{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,7,19]],"date-time":"2026-07-19T13:16:03Z","timestamp":1784466963842,"version":"3.55.0"},"reference-count":47,"publisher":"Informa UK Limited","issue":"7","content-domain":{"domain":["www.tandfonline.com"],"crossmark-restriction":true},"short-container-title":["Behaviour &amp; Information Technology"],"published-print":{"date-parts":[[2025,4,21]]},"DOI":"10.1080\/0144929x.2024.2359644","type":"journal-article","created":{"date-parts":[[2024,5,29]],"date-time":"2024-05-29T11:36:15Z","timestamp":1716982575000},"page":"1457-1474","update-policy":"https:\/\/doi.org\/10.1080\/tandf_crossmark_01","source":"Crossref","is-referenced-by-count":13,"title":["How do mobile app users react to embedded advertising? A perspective from psychological reactance theory"],"prefix":"10.1080","volume":"44","author":[{"given":"Kit Hong","family":"Wong","sequence":"first","affiliation":[{"name":"Fooyin University","place":["Kaohsiung City, Taiwan"]}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Hsin Hsin","family":"Chang","sequence":"additional","affiliation":[{"name":"National Cheng Kung University","place":["Tainan, Taiwan"]}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"You-Hung","family":"Lin","sequence":"additional","affiliation":[{"name":"National Cheng Kung University","place":["Tainan, Taiwan"]}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Szu Yu","family":"Lin","sequence":"additional","affiliation":[{"name":"National Cheng Kung University","place":["Tainan, Taiwan"]}],"role":[{"vocabulary":"crossref","role":"author"}]}],"member":"301","published-online":{"date-parts":[[2024,5,29]]},"reference":[{"key":"e_1_3_2_2_1","doi-asserted-by":"publisher","DOI":"10.2753\/JOA0091-3367400103"},{"key":"e_1_3_2_3_1","doi-asserted-by":"publisher","DOI":"10.2753\/JOA0091-3367410105"},{"issue":"1","key":"e_1_3_2_4_1","first-page":"62","article-title":"Understanding the Orientation of Gen Y Toward Mobile Applications and in-app Advertising in India","volume":"8","author":"Bhave K.","year":"2013","unstructured":"Bhave, K., V. Jain, and S. Roy. 2013. \u201cUnderstanding the Orientation of Gen Y Toward Mobile Applications and in-app Advertising in India.\u201d International Journal of Mobile Marketing 8 (1): 62\u201374.","journal-title":"International Journal of Mobile Marketing"},{"key":"e_1_3_2_5_1","volume-title":"A Theory of Psychological Reactance","author":"Brehm J. W.","year":"1966","unstructured":"Brehm, J. W. 1966. A Theory of Psychological Reactance. Oxford, UK: Academic Press."},{"key":"e_1_3_2_6_1","volume-title":"Psychological Reactance: A Theory of Freedom and Control","author":"Brehm J. W.","year":"1981","unstructured":"Brehm, J. W., and S. S. Brehm. 1981. Psychological Reactance: A Theory of Freedom and Control. San Diego, CA: Academic Press."},{"key":"e_1_3_2_7_1","doi-asserted-by":"publisher","DOI":"10.1111\/ijcs.12882"},{"key":"e_1_3_2_8_1","doi-asserted-by":"publisher","DOI":"10.1080\/00913367.2004.10639175"},{"key":"e_1_3_2_9_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.jbusres.2019.08.034"},{"issue":"2","key":"e_1_3_2_10_1","first-page":"206","article-title":"User Attitude Toward Mobile Advertising in an Emerging Market: An Empirical Study","volume":"12","author":"Chowdhury H. K.","year":"2010","unstructured":"Chowdhury, H. K., N. Parvin, C. Weitenberner, and M. Becker. 2010. \u201cUser Attitude Toward Mobile Advertising in an Emerging Market: An Empirical Study.\u201d International Journal of Mobile Marketing 12 (2): 206\u2013216.","journal-title":"International Journal of Mobile Marketing"},{"key":"e_1_3_2_11_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.sbspro.2012.09.1197"},{"key":"e_1_3_2_12_1","doi-asserted-by":"publisher","DOI":"10.1080\/00913367.2021.1888339"},{"key":"e_1_3_2_13_1","doi-asserted-by":"publisher","DOI":"10.1080\/00913367.2002.10673678"},{"key":"e_1_3_2_14_1","doi-asserted-by":"publisher","DOI":"10.2501\/JAR-55-2-115-119"},{"key":"e_1_3_2_15_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.jclepro.2016.04.122"},{"key":"e_1_3_2_16_1","doi-asserted-by":"publisher","DOI":"10.1145\/2185448.2185464"},{"key":"e_1_3_2_17_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.ijinfomgt.2020.102067"},{"key":"e_1_3_2_18_1","doi-asserted-by":"publisher","DOI":"10.2501\/S0265048708080153"},{"key":"e_1_3_2_19_1","volume-title":"Multivariate Data Analysis","author":"Hair J. F.","year":"2010","unstructured":"Hair, J. F., W. C. Black, B. J. Babin, and R. E. Anderson. 