{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,6,8]],"date-time":"2026-06-08T11:39:32Z","timestamp":1780918772907,"version":"3.54.1"},"reference-count":65,"publisher":"Emerald","issue":"5","license":[{"start":{"date-parts":[[2018,10,2]],"date-time":"2018-10-02T00:00:00Z","timestamp":1538438400000},"content-version":"tdm","delay-in-days":0,"URL":"https:\/\/www.emerald.com\/insight\/site-policies"}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":["INTR"],"published-print":{"date-parts":[[2018,10,2]]},"abstract":"\nPurpose<\/jats:title>\nConsidering the popularity and addictive attributes of microblogging, the purpose of this paper is to explore the key drivers of the microblogging addiction tendency, and to investigate the causal relationship between microblogging usage and addiction tendency through the lens of the uses and gratifications (U&G) theory.<\/jats:p>\n<\/jats:sec>\n\nDesign\/methodology\/approach<\/jats:title>\nBy extending the U&G theory to accommodate the negative consequences of gratification, a research model that explains the relationships among microblogging use, gratification and addiction tendency was developed and empirically examined based on the data collected from 520 microblogging users in China.<\/jats:p>\n<\/jats:sec>\n\nFindings<\/jats:title>\nThe results showed that different types of microblogging use lead to different categories of gratification to different extents, while different categories of gratification play different roles in determining the level of addiction tendency. Specifically, the effect of content gratification on addiction is marginal, while social gratification has significant effects on all dimensions of addiction tendency.<\/jats:p>\n<\/jats:sec>\n\nOriginality\/value<\/jats:title>\nThe present study has both theoretical and practical implications. From a theoretical perspective, unlike many previous studies applied the U&G theory to explore the positive outcomes of media uses, this paper extends the U&G by including addiction tendency as a negative psychological outcome of U&G., resulting a research framework (use-gratification-addiction framework). Meanwhile, this paper contributes to the extending literature by examining the constructs of U&G at a granular level and investigated the causal relationship between \u201cuses\u201d and \u201cgratifications.\u201d<\/jats:p>\n<\/jats:sec>","DOI":"10.1108\/intr-03-2017-0092","type":"journal-article","created":{"date-parts":[[2018,8,24]],"date-time":"2018-08-24T19:06:26Z","timestamp":1535137586000},"page":"1228-1252","source":"Crossref","is-referenced-by-count":32,"title":["Investigating microblogging addiction tendency through the lens of uses and gratifications theory"],"prefix":"10.1108","volume":"28","author":[{"given":"Qian","family":"Li","sequence":"first","affiliation":[],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Xunhua","family":"Guo","sequence":"additional","affiliation":[],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Xue","family":"Bai","sequence":"additional","affiliation":[],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Wei","family":"Xu","sequence":"additional","affiliation":[],"role":[{"vocabulary":"crossref","role":"author"}]}],"member":"140","reference":[{"issue":"3","key":"key2020100208573861700_ref001","doi-asserted-by":"crossref","first-page":"1531","DOI":"10.1016\/j.chb.2005.07.002","article-title":"Distinguishing addiction and high engagement in the context of online game playing","volume":"23","year":"2007","journal-title":"Computers in Human Behavior"},{"issue":"2","key":"key2020100208573861700_ref002","doi-asserted-by":"crossref","first-page":"755","DOI":"10.1016\/j.chb.2010.10.023","article-title":"Tweet this: a uses and gratifications perspective on how active Twitter use gratifies a need to connect with others","volume":"27","year":"2011","journal-title":"Computers in Human Behavior"},{"issue":"1","key":"key2020100208573861700_ref003","first-page":"46","article-title":"Beyond