{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,8,2]],"date-time":"2025-08-02T17:57:37Z","timestamp":1754157457912,"version":"3.41.2"},"reference-count":17,"publisher":"Emerald","issue":"2","license":[{"start":{"date-parts":[[2007,5,1]],"date-time":"2007-05-01T00:00:00Z","timestamp":1177977600000},"content-version":"tdm","delay-in-days":0,"URL":"https:\/\/www.emerald.com\/insight\/site-policies"}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":[],"published-print":{"date-parts":[[2007,5,1]]},"abstract":"<jats:sec><jats:title content-type=\"abstract-heading\">Purpose<\/jats:title><jats:p>The purpose of this paper is to describe the use of ICT to disseminate preventive health care information to combat the AIDS epidemic in India. The role of information professionals in various libraries and information centres and the challenges they are facing to increase HIV\/AIDS awareness are discussed. Finally, recommendations are given and the conclusion is drawn that libraries and information professionals must develop AIDS literacy programmes to cater to the growing health information needs of the community.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-heading\">Design\/methodology\/approach<\/jats:title><jats:p>Literature search, web site information and personal interaction with the key persons associated with various HIV\/AIDS awareness projects.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-heading\">Findings<\/jats:title><jats:p>Lack of knowledge about AIDS, its modes of transmission and ways to avoid infection, are major challenges in India. Staff in ICT\u2010based library and information centres can make a high impact on the local community by developing community\u2010based AIDS literacy programmes and hopefully save the society from an AIDS epidemic. There is a perceived need for providing health information services through public libraries to the illiterate rural population who are increasingly making themselves vulnerable to HIV\/AIDS. However, awareness of e\u2010channels is low, especially in rural India; one solution is to increase take\u2010up and run AIDS awareness campaigns through electronic media.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-heading\">Originality\/value<\/jats:title><jats:p>A summary is provided of ICT\u2010based projects and initiatives by libraries and other agencies to disseminate AIDS information. Few multi\u2010type consortia have been formed in the USA and UK to develop AIDS databases and e\u2010learning modules are listed. These can be used as examples by Indian libraries with limited resources wishing to enhance community awareness through ICT. The concerted efforts amongst stakeholders are emphasized with the objectives of enhancing information professionals' skill in the AIDS information dissemination process.<\/jats:p><\/jats:sec>","DOI":"10.1108\/00330330710742917","type":"journal-article","created":{"date-parts":[[2007,6,19]],"date-time":"2007-06-19T11:03:32Z","timestamp":1182251012000},"page":"134-147","source":"Crossref","is-referenced-by-count":2,"title":["ICT and AIDS literacy: a challenge for information professionals in India"],"prefix":"10.1108","volume":"41","author":[{"given":"Maitrayee","family":"Ghosh","sequence":"first","affiliation":[]}],"member":"140","reference":[{"key":"key2022032119563296600_b1","unstructured":"Batambuze, C. (2003), \u201cThe role of libraries in providing access to information for children and young adults with special attention to AIDS issues\u201d, paper presented at 69th IFLA Conference and Council, Berlin, August 1\u20109, 2003, available at: www.ifla.org\/IV\/ifla69\/papers\/041e\u2010Batambuze.pdf."},{"key":"key2022032119563296600_b2","unstructured":"Chikonzo, A. (2005), \u201cLibrarians and the use of information communication technologies in the provision of HIV\/AIDS information in developing countries\u201d, paper presented at 71st IFLA Conference and Council, Oslo, August 14\u201018, 2005, available at: www.ifla.org\/IV\/ifla71\/papers\/101e\u2010Chikonzo.pdf."},{"key":"key2022032119563296600_b3","doi-asserted-by":"crossref","unstructured":"Fourie, I. (2004), \u201cLibrarians and the claiming of new roles: how can we try to make a difference?\u201d, Aslib Proceedings, Vol. 56 No. 1, pp. 62\u201074.","DOI":"10.1108\/00012530410516877"},{"key":"key2022032119563296600_b4","doi-asserted-by":"crossref","unstructured":"Ghosh, M. (2005), \u201cPublic library system in India: challenges and opportunities\u201d, Library Review, Vol. 54 No. 3, pp. 180\u201091.","DOI":"10.1108\/00242530510588935"},{"key":"key2022032119563296600_b5","unstructured":"James, J.S. (2006), AIDS Information Overload: What You Can Do Now, available at: www.aidsnews.org\/2006\/09\/information\u2010overload.html."