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Building upon the literature in emotions and strategic narratives, this study seeks to clarify which emotions are discursively used in China\u2019s international AI narratives, and their function and significance. Specifically, the study investigates emotion discourses in AI-focused videos disseminated on China\u2019s international broadcasting (CGTN YouTube channel). The analysis reveals that pride, hope and fear discourses have multiple functions in China\u2019s international AI narratives on CGTN. Hope is used to represent China as a key competitor in the global AI race, who is catching up to the US. China uses pride to showcase its advances in AI applications, to highlight its transformation of traditional industries, and to identity itself as equal to the US. Fear is used to frame US\u2019s perception of China\u2019s AI developments, to suggest their crisis of confidence, but also to refute the \u201cChina threat\u201d. Additionally, the fear discourse is used to deliberate anticipated risks, particularly on job loss and data privacy. These emotion discourses forge China\u2019s identity as a future global AI power. The paper then discusses how these findings contribute to key debates about Chinese discourse and media strategy.<\/jats:p>","DOI":"10.1007\/s00146-022-01393-3","type":"journal-article","created":{"date-parts":[[2022,2,16]],"date-time":"2022-02-16T14:02:25Z","timestamp":1645020145000},"page":"295-307","update-policy":"https:\/\/doi.org\/10.1007\/springer_crossmark_policy","source":"Crossref","is-referenced-by-count":18,"title":["On the use of pride, hope and fear in China\u2019s international artificial intelligence narratives on CGTN"],"prefix":"10.1007","volume":"39","author":[{"ORCID":"https:\/\/orcid.org\/0000-0001-8459-8860","authenticated-orcid":false,"given":"Carolijn","family":"van Noort","sequence":"first","affiliation":[]}],"member":"297","published-online":{"date-parts":[[2022,2,16]]},"reference":[{"issue":"3","key":"1393_CR1","doi-asserted-by":"publisher","first-page":"569","DOI":"10.1007\/s00146-019-00918-7","volume":"35","author":"R Adams","year":"2020","unstructured":"Adams R (2020) Helen A\u2019Loy and other tales of female automata: a gendered reading of the narratives of hopes and fears of intelligent machines and artificial intelligence. 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