{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,7,29]],"date-time":"2026-07-29T22:37:29Z","timestamp":1785364649911,"version":"3.55.0"},"reference-count":81,"publisher":"Emerald","issue":"12","license":[{"start":{"date-parts":[[2020,7,17]],"date-time":"2020-07-17T00:00:00Z","timestamp":1594944000000},"content-version":"tdm","delay-in-days":0,"URL":"https:\/\/www.emerald.com\/insight\/site-policies"}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":["IMDS"],"published-print":{"date-parts":[[2020,7,17]]},"abstract":"<jats:sec><jats:title content-type=\"abstract-subheading\">Purpose<\/jats:title><jats:p>The purpose of this paper is to explore the effect of consumers' perceived product promotion and atmosphere promotion strategies on their participation intention, and the possible interaction between product promotion and atmosphere promotion strategies on their participation intention in online shopping festivals.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-subheading\">Design\/methodology\/approach<\/jats:title><jats:p>This paper conceptualized consumer perception of product promotion strategies of online shopping festivals as Perceived Temptation of Price Promotion, Perceived Categories Richness of Promotion and Perceived Fun of Promotion Activities and atmosphere promotion strategies as Perceived Contagiousness of Mass Participation. Based on the Stimulus-Response Theory, this study constructed an influencing model of promotion strategies on consumer participation intention in online shopping festivals. Structural equation modeling with partial least squares was used for analyzing the data from a sample of 495 consumers to test the proposed hypotheses.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-subheading\">Findings<\/jats:title><jats:p>The results showed that Perceived Temptation of Price Promotion, Perceived Categories Richness of Promotion, Perceived Fun of Promotion Activities and Perceived Contagiousness of Mass Participation significantly and positively affect consumer Participation Intention; Perceived Contagiousness of Mass Participation plays a moderating role in the effect of Perceived Temptation of Price Promotion on Participation Intention.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-subheading\">Originality\/value<\/jats:title><jats:p>This study is the first empirical attempt to examine the moderating role of atmosphere promotion between product promotion and consumer participation intention in online shopping festivals. The findings provide theoretical basis and practical guidance for e-commerce platforms and merchants for improving their online shopping festival promotion strategies.<\/jats:p><\/jats:sec>","DOI":"10.1108\/imds-11-2019-0628","type":"journal-article","created":{"date-parts":[[2020,7,17]],"date-time":"2020-07-17T05:58:38Z","timestamp":1594965518000},"page":"2375-2395","source":"Crossref","is-referenced-by-count":39,"title":["The effect of online shopping festival promotion strategies on consumer participation intention"],"prefix":"10.1108","volume":"120","author":[{"given":"Chuanhong","family":"Chen","sequence":"first","affiliation":[],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Xueyan","family":"Li","sequence":"additional","affiliation":[],"role":[{"vocabulary":"crossref","role":"author"}]}],"member":"140","reference":[{"key":"key2020120206574946600_ref001","doi-asserted-by":"crossref","unstructured":"Ajzen, I. (1985), \u201cFrom intentions to action: a theory of planned behavior\u201d, in Kuhl, J. and Beckman, J. (Eds), Action Control: From Cognitions to Behaviors, Springer, New York, pp. 11-39.","DOI":"10.1007\/978-3-642-69746-3_2"},{"key":"key2020120206574946600_ref002","doi-asserted-by":"crossref","first-page":"179","DOI":"10.1016\/0749-5978(91)90020-T","article-title":"The theory of planned behavior","volume":"50","year":"1991","journal-title":"Organizational Behavior and Human Decision Processes"},{"key":"key2020120206574946600_ref003","doi-asserted-by":"crossref","first-page":"73","DOI":"10.3233\/HSM-171768","article-title":"The plight of humanity: online impulse shopping in China","volume":"36","year":"2017","journal-title":"Human Systems Management"},{"issue":"9","key":"key2020120206574946600_ref004","first-page":"54","article-title":"Consumer evaluations of sales promotion: the effect on brand choice","volume":"39","year":"2005","journal-title":"European Journal of