{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,3,26]],"date-time":"2025-03-26T12:40:40Z","timestamp":1742992840162,"version":"3.40.3"},"publisher-location":"Cham","reference-count":8,"publisher":"Springer International Publishing","isbn-type":[{"type":"print","value":"9783030832858"},{"type":"electronic","value":"9783030832865"}],"license":[{"start":{"date-parts":[[2021,1,1]],"date-time":"2021-01-01T00:00:00Z","timestamp":1609459200000},"content-version":"tdm","delay-in-days":0,"URL":"https:\/\/www.springer.com\/tdm"},{"start":{"date-parts":[[2021,1,1]],"date-time":"2021-01-01T00:00:00Z","timestamp":1609459200000},"content-version":"vor","delay-in-days":0,"URL":"https:\/\/www.springer.com\/tdm"}],"content-domain":{"domain":["link.springer.com"],"crossmark-restriction":false},"short-container-title":[],"published-print":{"date-parts":[[2021]]},"DOI":"10.1007\/978-3-030-83286-5_17","type":"book-chapter","created":{"date-parts":[[2021,12,2]],"date-time":"2021-12-02T16:11:59Z","timestamp":1638461519000},"page":"293-302","update-policy":"https:\/\/doi.org\/10.1007\/springer_crossmark_policy","source":"Crossref","is-referenced-by-count":0,"title":["We Stay Well Together: A Social Marketing Campaign"],"prefix":"10.1007","author":[{"given":"Filipa","family":"Almeida","sequence":"first","affiliation":[]},{"given":"Madalena","family":"Abreu","sequence":"additional","affiliation":[]},{"given":"Nuno","family":"Cadete","sequence":"additional","affiliation":[]}],"member":"297","published-online":{"date-parts":[[2022,1,1]]},"reference":[{"key":"17_CR1","volume-title":"Marketing social change","author":"A Andreasen","year":"1996","unstructured":"Andreasen A (1996) Marketing social change. Jossey-Bass, San Francisco"},{"issue":"7","key":"17_CR2","doi-asserted-by":"publisher","first-page":"697","DOI":"10.1108\/02634501111178712","volume":"29","author":"N Henley","year":"2011","unstructured":"Henley N, Raffin S, Caemmerer B (2011) The application of marketing principles to a social marketing campaign. Mark Intell Plan 29(7):697\u2013706. https:\/\/doi.org\/10.1108\/02634501111178712","journal-title":"Mark Intell Plan"},{"key":"17_CR3","doi-asserted-by":"publisher","unstructured":"Hui JS, Gerber EM, Gergle D (2014) Understanding and leveraging social networks for crowdfunding: opportunities and challenges. DIS 2014, June 21\u201325. https:\/\/doi.org\/10.1145\/2598510.2598539. Accessed 24 June 2020","DOI":"10.1145\/2598510.2598539"},{"key":"17_CR4","unstructured":"INE (2020) Sobre a pobreza, as desigualdades e a priva\u00e7\u00e3o material em Portugal, Ano de Edi\u00e7\u00e3o: 2010. 27 June 2020. Retrieved from https:\/\/www.ine.pt\/xportal\/xmain?xpid=INE&xpgid=ine_publicacoes&PUBLICACOESpub_boui=100334100&PUBLICACOESmodo=2"},{"key":"17_CR5","volume-title":"Social marketing","author":"P Kotler","year":"1989","unstructured":"Kotler P, Roberto EL (1989) Social marketing. The Free Press, New York"},{"key":"17_CR7","unstructured":"PORDATA (2020a) Popula\u00e7\u00e3o em risco de pobreza: total e por grupo et\u00e1rio (%). Retrieved from https:\/\/www.pordata.pt\/Europa\/Popula%C3%A7%C3%A3o+em+risco+de+pobreza+total+e+por+grupo+et%C3%A1rio+(percentagem)-2331"},{"key":"17_CR8","unstructured":"PORDATA (2020b) Taxa de risco de pobreza: antes e ap\u00f3s transfer\u00eancias sociais. Retrieved from https:\/\/www.pordata.pt\/Europa\/Taxa+de+risco+de+pobreza+antes+e+ap%c3%b3s+transfer%c3%aancias+sociais-1940"},{"key":"17_CR9","doi-asserted-by":"publisher","DOI":"10.4018\/978-1-5225-2537-0","volume-title":"Handbook of research on emerging business models and managerial strategies in the nonprofit sector","author":"LL West","year":"2017","unstructured":"West LL, Worthington A (2017) Handbook of research on emerging business models and managerial strategies in the nonprofit sector. IGI Global, USA"}],"container-title":["Applying Quality of Life Research","Applied Social Marketing and Quality of Life"],"original-title":[],"language":"en","link":[{"URL":"https:\/\/link.springer.com\/content\/pdf\/10.1007\/978-3-030-83286-5_17","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2022,4,7]],"date-time":"2022-04-07T02:06:24Z","timestamp":1649297184000},"score":1,"resource":{"primary":{"URL":"https:\/\/link.springer.com\/10.1007\/978-3-030-83286-5_17"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2021]]},"ISBN":["9783030832858","9783030832865"],"references-count":8,"URL":"https:\/\/doi.org\/10.1007\/978-3-030-83286-5_17","relation":{},"ISSN":["2213-994X","2213-9958"],"issn-type":[{"type":"print","value":"2213-994X"},{"type":"electronic","value":"2213-9958"}],"subject":[],"published":{"date-parts":[[2021]]},"assertion":[{"value":"1 January 2022","order":1,"name":"first_online","label":"First Online","group":{"name":"ChapterHistory","label":"Chapter History"}}]}}