{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,7,16]],"date-time":"2025-07-16T11:57:27Z","timestamp":1752667047708,"version":"3.37.3"},"reference-count":11,"publisher":"Oxford University Press (OUP)","issue":"10","license":[{"start":{"date-parts":[[2021,6,3]],"date-time":"2021-06-03T00:00:00Z","timestamp":1622678400000},"content-version":"vor","delay-in-days":0,"URL":"https:\/\/academic.oup.com\/journals\/pages\/open_access\/funder_policies\/chorus\/standard_publication_model"}],"funder":[{"DOI":"10.13039\/100000050","name":"U.S. National Heart, Lung, and Blood Institute","doi-asserted-by":"publisher","award":["1R01HL126041"],"award-info":[{"award-number":["1R01HL126041"]}],"id":[{"id":"10.13039\/100000050","id-type":"DOI","asserted-by":"publisher"}]},{"DOI":"10.13039\/100000002","name":"NIH","doi-asserted-by":"publisher","id":[{"id":"10.13039\/100000002","id-type":"DOI","asserted-by":"publisher"}]}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":[],"published-print":{"date-parts":[[2021,10,23]]},"abstract":"<jats:title>Abstract<\/jats:title>\n               <jats:p>Organized health promotion efforts sometimes compete with news media, social media, and other sources when providing recommendations for healthy behavior. In recent years, patients have faced a complicated information environment regarding aspirin use as a prevention tool for heart health. We explored the possibility that campaign promotion of low-dose aspirin use might have been undermined by news coverage in the USA detailing controversies regarding aspirin use. Using time series data on low-dose aspirin sales in Minnesota, USA, we assessed whether news coverage of aspirin or audience engagement with the Ask About Aspirin campaign website predicted subsequent changes in low-dose aspirin sales, over and above any secular trend. News coverage predicted actual low-dose aspirin purchases whereas exposure to a state-level campaign did not. While a campaign effort to encourage people at risk to discuss low-dose aspirin use with their health care providers did not generate substantive changes in low-dose aspirin tablet sales in the areas of Minnesota monitored for this study, past news coverage about aspirin use, including news about negative side effects, may have suppressed low-dose aspirin sales during this same period. The extent of news coverage about aspirin and heart health had a negative effect on tablet sales recorded in greater Minnesota approximately a month later in an ARIMA time series model, coefficient = \u2212.014, t = \u22122.33, p = .02. Presented evidence of news coverage effect suggests health campaign assessment should consider trends in the public information environment as potential countervailing forces.<\/jats:p>","DOI":"10.1093\/tbm\/ibab065","type":"journal-article","created":{"date-parts":[[2021,6,3]],"date-time":"2021-06-03T14:01:24Z","timestamp":1622728884000},"page":"1941-1946","source":"Crossref","is-referenced-by-count":3,"title":["News coverage about aspirin as a countervailing force against low-dose aspirin campaign promotion"],"prefix":"10.1093","volume":"11","author":[{"ORCID":"https:\/\/orcid.org\/0000-0001-5091-8782","authenticated-orcid":false,"given":"Brian G","family":"Southwell","sequence":"first","affiliation":[{"name":"RTI International, Research Triangle Park, NC, USA"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Sue","family":"Duval","sequence":"additional","affiliation":[{"name":"University of Minnesota, Minneapolis, MN, USA"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Russell V","family":"Luepker","sequence":"additional","affiliation":[{"name":"University of Minnesota, Minneapolis, MN, USA"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Niki","family":"Oldenburg","sequence":"additional","affiliation":[{"name":"University of Minnesota, Minneapolis, MN, USA"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Jeremy","family":"Van\u2019t Hof","sequence":"additional","affiliation":[{"name":"University of Minnesota, Minneapolis, MN, USA"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Milton","family":"Eder","sequence":"additional","affiliation":[{"name":"University of Minnesota, Minneapolis, MN, USA"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Carol","family":"Russell","sequence":"additional","affiliation":[{"name":"Russell Herder, Minneapolis, MN, USA"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Robert N","family":"Graves","sequence":"additional","affiliation":[{"name":"Russell Herder, Minneapolis, MN, USA"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"John","family":"Finnegan","sequence":"additional","affiliation":[{"name":"University of Minnesota, Minneapolis, MN, USA"}],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"286","published-online":{"date-parts":[[2021,6,3]]},"reference":[{"issue":"1","key":"2022042308250330600_CIT0001","doi-asserted-by":"crossref","first-page":"24","DOI":"10.1080\/10810730.2013.798384","article-title":"Adverse outcomes associated with media exposure to contradictory nutrition messages","volume":"19","author":"Nagler","year":"2014","journal-title":"J Health Commun."},{"issue":"4","key":"2022042308250330600_CIT0002","doi-asserted-by":"crossref","first-page":"783","DOI":"10.1007\/s13142-017-0480-6","article-title":"Brookings supports breastfeeding: using public deliberation as a community-engaged approach to dissemination of research","volume":"7","author":"Anderson","year":"2017","journal-title":"Transl Behav Med."},{"key":"2022042308250330600_CIT0003","doi-asserted-by":"crossref","first-page":"1059","DOI":"10.1136\/jech-2018-210676","article-title":"The utility of online promotion to encourage patient awareness of aspirin use to prevent heart attack and stroke","volume":"72","author":"Southwell","year":"2018","journal-title":"J Epidemiol Community Health"},{"issue":"3","key":"2022042308250330600_CIT0004","doi-asserted-by":"crossref","first-page":"663","DOI":"10.1016\/j.pec.2020.08.004","article-title":"News coverage and online advertising effects on patient-led search for aspirin, heart health, and stroke information and educational tool use","volume":"104","author":"Southwell","year":"2021","journal-title":"Patient Educ 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