{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,5,18]],"date-time":"2026-05-18T20:19:29Z","timestamp":1779135569083,"version":"3.51.4"},"reference-count":37,"publisher":"Elsevier BV","license":[{"start":{"date-parts":[[2025,9,1]],"date-time":"2025-09-01T00:00:00Z","timestamp":1756684800000},"content-version":"tdm","delay-in-days":0,"URL":"https:\/\/www.elsevier.com\/tdm\/userlicense\/1.0\/"},{"start":{"date-parts":[[2025,9,1]],"date-time":"2025-09-01T00:00:00Z","timestamp":1756684800000},"content-version":"tdm","delay-in-days":0,"URL":"https:\/\/www.elsevier.com\/legal\/tdmrep-license"},{"start":{"date-parts":[[2025,7,13]],"date-time":"2025-07-13T00:00:00Z","timestamp":1752364800000},"content-version":"vor","delay-in-days":0,"URL":"http:\/\/creativecommons.org\/licenses\/by\/4.0\/"}],"content-domain":{"domain":["clinicalkey.com","clinicalkey.com.au","elsevier.com","sciencedirect.com"],"crossmark-restriction":true},"short-container-title":["Midwifery"],"published-print":{"date-parts":[[2025,9]]},"DOI":"10.1016\/j.midw.2025.104517","type":"journal-article","created":{"date-parts":[[2025,7,15]],"date-time":"2025-07-15T12:53:47Z","timestamp":1752584027000},"page":"104517","update-policy":"https:\/\/doi.org\/10.1016\/elsevier_cm_policy","source":"Crossref","is-referenced-by-count":1,"special_numbering":"C","title":["Evaluation of a co-designed digital animation in service improvement (DAISI) sharing messages around modifiable behaviours to reduce the risk of stillbirth"],"prefix":"10.1016","volume":"148","author":[{"ORCID":"https:\/\/orcid.org\/0000-0002-9459-7930","authenticated-orcid":false,"given":"Bethan","family":"McEvoy","sequence":"first","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-8131-2078","authenticated-orcid":false,"given":"Kylie","family":"Watson","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Kym","family":"Farrant","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0000-0003-2002-6200","authenticated-orcid":false,"given":"Tomasina","family":"Stacey T","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-4303-7845","authenticated-orcid":false,"given":"Alexander E P","family":"Heazell","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-1389-5865","authenticated-orcid":false,"given":"Melanie","family":"Haith-Cooper","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"78","reference":[{"issue":"8","key":"10.1016\/j.midw.2025.104517_bib0001","doi-asserted-by":"crossref","first-page":"571","DOI":"10.12968\/bjom.2013.21.8.571","article-title":"Investigating access to and use of maternity health-care services in the UK by Palestinian women","volume":"21","author":"Alshawish","year":"2013","journal-title":"Br. J. Midwifery"},{"key":"10.1016\/j.midw.2025.104517_bib0002","article-title":"Racial injustice in maternity care: A human rights inquiry","year":"2021","journal-title":"Call Evid."},{"issue":"8001","key":"10.1016\/j.midw.2025.104517_bib0003","article-title":"Social and ethnic disparities in stillbirth and infant death in Denmark, 2005\u20132016","volume":"11","author":"Damsted Rasmussen","year":"2021","journal-title":"Sci. Rep."},{"key":"10.1016\/j.midw.2025.104517_bib0004","series-title":"The Infant Mortality and Morbidity Studies","article-title":"MBRRACE-UK perinatal mortality surveillance Report, UK perinatal deaths for births from January to December 2020","author":"Draper","year":"2022"},{"issue":"1","key":"10.1016\/j.midw.2025.104517_bib0005","doi-asserted-by":"crossref","first-page":"107","DOI":"10.1111\/j.1365-2648.2007.04569.x","article-title":"The qualitative content analysis process","volume":"62","author":"Elo","year":"2008","journal-title":"J. Adv. Nurs."