2010. Multivariate Data Analysis, 7th ed. Upper Saddle River, New Jersey: Pearson Education.","edition":"7"},{"key":"e_1_3_2_20_1","doi-asserted-by":"publisher","DOI":"10.1007\/s10664-017-9538-9"},{"key":"e_1_3_2_21_1","doi-asserted-by":"publisher","DOI":"10.1080\/0144929X.2020.1784282"},{"key":"e_1_3_2_22_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.ijnss.2023.09.018"},{"key":"e_1_3_2_23_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.chb.2017.01.008"},{"key":"e_1_3_2_24_1","doi-asserted-by":"publisher","DOI":"10.1080\/15252019.2010.10722167"},{"key":"e_1_3_2_25_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.jretconser.2022.102976"},{"key":"e_1_3_2_26_1","doi-asserted-by":"publisher","DOI":"10.5539\/ijms.v13n4p1"},{"key":"e_1_3_2_27_1","doi-asserted-by":"publisher","DOI":"10.2753\/JEC1086-4415170105"},{"key":"e_1_3_2_28_1","doi-asserted-by":"publisher","DOI":"10.1108\/JPBM-02-2020-2757"},{"key":"e_1_3_2_29_1","doi-asserted-by":"publisher","DOI":"10.1080\/00913367.2002.10673665"},{"key":"e_1_3_2_30_1","doi-asserted-by":"publisher","DOI":"10.1080\/00913367.2014.956376"},{"key":"e_1_3_2_31_1","doi-asserted-by":"publisher","DOI":"10.2224\/sbp.6133"},{"key":"e_1_3_2_32_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.jretconser.2020.102320"},{"key":"e_1_3_2_33_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.jbusres.2021.01.042"},{"key":"e_1_3_2_34_1","doi-asserted-by":"publisher","DOI":"10.1177\/002224299305700307"},{"key":"e_1_3_2_35_1","doi-asserted-by":"publisher","DOI":"10.1111\/jcom.12134"},{"key":"e_1_3_2_36_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.tele.2018.04.008"},{"key":"e_1_3_2_37_1","doi-asserted-by":"publisher","DOI":"10.1080\/00913367.2015.1018460"},{"key":"e_1_3_2_38_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.chb.2016.05.036"},{"key":"e_1_3_2_39_1","doi-asserted-by":"publisher","DOI":"10.1080\/00913367.2021.1927914"},{"key":"e_1_3_2_40_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.dss.2017.12.013"},{"key":"e_1_3_2_41_1","unstructured":"Statista. 2021. \u201cMobile app usage \u2013 Statistics & Facts.\u201d https:\/\/www.statista.com\/topics\/1002\/mobile-app-usage\/#dossierContents_outerWrapper."},{"key":"e_1_3_2_42_1","unstructured":"Statista. 2023. \u201cAge Group Distribution of Mobile App Users Worldwide in the Google Play Store in 2nd Quarter 2022 by category.\u201d https:\/\/www.statista.com\/statistics\/1333429\/google-play-store-apps-age-distribution-by-category\/."},{"key":"e_1_3_2_43_1","doi-asserted-by":"publisher","DOI":"10.1155\/2020\/8836195"},{"key":"e_1_3_2_44_1","doi-asserted-by":"publisher","DOI":"10.1016\/0022-1031(68)90050-4"},{"key":"e_1_3_2_45_1","doi-asserted-by":"publisher","DOI":"10.1509\/jppm.2005.24.2.222"},{"key":"e_1_3_2_46_1","doi-asserted-by":"publisher","DOI":"10.1504\/IJMC.2009.022440"},{"key":"e_1_3_2_47_1","doi-asserted-by":"publisher","DOI":"10.1080\/15252019.2022.2048753"},{"key":"e_1_3_2_48_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.chb.2019.04.025"}],"container-title":["Behaviour &amp; Information Technology"],"original-title":[],"language":"en","link":[{"URL":"https:\/\/www.tandfonline.com\/doi\/pdf\/10.1080\/0144929X.2024.2359644","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2025,5,2]],"date-time":"2025-05-02T16:21:57Z","timestamp":1746202917000},"score":1,"resource":{"primary":{"URL":"https:\/\/www.tandfonline.com\/doi\/full\/10.1080\/0144929X.2024.2359644"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2024,5,29]]},"references-count":47,"journal-issue":{"issue":"7","published-print":{"date-parts":[[2025,4,21]]}},"alternative-id":["10.1080\/0144929X.2024.2359644"],"URL":"https:\/\/doi.org\/10.1080\/0144929x.2024.2359644","relation":{},"ISSN":["0144-929X","1362-3001"],"issn-type":[{"value":"0144-929X","type":"print"},{"value":"1362-3001","type":"electronic"}],"subject":[],"published":{"date-parts":[[2024,5,29]]},"assertion":[{"value":"The publishing and review policy for this title is described in its Aims & Scope.","order":1,"name":"peerreview_statement","label":"Peer Review Statement"},{"value":"http:\/\/www.tandfonline.com\/action\/journalInformation?show=aimsScope&journalCode=tbit20","URL":"http:\/\/www.tandfonline.com\/action\/journalInformation?show=aimsScope&journalCode=tbit20","order":2,"name":"aims_and_scope_url","label":"Aim & Scope"},{"value":"2022-02-28","order":0,"name":"received","label":"Received","group":{"name":"publication_history","label":"Publication History"}},{"value":"2024-05-20","order":2,"name":"accepted","label":"Accepted","group":{"name":"publication_history","label":"Publication History"}},{"value":"2024-05-29","order":3,"name":"published","label":"Published","group":{"name":"publication_history","label":"Publication History"}}]}}