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Uses a research model based on contingency theory and socio\u2010technical theory to study the effects of ERP implementation on marketing and manufacturing integration. A study of four companies in the electronic industry shows that internal organizational and external factors affect the interaction between manufacturing and marketing and results in performance improvement. Provides a new perspective of the factors that impact the effectiveness of ERP systems.<\/jats:p>","DOI":"10.1108\/02635570410514089","type":"journal-article","created":{"date-parts":[[2004,2,9]],"date-time":"2004-02-09T19:37:17Z","timestamp":1076355437000},"page":"42-55","source":"Crossref","is-referenced-by-count":64,"title":["Impacts of ERP systems on the integrated\u2010interaction performance of manufacturing and marketing"],"prefix":"10.1108","volume":"104","author":[{"given":"Li\u2010Ling","family":"Hsu","sequence":"first","affiliation":[]},{"given":"Minder","family":"Chen","sequence":"additional","affiliation":[]}],"member":"140","reference":[{"key":"key2022031519453959500_B1","doi-asserted-by":"crossref","unstructured":"Al\u2010Mashari, M. 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