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A survey of 208 manufacturing firms found the association between applied process knowledge and firm market performance is positive and statistically significant when demand unpredictability is high (but not when low); statistically significant when product churning (uncertainty) is high (but not when low); and not moderated by core production or logistics process change. Firm size and production technology were also controlled. Firms that can determine the moderating effect of the different types of environmental uncertainty they face upon their knowledge\u2010performance relationship will perform better in terms of market performance indicators.<\/jats:p>","DOI":"10.1108\/13673270110401239","type":"journal-article","created":{"date-parts":[[2002,11,18]],"date-time":"2002-11-18T17:23:03Z","timestamp":1037640183000},"page":"264-278","source":"Crossref","is-referenced-by-count":30,"title":["Applied process knowledge and market performance: the moderating effect of environmental uncertainty"],"prefix":"10.1108","volume":"5","author":[{"given":"Cindy","family":"Claycomb","sequence":"first","affiliation":[]},{"given":"Cornelia","family":"Dr\u00f6ge","sequence":"additional","affiliation":[]},{"given":"Richard","family":"Germain","sequence":"additional","affiliation":[]}],"member":"140","reference":[{"key":"key2022031520481935700_B1","unstructured":"Barabba, V. and Zaltman, G. 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