{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,5,27]],"date-time":"2026-05-27T14:54:27Z","timestamp":1779893667848,"version":"3.53.1"},"reference-count":52,"publisher":"Oxford University Press (OUP)","issue":"12","license":[{"start":{"date-parts":[[2025,8,13]],"date-time":"2025-08-13T00:00:00Z","timestamp":1755043200000},"content-version":"vor","delay-in-days":0,"URL":"https:\/\/creativecommons.org\/licenses\/by-nc-nd\/4.0\/"}],"funder":[{"DOI":"10.13039\/501100001513","name":"Cancer Society of New Zealand","doi-asserted-by":"publisher","id":[{"id":"10.13039\/501100001513","id-type":"DOI","asserted-by":"publisher"}]}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":[],"published-print":{"date-parts":[[2025,11,23]]},"abstract":"<jats:title>Abstract<\/jats:title>\n                  <jats:sec>\n                    <jats:title>Introduction<\/jats:title>\n                    <jats:p>Vape use is increasing, particularly among young people who have never been cigarette smokers. Stealth vaping, that is, discrete use in places where it is prohibited, is also reported to be increasing. Regular vape use is high among those who identify as M\u0101ori, with the Tobacco Industry reported to be targeting Indigenous communities, thus continuing long-running harmful, colonial practices.<\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>Aims and Methods<\/jats:title>\n                    <jats:p>This qualitative study, using group interviews within a kaupapa M\u0101ori framework, explored stealth vaping with 19 young adults, of whom 18 identified as M\u0101ori in the Indigenous context in New Zealand.<\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>Results<\/jats:title>\n                    <jats:p>The results showed that hiding vape use is enhanced by the features of devices, while the nicotine content drives the need to vape nearly anywhere.<\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>Conclusions<\/jats:title>\n                    <jats:p>The tobacco and nicotine endgame approach is favored by M\u0101ori leaders, meaning stricter regulation on vaping devices alone does not adequately protect young people. Instead, stronger measures must be implemented to reduce the appeal of vaping. Vaping does not align with M\u0101ori worldviews. Addiction and their easy concealment sustain their use, highlighting the tension between alternative nicotine products that benefit the Tobacco Industry, with the goals of M\u0101ori and other Indigenous peoples to eradicate nicotine entirely.<\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>Implications<\/jats:title>\n                    <jats:p>The study results reinforce that priority must be given to culturally led and culturally safe regulatory and policy changes and advocacy for both smoke- and vape-free environments. Regulating the features of devices to negate their stealth use, as their invisibility was facilitated by their manipulability, should enable the existing smoke-free environment spaces to again deter vape use. Advocates must understand M\u0101ori history and context to extend the spaces where the strength that comes from being M\u0101ori will overcome the need to vape.<\/jats:p>\n                  <\/jats:sec>","DOI":"10.1093\/ntr\/ntaf135","type":"journal-article","created":{"date-parts":[[2025,6,28]],"date-time":"2025-06-28T07:51:13Z","timestamp":1751097073000},"page":"2195-2203","source":"Crossref","is-referenced-by-count":1,"title":["\u201cStealth Vaping Is Everywhere\u201d: The Narratives of Young M\u0101ori Adults in New Zealand"],"prefix":"10.1093","volume":"27","author":[{"ORCID":"https:\/\/orcid.org\/0000-0001-8214-5876","authenticated-orcid":false,"given":"Robin","family":"Quigg","sequence":"first","affiliation":[{"name":"Te Tari Hauora T\u016bmatanui\/Department of Preventive and Social Medicine, \u014ct\u0101kou Whakaihu Waka\/University of Otago , Dunedin ,","place":["New Zealand"]}],"role":[{"vocabulary":"crossref","role":"author"}]},{"ORCID":"https:\/\/orcid.org\/0000-0001-6888-8841","authenticated-orcid":false,"given":"Louise","family":"Marsh","sequence":"additional","affiliation":[{"name":"Te Hunga Rangahau Whanonga P\u0101pori\/Social and Behavioural Research Unit, Te Tari Hauora T\u016bmatanui\/Department of Preventive and Social Medicine, \u014ct\u0101kou Whakaihu Waka\/University of Otago , Dunedin ,","place":["New Zealand"]}],"role":[{"vocabulary":"crossref","role":"author"}]},{"ORCID":"https:\/\/orcid.org\/0009-0003-3378-4323","authenticated-orcid":false,"given":"Sade","family":"Gilbert-Perenise","sequence":"additional","affiliation":[{"name":"Te Tari Hauora T\u016bmatanui\/Department of Preventive and Social Medicine, \u014ct\u0101kou Whakaihu Waka\/University of Otago , Dunedin ,","place":["New Zealand"]}],"role":[{"vocabulary":"crossref","role":"author"}]}],"member":"286","published-online":{"date-parts":[[2025,8,13]]},"reference":[{"issue":"4","key":"2025112403470594600_ref1","doi-asserted-by":"crossref","first-page":"469","DOI":"10.1111\/1753-6405.13228","article-title":"Indigenous M\u0101ori perspectives of smokefree parks","volume":"46","author":"Quigg","year":"2022","journal-title":"Aust N Z J Public Health"},{"issue":"11","key":"2025112403470594600_ref2","doi-asserted-by":"crossref","first-page":"1871","DOI":"10.1111\/add.16573","article-title":"E-cigarette policies in Aotearoa (New Zealand): an indigenous perspective","volume":"119","author":"Waa","year":"2024","journal-title":"Addiction"},{"key":"2025112403470594600_ref3","author":"Waa","year":"2021"},{"issue":"suppl 1","key":"2025112403470594600_ref4","doi-asserted-by":"crossref","first-page":"19","DOI":"10.1080\/03036758.2019.1668439","article-title":"Colonisation, hauora and whenua in Aotearoa","volume":"49","author":"Moewaka Barnes","year":"2019","journal-title":"J R Soc N Z"},{"key":"2025112403470594600_ref5","volume-title":"Te-Taonga-mai-Tawhiti (the-gift-from-a-distant-place). 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