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Also tested are a set of hypotheses about the satisfaction influence on post\u2010purchase behaviour.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-heading\">Findings<\/jats:title><jats:p>The paper argues that product information quality and user interface quality have a significant impact on overall satisfaction, while service information quality, purchasing process, security perception and product attractiveness have only a positive impact. In addition, the findings reveal that customer satisfaction strongly affects post\u2010purchase behaviour.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-heading\">Research limitations\/implications<\/jats:title><jats:p>The limited Greek respondent \u201ctank\u201d in combination with low internet and technology infusion in Greece, as well as the limited online market in Greece, are the study's main limitations. Common method bias through the use of Likert scales is also considered an important limitation.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-heading\">Practical implications<\/jats:title><jats:p>The findings indicate some important determinants of customer satisfaction and present a satisfaction index, the score of which is a valid and objective measurement of e\u2010commerce success.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-heading\">Originality\/value<\/jats:title><jats:p>This paper offers e\u2010commerce practitioners an objective standard to measure quantitatively the success of a web store as well as a wide frame of reference for researchers to extend e\u2010commerce research.<\/jats:p><\/jats:sec>","DOI":"10.1108\/09593841011087789","type":"journal-article","created":{"date-parts":[[2010,11,6]],"date-time":"2010-11-06T08:03:24Z","timestamp":1289030604000},"page":"312-329","source":"Crossref","is-referenced-by-count":51,"title":["Satisfaction determinants in the Greek online shopping context"],"prefix":"10.1108","volume":"23","author":[{"given":"Dimitrios I.","family":"Maditinos","sequence":"first","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Konstantinos","family":"Theodoridis","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"140","reference":[{"key":"key2022031820171625800_b1","doi-asserted-by":"crossref","unstructured":"Alba, J., Lynch, J., Weitz, B., Janiszewski, C., Lutz, R., Sawyer, A. and Wood, S. 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