},{"issue":"2","key":"10.1016\/j.midw.2025.104517_bib0006","doi-asserted-by":"crossref","DOI":"10.1371\/journal.pone.0228378","article-title":"\u2018Migrant women\u2019s experiences of pregnancy, childbirth and maternity care in European countries: A systematic review\u2019","volume":"15","author":"Fair","year":"2020","journal-title":"PLoS One"},{"key":"10.1016\/j.midw.2025.104517_bib0007","series-title":"Saving Lives, Improving Mothers\u2019 Care: Lessons learned to inform maternity care from the UK and Ireland Confidential Enquiries into Maternal Deaths and Morbidity 2020\u201322","author":"Felker","year":"2024"},{"issue":"10019","key":"10.1016\/j.midw.2025.104517_bib0008","doi-asserted-by":"crossref","first-page":"691","DOI":"10.1016\/S0140-6736(15)01020-X","article-title":"\u2018Stillbirths: recall to action in high-income countries\u2019","volume":"387","author":"Flenady","year":"2016","journal-title":"Lancet"},{"key":"10.1016\/j.midw.2025.104517_bib0009","series-title":"Leicester: The Infant Mortality and Morbidity Studies","article-title":"MBRRACE-UK perinatal mortality surveillance, UK perinatal deaths of babies born in 2022: State of the Nation report","author":"Gallimore","year":"2024"},{"issue":"2","key":"10.1016\/j.midw.2025.104517_bib0010","doi-asserted-by":"crossref","first-page":"254","DOI":"10.1111\/1471-0528.14967","article-title":"Association between maternal sleep practices and late stillbirth\u2013findings from a stillbirth case-control study","volume":"125","author":"Heazell","year":"2018","journal-title":"BJOG: Int. J. Obstet. Gynaecol."},{"key":"10.1016\/j.midw.2025.104517_bib0011","doi-asserted-by":"crossref","first-page":"837","DOI":"10.1007\/s10995-020-02932-4","article-title":"The co-development and feasibility-testing of an innovative digital animation intervention (DAISI) to reduce the risk of maternal sepsis in the postnatal period","volume":"24","author":"Haith-Cooper","year":"2020","journal-title":"Matern. Child Health J."},{"issue":"1","key":"10.1016\/j.midw.2025.104517_bib0012","doi-asserted-by":"crossref","first-page":"688","DOI":"10.1186\/s12884-023-06003-8","article-title":"A survey of Australian women\u2019s digital media usage in pregnancy and labour and birth","volume":"23","author":"Hussain","year":"2023","journal-title":"BMC Pregnancy. ChildBirth"},{"issue":"10314","key":"10.1016\/j.midw.2025.104517_bib0013","doi-asserted-by":"crossref","first-page":"1905","DOI":"10.1016\/S0140-6736(21)01595-6","article-title":"Adverse pregnancy outcomes attributable to socioeconomic and ethnic inequalities in England: a national cohort study","volume":"398","author":"Jardine","year":"2021","journal-title":"Lancet"},{"key":"10.1016\/j.midw.2025.104517_bib0014","article-title":"Impact of health literacy on pregnancy outcomes in socioeconomically disadvantaged and ethnic minority populations: a scoping review","author":"Kim","year":"2024","journal-title":"Int. J. Gynecol. Obstet."},{"issue":"1","key":"10.1016\/j.midw.2025.104517_bib0015","article-title":"TikTok as a source of health information and misinformation for young women in the United States: survey study","volume":"4","author":"Kirkpatrick","year":"2024","journal-title":"JMIR Infodemiol."},{"key":"10.1016\/j.midw.2025.104517_bib0016","doi-asserted-by":"crossref","DOI":"10.1016\/j.eclinm.2021.101237","article-title":"A national cohort study and confidential enquiry to investigate ethnic disparities in maternal mortality","volume":"43","author":"Knight","year":"2022","journal-title":"EClinicalMedicine"},{"key":"10.1016\/j.midw.2025.104517_bib0017","article-title":"Provision of interpreting support for cross-cultural communication in UK maternity services: A Freedom of Information request","volume":"6","author":"MacLellan","year":"2024","journal-title":"Int. J. Nurs. Stud. Adv."},{"key":"10.1016\/j.midw.2025.104517_bib0018","unstructured":"Manchester City Council. Census 2021 - Identity Summary [online]. (2023). Available at: https:\/\/www.manchester.gov.uk\/info\/500388\/census_2021\/8586\/census_2021_-_identity_summary [Accessed 17\/12\/2024]."