},{"key":"key2022032119563296600_b6","unstructured":"Kickbusch, I., Caldwell, A. and Hartwig, K. (2002), Health Literacy, Empowerment and HIV\/AIDS: Striking a Balance on an Uneven Playing Field, white paper prepared for Unesco, the US National Commission on Libraries and Information Science, and the National Forum on Information Literacy, available at: www.nclis.gov\/libinter\/infolitconf&meet\/papers\/kickbusch\u2010fullpaper.pdf."},{"key":"key2022032119563296600_b7","doi-asserted-by":"crossref","unstructured":"Muswazi, P. (2000), \u201cHIV\/AIDS information resources and services: a Swaziland case study\u201d, Library Review, Vol. 49 No. 1, pp. 34\u20109.","DOI":"10.1108\/00242530010307878"},{"key":"key2022032119563296600_b8","unstructured":"NCLIS (2005), The Role of Libraries in HIV\/AIDS Information Dissemination in Sub\u2010Saharan Africa, NCLIS, Washington, DC, available at: www.nclis.gov\/LibrariesandHIVinfo.pdf."},{"key":"key2022032119563296600_b9","unstructured":"Operation Lighthouse (2003), The Saadhan Helpline: HIV\/AIDS Information and Counseling in Mumbai, Population Services International India, Mumbai, available at: www.psi.org\/resources\/pubs\/saadhan\u2010case\u2010study.pdf."},{"key":"key2022032119563296600_b10","unstructured":"Siddamallaiah, H.S. (2005), Community\u2010based Health Literacy Model for Libraries in India, available at: www.icml9.org\/program\/track6\/public\/documents\/H\u2010114031.doc."},{"key":"key2022032119563296600_b11","doi-asserted-by":"crossref","unstructured":"Sturges, P. (2001), \u201cThe poverty of librarianship: an historical critique of public librarianship in Anglophone Africa\u201d, Libri, Vol. 51 No. 1, pp. 38\u201048.","DOI":"10.1515\/LIBR.2001.38"},{"key":"key2022032119563296600_b12","doi-asserted-by":"crossref","unstructured":"Turner, A., Rosen, N. and Wilkie, F. (2003), \u201cJoining forces: developing a network to raise awareness of digital library resources in health care\u201d, VINE: The journal of information and knowledge management systems, Vol. 33 No. 4, pp. 161\u20107.","DOI":"10.1108\/03055720310510873"},{"key":"key2022032119563296600_b13","unstructured":"Uganda Aids Commission (2003), National Strategy for HIV\/AIDS Information and Knowledge Management, concept paper, available at: www.aidsuganda.org\/pdf\/NIPSCONCEPT.pdf."},{"key":"key2022032119563296600_b14","unstructured":"UNAIDS (2001), HIV\/AIDS and Communication for Behavior and Social Change: Program Experiences, Examples and the Way Forward, WHO\/UNAIDS, Geneva, available at: http:\/\/data.unaids.org\/Publications\/IRC\u2010pub02\/jc627\u2010km117_en.pdf?preview=true."},{"key":"key2022032119563296600_b16","doi-asserted-by":"crossref","unstructured":"Wald, M. (2000), \u201cInformation and literacy in a time of AIDS: observations of Ethiopia today: a case for grey literature\u201d, International Journal on Grey Literature, Vol. 1 No. 2, pp. 87\u20109.","DOI":"10.1108\/14666180010327456"},{"key":"key2022032119563296600_b17","doi-asserted-by":"crossref","unstructured":"Warner, D. and Procaccino, J.D. (2004), \u201cToward wellness: women seeking health information\u201d, Journal of American Society for Information Science and Technology, Vol. 55 No. 8, pp. 709\u201030.","DOI":"10.1002\/asi.20016"},{"key":"key2022032119563296600_frg15","unstructured":"Vajpayee, A.B. (2001), speech at the meeting with Chief Ministers of high prevalence states on the issue of control and prevention of HIV\/AIDS, New Delhi, May 22, available at: www.indianembassy.org\/special\/cabinet\/Primeminister\/pm_may_22_2001.htm."}],"container-title":["Program"],"original-title":[],"language":"en","link":[{"URL":"http:\/\/www.emeraldinsight.com\/doi\/full-xml\/10.1108\/00330330710742917","content-type":"unspecified","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/www.emerald.com\/insight\/content\/doi\/10.1108\/00330330710742917\/full\/xml","content-type":"application\/xml","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/www.emerald.com\/insight\/content\/doi\/10.1108\/00330330710742917\/full\/html","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2025,7,24]],"date-time":"2025-07-24T23:55:23Z","timestamp":1753401323000},"score":1,"resource":{"primary":{"URL":"http:\/\/www.emerald.com\/dta\/article\/41\/2\/134-147\/328361"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2007,5,1]]},"references-count":17,"journal-issue":{"issue":"2","published-print":{"date-parts":[[2007,5,1]]}},"alternative-id":["10.1108\/00330330710742917"],"URL":"https:\/\/doi.org\/10.1108\/00330330710742917","relation":{},"ISSN":["0033-0337"],"issn-type":[{"type":"print","value":"0033-0337"}],"subject":[],"published":{"date-parts":[[2007,5,1]]}}}