access: the digital divide and Internet uses and gratifications","volume":"4","year":"2003","journal-title":"IT & Society"},{"issue":"4","key":"key2020100208573861700_ref004","doi-asserted-by":"crossref","first-page":"400","DOI":"10.1287\/isre.5.4.400","article-title":"What\u2019s mine is ours, or is it? A study of attitudes about information sharing","volume":"5","year":"1994","journal-title":"Information Systems Research"},{"issue":"2","key":"key2020100208573861700_ref005","doi-asserted-by":"crossref","first-page":"269","DOI":"10.1177\/107769908005700210","article-title":"Process gratification in aging cohorts","volume":"57","year":"1980","journal-title":"Journalism Quarterly"},{"issue":"1","key":"key2020100208573861700_ref006","doi-asserted-by":"crossref","first-page":"43","DOI":"10.1016\/j.intcom.2006.07.010","article-title":"The role of social presence in establishing loyalty in e-service environments","volume":"19","year":"2007","journal-title":"Interacting with Computers"},{"issue":"4","key":"key2020100208573861700_ref007","doi-asserted-by":"crossref","first-page":"331","DOI":"10.1089\/109493102760275581","article-title":"Validation of a new scale for measuring problematic Internet use: implications for pre-employment screening","volume":"5","year":"2002","journal-title":"CyberPsychology & Behavior"},{"issue":"2","key":"key2020100208573861700_ref008","first-page":"129","article-title":"Tweeting the night away: using Twitter to enhance social presence","volume":"20","year":"2009","journal-title":"Journal of Information System Education"},{"key":"key2020100208573861700_ref009","first-page":"155","article-title":"Microblogging \u2013 more than fun?","year":"2008"},{"issue":"1","key":"key2020100208573861700_ref010","first-page":"91","article-title":"A practical guide to factorial validity using PLS-graph: tutorial and annotated example","volume":"16","year":"2005","journal-title":"Communications of AIS"},{"key":"key2020100208573861700_ref011","volume-title":"Drugs and Society","year":"2008","edition":"10th ed."},{"key":"key2020100208573861700_ref012","first-page":"1","article-title":"Beyond microblogging: conversation and collaboration via Twitter","year":"2009"},{"issue":"6","key":"key2020100208573861700_ref013","doi-asserted-by":"crossref","first-page":"675","DOI":"10.1089\/cpb.2009.0060","article-title":"Instant messaging addiction among teenagers in China: shyness, alienation, and academic performance decrement","volume":"12","year":"2009","journal-title":"CyberPsychology & Behavior"},{"key":"key2020100208573861700_ref014","unstructured":"iResearch (2012), \u201c2011-2012 China SNS and microblog users\u2019 behaviour research\u201d, available at: www.iresearchchina.com\/reports\/4369.html (accessed August 1, 2013)."},{"issue":"3","key":"key2020100208573861700_ref015","first-page":"215","article-title":"Self-compassion and Internet addiction","volume":"10","year":"2011","journal-title":"Turkish Online Journal of Educational Technology"},{"issue":"2-3","key":"key2020100208573861700_ref016","doi-asserted-by":"crossref","first-page":"129","DOI":"10.1016\/S0963-8687(00)00042-1","article-title":"The use of collaborative electronic media for information sharing: an exploratory study of determinants","volume":"9","year":"2000","journal-title":"The Journal of Strategic Information Systems"},{"key":"key2020100208573861700_ref017","first-page":"56","article-title":"Why we Twitter: understanding microblogging usage and communities","year":"2007"},{"key":"key2020100208573861700_ref018","first-page":"22","article-title":"Can computer playfulness and cognitive absorption lead to problematic technology usage?","year":"2007"},{"issue":"1","key":"key2020100208573861700_ref019","doi-asserted-by":"crossref","first-page":"2","DOI":"10.1108\/IntR-01-2013-0004","article-title":"Internet addiction among young people in China: internet connectedness, online gaming, and academic performance decrement","volume":"24","year":"2014","journal-title":"Internet