},{"key":"10.1016\/j.midw.2025.104517_bib0019","doi-asserted-by":"crossref","DOI":"10.1016\/j.srhc.2022.100796","article-title":"Health literacy levels among women in the prenatal period: a systematic review","volume":"34","author":"Meldgaard","year":"2022","journal-title":"Sex. Reprod. Healthc."},{"key":"10.1016\/j.midw.2025.104517_bib0020","doi-asserted-by":"crossref","first-page":"42","DOI":"10.1186\/1748-5908-6-42","article-title":"The behaviour change wheel: a new method for characterising and designing behaviour change interventions","volume":"6","author":"Michie","year":"2011","journal-title":"Implement. Sci."},{"key":"10.1016\/j.midw.2025.104517_bib0021","unstructured":"Ministry of Housing, Communities and Local Government (2019) The english Indices of deprivation, National statistical Release [online]. Available at: https:\/\/assets.publishing.service.gov.uk\/government\/uploads\/system\/uploads\/attachment_data\/file\/835115\/IoD2019_Statistical_Release.pdf (Accessed: 17 December 2024)."},{"key":"10.1016\/j.midw.2025.104517_bib0022","doi-asserted-by":"crossref","DOI":"10.3389\/fdgth.2022.1010779","article-title":"The effectiveness of video animations as information tools for patients and the general public: a systematic review","volume":"4","author":"Moe-Byrne","year":"2022","journal-title":"Front. Digit. Health"},{"issue":"7","key":"10.1016\/j.midw.2025.104517_bib0023","doi-asserted-by":"crossref","first-page":"3847","DOI":"10.3390\/ijerph18073847","article-title":"Health literacy in pregnant women: a systematic review","volume":"18","author":"Nawabi","year":"2021","journal-title":"Int. J. Env. Res. Public Health"},{"key":"10.1016\/j.midw.2025.104517_bib0024","unstructured":"NHS England (2023) Saving babies\u2019 Lives, version 3. Available at: https:\/\/www.england.nhs.uk\/long-read\/saving-babies-lives-version-3\/ (Accessed: 17 December 2024)."},{"key":"10.1016\/j.midw.2025.104517_bib0025","series-title":"The Black maternity experiences survey: a nationwide study of black women\u2019s experiences of maternity services in the United Kingdom","author":"Peter","year":"2022"},{"key":"10.1016\/j.midw.2025.104517_bib0026","doi-asserted-by":"crossref","first-page":"1277","DOI":"10.15585\/mmwr.mm6937a1","article-title":"Racial and ethnic disparities in fetal deaths - United States, 2015\u20132017","author":"Pruitt","year":"2020","journal-title":"MMWR Morb. Mortal. Wkly. Rep."},{"issue":"1","key":"10.1016\/j.midw.2025.104517_bib0027","doi-asserted-by":"crossref","first-page":"1","DOI":"10.1186\/s12939-021-01570-8","article-title":"Project20: interpreter services for pregnant women with social risk factors in England: what works, for whom, in what circumstances, and how?","volume":"20","author":"Rayment-Jones","year":"2021","journal-title":"Int. J. Equity. Health"},{"issue":"5","key":"10.1016\/j.midw.2025.104517_bib0028","doi-asserted-by":"crossref","first-page":"1","DOI":"10.1542\/peds.2009-2916","article-title":"Animated video vs pamphlet: comparing the success of educating parents about proper antibiotic use","volume":"125","author":"Schnellinger","year":"2010","journal-title":"Pediatrics"},{"issue":"1","key":"10.1016\/j.midw.2025.104517_bib0029","doi-asserted-by":"crossref","first-page":"2555","DOI":"10.1186\/s12889-023-17505-7","article-title":"Inside the \u2018imperfect mosaic\u2019: minority ethnic women\u2019s qualitative experiences of race and ethnicity during pregnancy, childbirth, and maternity care in the United Kingdom","volume":"23","author":"Silverio","year":"2023","journal-title":"BMC. Public Health"},{"issue":"1","key":"10.1016\/j.midw.2025.104517_bib0030","doi-asserted-by":"crossref","first-page":"394","DOI":"10.1186\/s12884-021-03879-2","article-title":"An exploration of migrant women\u2019s perceptions of public health messages to reduce stillbirth in the UK: a qualitative study","volume":"21","author":"Stacey","year":"2021","journal-title":"BMC Pregnancy ChildBirth"},{"issue":"8","key":"10.1016\/j.midw.2025.104517_bib0031","doi-asserted-by":"crossref","first-page":"973","DOI":"10.1111\/1471-0528.15659","article-title":"Gestational diabetes and the risk of late stillbirth: a case\u2013control study from England, UK","volume":"126","author":"Stacey","year":"2019","journal-title":"BJOG: Int. J. Obstet. Gynaecol."