Marketing"},{"issue":"2","key":"key2020120206574946600_ref005","doi-asserted-by":"crossref","first-page":"120","DOI":"10.1509\/jmkg.66.2.120.18470","article-title":"The influence of multiple store environment cues on perceived merchandise value and patronage intentions","volume":"66","year":"2002","journal-title":"Journal of Marketing"},{"key":"key2020120206574946600_ref006","first-page":"229","article-title":"Nonconvergence, improper solutions, and starting values in LISERL maximum likelihood estimation","volume":"50","year":"1982","journal-title":"Sychometrika"},{"key":"key2020120206574946600_ref007","first-page":"503","article-title":"Effect of social influence on repurchase intentions","volume":"6","year":"2002","journal-title":"Journal of Services Marketing"},{"issue":"4","key":"key2020120206574946600_ref008","doi-asserted-by":"crossref","first-page":"65","DOI":"10.1509\/jmkg.64.4.65.18071","article-title":"A benefit congruency framework of sales promotion effectiveness","volume":"64","year":"2000","journal-title":"Journal of Marketing"},{"issue":"5","key":"key2020120206574946600_ref009","doi-asserted-by":"crossref","first-page":"1249","DOI":"10.1016\/j.tele.2018.02.007","article-title":"What drives impulse buying behaviors in a mobile auction: the perspective of the Stimulus-Organism-Response model","volume":"35","year":"2018","journal-title":"Telematics and Informatics"},{"key":"key2020120206574946600_ref010","first-page":"1977","article-title":"Herd behavior in purchasing books online","volume":"5","year":"2008","journal-title":"Computers in Human Behavior"},{"issue":"2","key":"key2020120206574946600_ref011","doi-asserted-by":"crossref","first-page":"189","DOI":"10.1287\/isre.14.2.189.16018","article-title":"A partial least squares latent variable modeling approach for measuring interaction effects: results from a Monte Carlo simulation study and an electronic-mail emotion\/adoption study","volume":"14","year":"2003","journal-title":"Information Systems Research"},{"issue":"3","key":"key2020120206574946600_ref012","doi-asserted-by":"crossref","first-page":"1003","DOI":"10.2307\/41703491","article-title":"Assessing common method bias: problems with the ULMC technique","volume":"36","year":"2012","journal-title":"MIS Quarterly"},{"issue":"3","key":"key2020120206574946600_ref013","doi-asserted-by":"crossref","first-page":"429","DOI":"10.1348\/000712606X133597","article-title":"Application of the theory of planned behaviour to the prediction of objectively assessed breaking of posted speed limits","volume":"98","year":"2007","journal-title":"British Journal of Psychology"},{"issue":"11","key":"key2020120206574946600_ref014","doi-asserted-by":"crossref","first-page":"955","DOI":"10.1002\/1520-6793(200011)17:11<955::AID-MAR3>3.0.CO;2-J","article-title":"Temptation and resistance: an integrated model of consumption impulse formation and enactment","volume":"17","year":"2000","journal-title":"Psychology and Marketing"},{"key":"key2020120206574946600_ref015","first-page":"488","article-title":"The effect of framing on the choice of supermarket coupons","volume":"17","year":"1990","journal-title":"Advances in Consumer Research"},{"issue":"3","key":"key2020120206574946600_ref016","first-page":"307","article-title":"Effects of price, brand, and store information on buyers' product evaluations","volume":"28","year":"1991","journal-title":"Journal of Marketing Research"},{"issue":"2","key":"key2020120206574946600_ref017","doi-asserted-by":"crossref","first-page":"139","DOI":"10.1002\/mar.10064","article-title":"Empirical testing of a model of on-line store atmospherics and shopper responses","volume":"20","year":"2003","journal-title":"Psychology and Marketing"},{"issue":"9","key":"key2020120206574946600_ref018","doi-asserted-by":"crossref","first-page":"2033","DOI":"10.1108\/IMDS-05-2019-0293","article-title":"Impact of social support and presence on swift guanxi and trust in social commerce","volume":"119","year":"2019","journal-title":"Industrial Management and Data Systems"},{"issue":"1","key":"key2020120206574946600_ref019","doi-asserted-by":"crossref","first-page":"39","DOI":"10.1177\/002224378101800104","article-title":"Evaluating structural equation models with unobservable variables and measurement error","volume":"18","year":"1981","journal-title":"Journal of Marketing Research"},{"issue":"2","key":"key2020120206574946600_ref020","doi-asserted-by":"crossref","first-page":"iii","DOI":"10.2307\/23044042","article-title":"An