Research"},{"issue":"4","key":"key2020100208573861700_ref020","doi-asserted-by":"crossref","first-page":"509","DOI":"10.1086\/268109","article-title":"Uses and gratifications research","volume":"37","year":"1973","journal-title":"Public Opinion Quarterly"},{"issue":"3","key":"key2020100208573861700_ref021","doi-asserted-by":"crossref","first-page":"197","DOI":"10.1016\/S0736-5853(03)00037-6","article-title":"A web for all reasons: uses and gratifications of Internet components for political information","volume":"21","year":"2004","journal-title":"Telematics and Informatics"},{"key":"key2020100208573861700_ref022","first-page":"1","article-title":"Analysis of Twitter lists as a potential source for discovering latent characteristics of users","year":"2010"},{"issue":"2","key":"key2020100208573861700_ref023","doi-asserted-by":"crossref","first-page":"75","DOI":"10.1080\/10864415.2003.11044295","article-title":"Sense of virtual community: a conceptual framework and empirical validation","volume":"8","year":"2003","journal-title":"International Journal of Electronic Commerce"},{"issue":"6","key":"key2020100208573861700_ref024","doi-asserted-by":"crossref","first-page":"521","DOI":"10.1016\/S0378-7206(02)00068-X","article-title":"Beliefs and attitudes affecting intentions to share information in an organizational setting","volume":"40","year":"2003","journal-title":"Information & Management"},{"issue":"5","key":"key2020100208573861700_ref025","doi-asserted-by":"crossref","first-page":"613","DOI":"10.1016\/j.im.2016.12.004","article-title":"Weekdays or weekends: exploring the impacts of microblog posting patterns on gratification and addiction","volume":"54","year":"2017","journal-title":"Information & Management"},{"key":"key2020100208573861700_ref026","article-title":"The shadow of microblogging use: relationship between usage types and addiction","year":"2012"},{"key":"key2020100208573861700_ref027","first-page":"3322","article-title":"Why they become addicted: relationship between microblogging usage and addiction","year":"2013"},{"issue":"5","key":"key2020100208573861700_ref028","first-page":"48","article-title":"E-shopping: an analysis of the uses and gratifications theory","volume":"6","year":"2012","journal-title":"Modern Applied Science"},{"key":"key2020100208573861700_ref029","article-title":"Habit formation in Twitter","year":"2011"},{"key":"key2020100208573861700_ref030","article-title":"Understanding Twitter usage: what drive people continue to tweet","year":"2010"},{"issue":"5","key":"key2020100208573861700_ref031","doi-asserted-by":"crossref","first-page":"1149","DOI":"10.1108\/IntR-03-2016-0078","article-title":"Relationship building through reputation and tribalism on companies\u2019 Facebook pages: a uses and gratifications approach","volume":"27","year":"2017","journal-title":"Internet Research"},{"issue":"5","key":"key2020100208573861700_ref032","doi-asserted-by":"crossref","first-page":"499","DOI":"10.1108\/10662240810912756","article-title":"The role of Internet addiction in online game loyalty: an exploratory study","volume":"18","year":"2008","journal-title":"Internet Research"},{"key":"key2020100208573861700_ref033","article-title":"Technology acceptance of Internet-based information services: an integrated model of TAM and U&G theory","year":"2006"},{"issue":"1","key":"key2020100208573861700_ref034","doi-asserted-by":"crossref","first-page":"67","DOI":"10.1348\/000712602162454","article-title":"Conceptualization and measurement of celebrity worship","volume":"93","year":"2002","journal-title":"British Journal of Psychology"},{"issue":"23","key":"key2020100208573861700_ref035","first-page":"23","article-title":"Technology addiction\u2019s contribution to mental wellbeing: the positive effect of online social capital","volume":"40","year":"2014","journal-title":"Computers in Human Behavior"},{"key":"key2020100208573861700_ref036","article-title":"An exploratory study about