},{"key":"10.1016\/j.midw.2025.104517_bib0032","unstructured":"Stillbirth (Definition) Act 1992. (c. 29). London: the Stationery Office."},{"issue":"4","key":"10.1016\/j.midw.2025.104517_bib0033","doi-asserted-by":"crossref","DOI":"10.1371\/journal.pone.0231350","article-title":"Teach-back: a systematic review of implementation and impacts","volume":"15","author":"Talevski","year":"2020","journal-title":"PLoS One"},{"issue":"1","key":"10.1016\/j.midw.2025.104517_bib0034","doi-asserted-by":"crossref","first-page":"958","DOI":"10.1186\/s12884-022-05279-6","article-title":"Minoritised ethnic women\u2019s experiences of inequities and discrimination in maternity services in North-West England: a mixed-methods study","volume":"22","author":"Thomson","year":"2022","journal-title":"BMC Pregnancy ChildBirth"},{"key":"10.1016\/j.midw.2025.104517_bib0035","doi-asserted-by":"crossref","first-page":"1","DOI":"10.1186\/s12916-021-02140-z","article-title":"A better understanding of the association between maternal perception of foetal movements and late stillbirth\u2014Findings from an individual participant data meta-analysis","volume":"19","author":"Thompson","year":"2021","journal-title":"BMC Med."},{"key":"10.1016\/j.midw.2025.104517_bib0036","doi-asserted-by":"crossref","first-page":"5","DOI":"10.1186\/s12884-018-2140-3","article-title":"Stillbirth in relation to maternal country of birth and other migration-related factors: a population-based study in Norway","volume":"19","author":"Vik","year":"2019","journal-title":"BMC Pregnancy ChildBirth"},{"key":"10.1016\/j.midw.2025.104517_bib0037","doi-asserted-by":"crossref","first-page":"1","DOI":"10.1186\/s12884-016-0804-4","article-title":"Socioeconomic inequalities in stillbirth rates in Europe: measuring the gap using routine data from the Euro-Peristat Project","volume":"16","author":"Zeitlin","year":"2016","journal-title":"BMC Pregnancy ChildBirth"}],"container-title":["Midwifery"],"original-title":[],"language":"en","link":[{"URL":"https:\/\/api.elsevier.com\/content\/article\/PII:S0266613825002359?httpAccept=text\/xml","content-type":"text\/xml","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/api.elsevier.com\/content\/article\/PII:S0266613825002359?httpAccept=text\/plain","content-type":"text\/plain","content-version":"vor","intended-application":"text-mining"}],"deposited":{"date-parts":[[2026,2,9]],"date-time":"2026-02-09T14:08:19Z","timestamp":1770646099000},"score":1,"resource":{"primary":{"URL":"https:\/\/linkinghub.elsevier.com\/retrieve\/pii\/S0266613825002359"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2025,9]]},"references-count":37,"alternative-id":["S0266613825002359"],"URL":"https:\/\/doi.org\/10.1016\/j.midw.2025.104517","relation":{},"ISSN":["0266-6138"],"issn-type":[{"value":"0266-6138","type":"print"}],"subject":[],"published":{"date-parts":[[2025,9]]},"assertion":[{"value":"Elsevier","name":"publisher","label":"This article is maintained by"},{"value":"Evaluation of a co-designed digital animation in service improvement (DAISI) sharing messages around modifiable behaviours to reduce the risk of stillbirth","name":"articletitle","label":"Article Title"},{"value":"Midwifery","name":"journaltitle","label":"Journal Title"},{"value":"https:\/\/doi.org\/10.1016\/j.midw.2025.104517","name":"articlelink","label":"CrossRef DOI link to publisher maintained version"},{"value":"article","name":"content_type","label":"Content Type"},{"value":"\u00a9 2025 The Author(s). Published by Elsevier Ltd.","name":"copyright","label":"Copyright"}],"article-number":"104517"}}