update and extension to SEM guidelines for administrative and social science research","volume":"35","year":"2011","journal-title":"MIS Quarterly"},{"issue":"3","key":"key2020120206574946600_ref021","doi-asserted-by":"crossref","first-page":"464","DOI":"10.1108\/IMDS-05-2019-0270","article-title":"Content marketing in e-commerce platforms in the internet celebrity economy","volume":"120","year":"2020","journal-title":"Industrial Management and Data Systems"},{"issue":"6","key":"key2020120206574946600_ref022","first-page":"315","article-title":"The efficacy of sales promotions in UK supermarkets: a consumer view","volume":"30","year":"2003","journal-title":"International Journal of Retail and Distribution Management"},{"issue":"2","key":"key2020120206574946600_ref023","doi-asserted-by":"crossref","first-page":"139","DOI":"10.2753\/MTP1069-6679190202","article-title":"PLS-SEM: indeed a silver bullet","volume":"19","year":"2011","journal-title":"Journal of Marketing Theory and Practice"},{"issue":"1","key":"key2020120206574946600_ref024","doi-asserted-by":"crossref","first-page":"2","DOI":"10.1108\/EBR-11-2018-0203","article-title":"When to use and how to report the results of PLS-SEM","volume":"31","year":"2019","journal-title":"European Business Review"},{"issue":"4","key":"key2020120206574946600_ref025","doi-asserted-by":"crossref","first-page":"566","DOI":"10.1108\/EJM-10-2018-0665","article-title":"Rethinking some of the rethinking of partial least squares","volume":"53","year":"2019","journal-title":"European Journal of Marketing"},{"issue":"10","key":"key2020120206574946600_ref026","first-page":"106","article-title":"A case study on the impact of the way of the price discount presentation on the effectiveness of sales promotion","year":"2008","journal-title":"Management World"},{"key":"key2020120206574946600_ref027","volume-title":"Modern Factor Analysis","year":"1976"},{"issue":"1","key":"key2020120206574946600_ref028","first-page":"277","article-title":"The use of partial least squares path modeling in international marketing","volume":"20","year":"2009","journal-title":"Advances in International Marketing"},{"issue":"1","key":"key2020120206574946600_ref029","doi-asserted-by":"crossref","first-page":"115","DOI":"10.1007\/s11747-014-0403-8","article-title":"A new criterion for assessing discriminant validity in variance-based structural equation modeling","volume":"43","year":"2015","journal-title":"Journal of the Academy of Marketing Science"},{"issue":"1","key":"key2020120206574946600_ref030","doi-asserted-by":"crossref","first-page":"178","DOI":"10.1080\/00913367.2017.1281780","article-title":"Bridging design and behavioral research with variance-based structural equation modeling","volume":"46","year":"2017","journal-title":"Journal of Advertising"},{"issue":"2","key":"key2020120206574946600_ref031","doi-asserted-by":"crossref","first-page":"162","DOI":"10.1287\/isre.1060.0088","article-title":"Understanding the adoption of multipurpose information appliances: the case of mobile data services","volume":"17","year":"2006","journal-title":"Information Systems Research"},{"issue":"7","key":"key2020120206574946600_ref032","doi-asserted-by":"crossref","first-page":"853","DOI":"10.1016\/j.im.2003.08.014","article-title":"Why do people play on-line games? An extended TAM with social influences and flow experience","volume":"41","year":"2004","journal-title":"Information and Management"},{"issue":"1","key":"key2020120206574946600_ref033","first-page":"78","article-title":"The impact of online retail price promotion on consumers' perception and purchase intention","volume":"223","year":"2014","journal-title":"Guangxi Social Sciences"},{"issue":"4","key":"key2020120206574946600_ref034","doi-asserted-by":"crossref","first-page":"45","DOI":"10.11648\/j.ijics.20170204.12","article-title":"The information of customer's emotional contagion at atmosphere of the festival situation","volume":"2","year":"2017","journal-title":"International Journal of Information and Communication Sciences"},{"key":"key2020120206574946600_ref035","doi-asserted-by":"crossref","first-page":"219","DOI":"10.1007\/s41237-019-00085-5","article-title":"A concept analysis of methodological research on composite-based structural equation modeling: bridging PLSPM and GSCA","volume":"47","year":"2020","journal-title":"Behaviormetrika"},{"issue":"4","key":"key2020120206574946600_ref036","doi-asserted-by":"crossref","first-page":"519","DOI":"10.1086\/380286","article-title":"The