{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,9,18]],"date-time":"2026-09-18T11:01:53Z","timestamp":1789729313680,"version":"4.0.1"},"reference-count":12,"publisher":"Cambridge University Press (CUP)","license":[{"start":{"date-parts":[[2026,9,18]],"date-time":"2026-09-18T00:00:00Z","timestamp":1789689600000},"content-version":"unspecified","delay-in-days":260,"URL":"https:\/\/www.cambridge.org\/core\/terms"}],"content-domain":{"domain":["cambridge.org"],"crossmark-restriction":true},"short-container-title":["Behav Brain Sci"],"published-print":{"date-parts":[[2026]]},"abstract":"<jats:title>Abstract<\/jats:title>\n                  <jats:p>Although we agree with the view of cultural evolution as mainly a gradual process, we show that rapid evolution is also supported by the same criteria. Abrupt cultural changes take place through coercion, leadership, institutional interventions, or mass contagion, and these are assisted by the unique cognitive equipment of humans, especially in our globalized era that boosts fast spread.<\/jats:p>","DOI":"10.1017\/s0140525x26106451","type":"journal-article","created":{"date-parts":[[2026,9,18]],"date-time":"2026-09-18T10:03:28Z","timestamp":1789725808000},"update-policy":"https:\/\/doi.org\/10.1017\/policypage","source":"Crossref","is-referenced-by-count":0,"title":["Gradual is not always so gradual"],"prefix":"10.1017","volume":"49","author":[{"ORCID":"https:\/\/orcid.org\/0000-0001-5754-4146","authenticated-orcid":false,"given":"Elpida","family":"Tzafestas","sequence":"first","affiliation":[{"name":"National and Kapodistrian University of Athens"}],"role":[{"vocabulary":"crossref","role":"author"}]}],"member":"56","published-online":{"date-parts":[[2026,9,18]]},"reference":[{"key":"S0140525X26106451_ref1","first-page":"12","article-title":"Nation-building and linguistic unification in nineteenth-century fragmented Spain and France","volume":"4","author":"Bonnet","year":"2021","journal-title":"Crimson Historical Review"},{"key":"S0140525X26106451_ref2","first-page":"111","volume-title":"The cambridge companion to the age of constantine","author":"Drake","year":"2012"},{"key":"S0140525X26106451_ref3","first-page":"82","volume-title":"Models in paleobiology","author":"Eldredge","year":"1972"},{"key":"S0140525X26106451_ref5","doi-asserted-by":"publisher","DOI":"10.1525\/9780520940291"},{"key":"S0140525X26106451_ref10","doi-asserted-by":"publisher","DOI":"10.1016\/j.tree.2013.07.004"},{"key":"S0140525X26106451_ref6","doi-asserted-by":"publisher","DOI":"10.1007\/978-3-319-19650-3_292"},{"key":"S0140525X26106451_ref12","volume-title":"The collapse of complex societies","author":"Tainter","year":"1988"},{"key":"S0140525X26106451_ref9","doi-asserted-by":"publisher","DOI":"10.1111\/j.1467-9809.1985.tb00440.x"},{"key":"S0140525X26106451_ref7","first-page":"112","volume-title":"Francophone postcolonial studies - A critical introduction","author":"McCusker","year":"2003"},{"key":"S0140525X26106451_ref8","volume-title":"The global village: Transformations in world life and media in the 21st century","author":"McLuhan","year":"1992"},{"key":"S0140525X26106451_ref4","doi-asserted-by":"publisher","DOI":"10.1016\/j.bushor.2022.12.002"},{"key":"S0140525X26106451_ref11","first-page":"401","article-title":"Generational work ethic differences: From baby boomers to Gen Z","volume":"35","author":"Seifert","year":"2023","journal-title":"Journal of Managerial Issues"}],"container-title":["Behavioral and Brain Sciences"],"original-title":[],"language":"en","link":[{"URL":"https:\/\/www.cambridge.org\/core\/services\/aop-cambridge-core\/content\/view\/S0140525X26106451","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2026,9,18]],"date-time":"2026-09-18T10:03:29Z","timestamp":1789725809000},"score":1,"resource":{"primary":{"URL":"https:\/\/www.cambridge.org\/core\/product\/identifier\/S0140525X26106451\/type\/journal_article"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2026]]},"references-count":12,"alternative-id":["S0140525X26106451"],"URL":"https:\/\/doi.org\/10.1017\/s0140525x26106451","relation":{},"ISSN":["0140-525X","1469-1825"],"issn-type":[{"value":"0140-525X","type":"print"},{"value":"1469-1825","type":"electronic"}],"subject":[],"published":{"date-parts":[[2026]]},"assertion":[{"value":"\u00a9 The Author(s), 2026. Published by Cambridge University Press","name":"copyright","label":"Copyright","group":{"name":"copyright_and_licensing","label":"Copyright and Licensing"}}],"article-number":"e417"}}