member":"297","reference":[{"key":"58_CR1","doi-asserted-by":"crossref","unstructured":"Animesh, A., Ramachandran, V., Viswanathan, S.: Quality Uncertainty and the Performance of Online Sponsored Search Markets: An Empirical Investigation. SSRN eLibrary (2006)","DOI":"10.2139\/ssrn.851286"},{"key":"58_CR2","unstructured":"ApexPacific. Overture bid management software & overture bid tool, http:\/\/www.apexpacific.com\/bidmaximizer\/overturebidding.html"},{"key":"58_CR3","unstructured":"Atlas. Rules-based bidding for pay-per-click management, http:\/\/www.atlasonepoint.com\/products\/bidmanager\/rulesbased"},{"key":"58_CR4","doi-asserted-by":"crossref","unstructured":"Edelman, B., Ostrovsky, M., Schwarz, M.: Internet advertising and the generalized second price auction: Selling billions of dollars worth of keywords. Working Paper (2005), http:\/\/rwj.berkeley.edu\/schwarz\/","DOI":"10.3386\/w11765"},{"key":"58_CR5","doi-asserted-by":"publisher","first-page":"218","DOI":"10.1145\/1134707.1134731","volume-title":"EC 2006 Proceedings of the 7th ACM conference on Electronic commerce","author":"S. Lahaie","year":"2006","unstructured":"Lahaie, S.: An analysis of alternative slot auction designs for sponsored search. In: EC 2006 Proceedings of the 7th ACM conference on Electronic commerce, pp. 218\u2013227. ACM Press, New York (2006)"},{"key":"58_CR6","first-page":"260","volume-title":"Electronic Commerce 2006","author":"P. Rusmevichientong","year":"2006","unstructured":"Rusmevichientong, P., Williamson, D.P.: An adaptive algorithm for selecting profitable keywords for search-based advertising services. In: Electronic Commerce 2006, pp. 260\u2013269. ACM Press, New York (2006)"},{"key":"58_CR7","unstructured":"Varian, H.R.: Position auctions. International Journal of Industrial Organization (2006)"}],"container-title":["Lecture Notes in Computer Science","Internet and Network Economics"],"original-title":[],"language":"en","link":[{"URL":"http:\/\/link.springer.com\/content\/pdf\/10.1007\/978-3-540-77105-0_58.pdf","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2021,4,27]],"date-time":"2021-04-27T11:00:36Z","timestamp":1619521236000},"score":1,"resource":{"primary":{"URL":"http:\/\/link.springer.com\/10.1007\/978-3-540-77105-0_58"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[null]]},"ISBN":["9783540771043"],"references-count":7,"URL":"https:\/\/doi.org\/10.1007\/978-3-540-77105-0_58","relation":{},"subject":[]}}