influence of assortment structure on perceived variety and consumption quantities","volume":"30","year":"2004","journal-title":"Journal of Consumer Research"},{"issue":"3","key":"key2020120206574946600_ref037","doi-asserted-by":"crossref","first-page":"407","DOI":"10.1108\/IntR-12-2017-0509","article-title":"Methodological research on partial least squares structural equation modeling (PLS-SEM): an analysis based on social network approaches","volume":"29","year":"2019","journal-title":"Internet Research"},{"key":"key2020120206574946600_ref038","volume-title":"Marketing Management 12e","year":"2006"},{"issue":"4","key":"key2020120206574946600_ref039","first-page":"48","article-title":"Atmospherics as a marketing tool","volume":"49","year":"1973","journal-title":"Journal of Retailing"},{"issue":"6","key":"key2020120206574946600_ref040","doi-asserted-by":"crossref","first-page":"185","DOI":"10.1016\/j.im.2010.08.005","article-title":"Consumer's decision to shop online: the moderating role of positive informational social influence","volume":"48","year":"2011","journal-title":"Information and Management"},{"issue":"7","key":"key2020120206574946600_ref041","first-page":"18","article-title":"The influence of internet shopping festival atmosphere on consumer impulse buying","year":"2018","journal-title":"Commercial Research"},{"key":"key2020120206574946600_ref042","first-page":"50","article-title":"Research on influencing factors of consumer shopping behavior in online shopping festival","year":"2018"},{"issue":"9","key":"key2020120206574946600_ref043","first-page":"45","article-title":"Research on the Phenomenon of Gathering Promotion and Operation Mode under the Background of \u2018new Retail\u2019","year":"2018","journal-title":"Fujian Forum (Humanities and Social Sciences)"},{"issue":"9\/10","key":"key2020120206574946600_ref044","doi-asserted-by":"crossref","first-page":"1140","DOI":"10.1108\/03090560910976401","article-title":"Store atmosphere in web retailing","volume":"43","year":"2009","journal-title":"European Journal of Marketing"},{"issue":"7","key":"key2020120206574946600_ref045","doi-asserted-by":"crossref","first-page":"535","DOI":"10.1108\/08876041211266503","article-title":"The role of emotions in online consumer behavior: a comparison of search, experience, and credence services","volume":"26","year":"2012","journal-title":"Journal of Services Marketing"},{"key":"key2020120206574946600_ref046","first-page":"34","volume-title":"An Approach to Environmental Psychology","year":"1974"},{"key":"key2020120206574946600_ref047","volume-title":"Psychometric Theory","year":"1967"},{"issue":"10","key":"key2020120206574946600_ref048","doi-asserted-by":"crossref","first-page":"867","DOI":"10.1108\/09590550910988048","article-title":"An exploratory study of sales promotions for multichannel holiday shopping","volume":"37","year":"2009","journal-title":"International Journal of Retail and Distribution Management"},{"issue":"5","key":"key2020120206574946600_ref049","doi-asserted-by":"crossref","first-page":"879","DOI":"10.1037\/0021-9010.88.5.879","article-title":"Common method biases in behavioral research: a critical review of the literature and recommended remedies","volume":"88","year":"2003","journal-title":"Journal of Applied Psychology"},{"issue":"6","key":"key2020120206574946600_ref050","doi-asserted-by":"crossref","first-page":"991","DOI":"10.1080\/08870440008407363","article-title":"The theory of planned behaviour and healthy eating Examining additive and moderating effects of social influence variables","volume":"14","year":"2000","journal-title":"Psychology and Health"},{"issue":"1","key":"key2020120206574946600_ref051","doi-asserted-by":"crossref","first-page":"15","DOI":"10.1016\/j.jretai.2008.11.003","article-title":"Customer experience management in retailing: understanding the buying process","volume":"85","year":"2009","journal-title":"Journal of Retailing"},{"issue":"3","key":"key2020120206574946600_ref052","doi-asserted-by":"crossref","first-page":"92","DOI":"10.1080\/00208825.1983.11656369","article-title":"The role of \u2018face\u2019 in the organizational perceptions of Chinese managers","volume":"13","year":"1983","journal-title":"International Studies of Management and Organization"},{"issue":"5-6","key":"key2020120206574946600_ref053","doi-asserted-by":"crossref","first-page":"341","DOI":"10.1016\/j.lrp.2012.09.010","article-title":"Rethinking