none 10.1075/pbns.319.04kaa John Benjamins Publishing Company John Benjamins Publishing Company 1757 119120425 3618340 1420619 202412102320000004 10.1075 2024-12-10T17:21:05Z 2020-08-31T00:04:44Z 0 0922-842X 10.1075/pbns https://benjamins.com/catalog/pbns Daniel N. Silva Federal University of Santa Catarina https://ror.org/00fcpmw49 https://orcid.org/0000-0002-6098-5185 Jacob L. Mey University of Southern Denmark https://ror.org/03yrrjy16 Humans are adaptive beings. Gradually, we have produced the fundamental capacities for our cooperation, recognition of intentions, and interaction which led to the development of language and culture. The present collective volume builds on an orientation to pragmatics as the sustained and principled human adaptability in interaction, form, and meaning. Working on different strands of such a socially oriented pragmatics, the authors gathered in this volume study the adaptability of language as shaped by the conditions of society, culture, and cognition. Grouped in four sections, the book’s chapters explore the embedding of adaptability in language ideology, text, communicative practice, and learning. Adopting these various perspectives, the authors gauge how language users navigate the different layers of societal, cognitive, and communicative constraints, while adapting their communicative practices, language ideologies, and technologies of interaction to their everyday living conditions. 319 3 17 2021 3 1 2021 9789027208323 9789027260253 John Benjamins Publishing Company Amsterdam 10.1075/pbns.319 http://www.jbe-platform.com/content/books/9789027260253 https://www.degruyter.com/document/doi/10.1075/pbns.319/html https://www.jbe-platform.com/deliver/fulltext/9789027260253.pdf Bertie Kaal Vrije Universiteit Amsterdam https://ror.org/008xxew50 Vrije Universiteit Amsterdam https://ror.org/008xxew50 https://orcid.org/0000-0003-0888-5766 Time and space frames of reference in the world of self-driving cars Abstract There appears to be a silent shift in technological discourse, from adapting technology to people’s needs to adapting people’s needs to new technologies. This shift in ‘direction-of-fit’ is effected by spatio-temporal text-world builders. The analysis of a technological article on self-driving cars serves as an example of a discourse-space approach to identifying the fundamental coordinates of worldview construction, involving Space, Time and Attitude. Results allow a critical evaluation of a one-directional heuristic that suggests user benefits. However, the frame-of-reference and point-of-view mask the socio-political consequences of introducing self-driving cars. The analysis reveals the subjective ground of the argument and challenges a self-assertive, dehumanised positivist attitude to technological innovation. It is argued that the spatial nature of worldview construction directs towards desires and intentions for action. 3 17 2021 3 1 2021 75 98 10.1075/pbns.319.04kaa https://benjamins.com/catalog/pbns.319.04kaa https://www.degruyter.com/document/doi/10.1075/pbns.319.04kaa/html The Dialogic Imagination, Four Essays Bakhtin 1981 Liquid Times: Living in an Age of Uncertainty Bauman 2007 10.1016/j.jeap.2010.01.001 10.1017/CBO9781139060998.006 10.1075/z.164 10.4324/9780203561218 10.1075/arcl.3.06chi 10.1093/acprof:oso/9780199589876.003.0012 10.1017/CBO9780511845703 10.1017/CBO9780511803864.011 10.1075/dapsac.41 10.1017/CBO9781139207706 Travels in Hyperreality Eco 1990 [1975] The Technological Society Ellul 1954 The Humiliation of the Word Ellul 1985 [1981] 10.1017/CBO9781107340626 Discourse as Social Interaction Fairclough 258 1997 Critical Discourse Analysis 10.1080/17405904.2015.1013480 Madness and Civilization: A History of Insanity in the Age of Reason Foucault 1965 Narrative Theory and the Cognitive Sciences Herman 163 2003 Stories as a Tool for Thinking Political Ideologies: An Introduction Heywood 2007 10.1075/aicr.26.07hor Against Nature Huysmans 1959 [1884] 10.1007/978-1-4757-0923-0 10.3138/9781442675490 CADAAD Kaal 6 1 1 2012 Worldviews: The Spatial Ground of Political Reasoning in Dutch Election Manifestos 10.1080/17405904.2015.1013483 Worldview and Social Practice. A Discourse-Space Approach to Political Text Analysis Kaal 2017 MIT Technology Review Knight 118 4 54 2015 Rebooting the Automobile Language as Ideology Kress 15 1979 Transformation and Truth International Encyclopedia of Unified Science Kuhn 43 1970 [1962] The Structure of Scientific Revolutions Hegemony and Socialist Strategy: Towards a Radical Democratic Politics Laclau 1985 10.1111/j.1467-954X.1990.tb03350.x 10.7551/mitpress/5526.001.0001 10.1017/CBO9780511613609 Het zijn net mensen Luyendijk 2007 The Postmodern Condition: A report on knowledge Lyotard 1984 [1979] Timespace: Geographies of Temporality May 2001 Mind: A Quarterly of Psychology and Philosophy McTaggart 17 456 1908 The Unreality of Time Critical Discourse Studies and Technology: A Multimodal Approach to Analysing Technoculture Roderick 2016 10.1093/acprof:osobl/9780195396171.001.0001 What Automation does to Human Beings Soule 1956 10.1080/03640210802035084 10.7551/mitpress/8470.001.0001 Text Worlds: Representing Conceptual Space in Discourse Werth 1999 Tractatus Logico-Philosophicus Wittgenstein 2010 [1922]