partial least squares path modeling: in praise of simple methods","volume":"45","year":"2012","journal-title":"Long Range Planning"},{"key":"key2020120206574946600_ref054","volume-title":"SmartPLS 3","year":"2015"},{"key":"key2020120206574946600_ref055","doi-asserted-by":"crossref","first-page":"196","DOI":"10.1057\/s41270-019-00058-3","article-title":"Partial least squares structural equation modeling using SmartPLS: a software review","volume":"7","year":"2019","journal-title":"Journal of Marketing Analytics"},{"issue":"4","key":"key2020120206574946600_ref056","doi-asserted-by":"crossref","first-page":"255","DOI":"10.1177\/009207039502300405","article-title":"Relationship marketing in consumer markets: antecedents and consequences","volume":"23","year":"1995","journal-title":"Journal of the Academy of Marketing Science"},{"issue":"3","key":"key2020120206574946600_ref057","doi-asserted-by":"crossref","first-page":"355","DOI":"10.1016\/j.im.2015.10.004","article-title":"Understanding behavioral intention to use a cloud computing classroom: a multiple model-comparison approach","volume":"53","year":"2016","journal-title":"Information and Management"},{"issue":"3","key":"key2020120206574946600_ref058","doi-asserted-by":"crossref","first-page":"398","DOI":"10.1108\/IntR-10-2018-0447","article-title":"Internet research using partial least squares structural equation modeling (PLS-SEM)","volume":"29","year":"2019","journal-title":"Internet Research"},{"key":"key2020120206574946600_ref059","doi-asserted-by":"publisher","DOI":"10.1108\/IMDS-02-2020-0069","article-title":"Understanding fintech continuance: perspectives from self-efficacy and ECT-IS theories","year":"2020","journal-title":"Industrial Management and Data Systems"},{"issue":"11","key":"key2020120206574946600_ref060","doi-asserted-by":"crossref","first-page":"2322","DOI":"10.1108\/EJM-02-2019-0189","article-title":"Predictive model assessment in PLS-SEM: guidelines for using PLSpredict","volume":"53","year":"2019","journal-title":"European Journal of Marketing"},{"key":"key2020120206574946600_ref061","first-page":"23","article-title":"Impulse buying: the role of affect, social influence, and subjective well-being","volume":"1","year":"2008","journal-title":"Journal of Consumer Marketing"},{"issue":"2","key":"key2020120206574946600_ref062","first-page":"163","article-title":"Moderators of peer social influence in adolescent smoking","volume":"18","year":"2015","journal-title":"Personality and Social Psychology Bulletin"},{"issue":"1","key":"key2020120206574946600_ref063","doi-asserted-by":"crossref","first-page":"43","DOI":"10.1016\/j.jretconser.2012.10.003","article-title":"Black Friday and Cyber Monday: understanding consumer intentions on two major shopping days","volume":"20","year":"2013","journal-title":"Journal of Retailing and Consumer Services"},{"key":"key2020120206574946600_ref064","volume-title":"2016 Singles' Day Online Shopping Population Insight","year":"2016"},{"issue":"2","key":"key2020120206574946600_ref065","doi-asserted-by":"crossref","first-page":"193","DOI":"10.1016\/S0148-2963(99)00010-7","article-title":"Atmospheric effects on shopping behavior: a review of the experimental evidence","volume":"49","year":"2000","journal-title":"Journal of Business Research"},{"issue":"1","key":"key2020120206574946600_ref066","doi-asserted-by":"crossref","first-page":"119","DOI":"10.1007\/s11747-015-0455-4","article-title":"Discriminant validity testing in marketing: an analysis, causes for concern, and proposed remedies","volume":"44","year":"2016","journal-title":"Journal of the Academy of Marketing Science"},{"issue":"2","key":"key2020120206574946600_ref067","doi-asserted-by":"crossref","first-page":"158","DOI":"10.1037\/h0074428","article-title":"Psychology as the behaviorist views it","volume":"20","year":"1913","journal-title":"Psychological Review"},{"issue":"4","key":"key2020120206574946600_ref068","doi-asserted-by":"crossref","first-page":"317","DOI":"10.1287\/mksc.17.4.317","article-title":"Consumption self-control by rationing purchase quantities of virtue and vice","volume":"17","year":"1998","journal-title":"Marketing Science"},{"issue":"8","key":"key2020120206574946600_ref069","first-page":"59","article-title":"The influence of product diversity on consumer brand perception and choice","volume":"29","year":"2009","journal-title":"Modern Finance and Economics"},{"issue":"3","key":"key2020120206574946600_ref070","doi-asserted-by":"crossref","first-page":"193","DOI":"10.1080\/10919392.2016.1194050","article-title":"Alibaba's IT platform and electronic commerce synergy in driving Singles' Day","volume":"26","year":"2016","journal-title":"Journal of Organizational Computing and Electronic Commerce"},{"key":"key2020120206574946600_ref071","article-title":"Falling in love with online shopping carnival on Singles' Day in China: an uses and gratifications perspective","year":"2016"},{"key":"key2020120206574946600_ref072","doi-asserted-by":"crossref","first-page":"245","DOI":"10.1016\/j.chb.2017.07.018","article-title":"The impact of informational incentives and social influence on consumer behavior during Alibaba's online shopping carnival","volume":"76","year":"2017","journal-title":"Computers in Human Behavior"},{"issue":"3","key":"key2020120206574946600_ref073","doi-asserted-by":"crossref","first-page":"461","DOI":"10.1007\/s11002-017-9421-x","article-title":"The vices and virtues of consumption choices: price promotion and consumer decision making","volume":"28","year":"2017","journal-title":"Marketing Letters"},{"key":"key2020120206574946600_ref074","unstructured":"Yang, W. and Ding, Q. (2016), \u201cZhengzhou University Double Eleven purchasing power \u2018winning the championship\u2019 in colleges and universities nationwide spend 35.1 million [EB\/OL]\u201d, available at: http:\/\/henan.qq.com\/a\/20161118\/010845.htm."},{"issue":"2","key":"key2020120206574946600_ref075","doi-asserted-by":"crossref","first-page":"159","DOI":"10.1080\/00224545.1981.9924368","article-title":"Social orientation and individual modernity among Chinese students in Taiwan","volume":"113","year":"1981","journal-title":"The Journal of Social Psychology"},{"issue":"8","key":"key2020120206574946600_ref076","first-page":"92","article-title":"An empirical study on the influence factors of adoption behavior of social mobile payment","year":"2015","journal-title":"Statistics and Information From"},{"issue":"1","key":"key2020120206574946600_ref077","doi-asserted-by":"crossref","first-page":"1","DOI":"10.1504\/IJEMR.2017.083546","article-title":"Drivers of online purchase intention on Singles' Day: a study of Chinese consumers","volume":"8","year":"2017","journal-title":"International Journal of Electronic Marketing and Retailing"},{"key":"key2020120206574946600_ref078","article-title":"Research on the influence of website environment characteristics on consumer's impulse buying","year":"2010"},{"issue":"2","key":"key2020120206574946600_ref079","first-page":"37","article-title":"Consumer impulse buying and in-store stimuli in Chinese supermarkets","volume":"16","year":"2003","journal-title":"Journal of International Consumer Marketing"},{"issue":"1","key":"key2020120206574946600_ref080","doi-asserted-by":"crossref","first-page":"108","DOI":"10.1016\/j.ejor.2017.03.037","article-title":"Pricing and rebate strategies for an e-shop with a cashback website","volume":"262","year":"2017","journal-title":"European Journal of Operational Research"},{"issue":"2","key":"key2020120206574946600_fur1","doi-asserted-by":"crossref","first-page":"177","DOI":"10.1016\/S0148-2963(99)00087-9","article-title":"Atmospheric qualities of online retailing A conceptual model and implications","volume":"54","year":"2001","journal-title":"Journal of Business Research"}],"container-title":["Industrial Management &amp; Data Systems"],"original-title":[],"language":"en","link":[{"URL":"https:\/\/www.emerald.com\/insight\/content\/doi\/10.1108\/IMDS-11-2019-0628\/full\/xml","content-type":"application\/xml","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/www.emerald.com\/insight\/content\/doi\/10.1108\/IMDS-11-2019-0628\/full\/html","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2025,7,24]],"date-time":"2025-07-24T21:54:06Z","timestamp":1753394046000},"score":1,"resource":{"primary":{"URL":"http:\/\/www.emerald.com\/imds\/article\/120\/12\/2375-2395\/513891"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2020,7,17]]},"references-count":81,"journal-issue":{"issue":"12","published-print":{"date-parts":[[2020,7,17]]}},"alternative-id":["10.1108\/IMDS-11-2019-0628"],"URL":"https:\/\/doi.org\/10.1108\/imds-11-2019-0628","relation":{},"ISSN":["0263-5577"],"issn-type":[{"value":"0263-5577","type":"print"}],"subject":[],"published":{"date-parts":[[2020,7,17]]}}}