microblogging acceptance at work","year":"2010"},{"issue":"3","key":"key2020100208573861700_ref037","doi-asserted-by":"crossref","first-page":"192","DOI":"10.1287\/isre.2.3.192","article-title":"Development of an instrument to measure the perceptions of adopting an information technology innovation","volume":"2","year":"1991","journal-title":"Information Systems Research"},{"issue":"3","key":"key2020100208573861700_ref038","doi-asserted-by":"crossref","first-page":"237","DOI":"10.1007\/s00779-009-0259-y","article-title":"Making the ordinary visible in microblogs","volume":"14","year":"2010","journal-title":"Personal and Ubiquitous Computing"},{"issue":"2","key":"key2020100208573861700_ref039","doi-asserted-by":"crossref","first-page":"109","DOI":"10.1111\/j.1468-2958.1979.tb00626.x","article-title":"Television use by children and adolescents","volume":"5","year":"1979","journal-title":"Human Communication Research"},{"key":"key2020100208573861700_ref040","article-title":"Towards microblogging success factors: an empirical survey on Twitter usage of Austrian universities","year":"2011"},{"issue":"4","key":"key2020100208573861700_ref041","doi-asserted-by":"crossref","first-page":"384","DOI":"10.1089\/cpb.2004.7.384","article-title":"Internet gratification and Internet addiction: on the uses and abuses of new media","volume":"7","year":"2004","journal-title":"CyberPsychology & Behavior"},{"issue":"2","key":"key2020100208573861700_ref042","doi-asserted-by":"crossref","first-page":"27","DOI":"10.1080\/10641734.1996.10505049","article-title":"Mechanical commercial avoidance: a uses and gratifications perspective","volume":"18","year":"1996","journal-title":"Journal of Current Issues & Research in Advertising"},{"key":"key2020100208573861700_ref043","article-title":"Motivations for mobile devices: uses and gratifications for m-commerce","year":"2004"},{"issue":"2","key":"key2020100208573861700_ref044","doi-asserted-by":"crossref","first-page":"259","DOI":"10.1111\/j.00117315.2004.02524.x","article-title":"Determining uses and gratifications for the internet","volume":"35","year":"2004","journal-title":"Decision Sciences"},{"key":"key2020100208573861700_ref045","article-title":"Exploring the role of online social network dependency in habit formation","year":"2011"},{"key":"key2020100208573861700_ref046","article-title":"When adoption brings addiction: a use-diffusion model for social information systems","year":"2009"},{"issue":"3","key":"key2020100208573861700_ref047","doi-asserted-by":"crossref","first-page":"83","DOI":"10.1080\/08874417.2015.11645775","article-title":"An empirical examination of the \u2018vicious cycle\u2019 of Facebook addiction","volume":"55","year":"2015","journal-title":"Journal of Computer Information Systems"},{"key":"key2020100208573861700_ref048","article-title":"Developing a (bad) habit: antecedents and adverse consequences of social networking website use habit","year":"2011"},{"key":"key2020100208573861700_ref049","article-title":"Blackberry addiction: symptoms and outcomes","year":"2008"},{"issue":"4","key":"key2020100208573861700_ref050","doi-asserted-by":"crossref","first-page":"1043","DOI":"10.2307\/41409972","article-title":"Integrating technology addiction and use: an empirical investigation of online auction users","volume":"35","year":"2011","journal-title":"Management Information Systems Quarterly"},{"issue":"2","key":"key2020100208573861700_ref051","doi-asserted-by":"crossref","first-page":"198","DOI":"10.1287\/isre.7.2.198","article-title":"Information acquisition and mental models: an investigation into the relationship between behaviour and learning","volume":"7","year":"1996","journal-title":"Information Systems Research"},{"key":"key2020100208573861700_ref052","unstructured":"Weibull, L. (1985), \u201cStructural factors in gratification research\u201d, in Rosengren, K.E., Wenner, L.A. and Palmgreen, P. (Eds), Media Gratification Research: Current Perspectives, Sage, Beverly Hills, CA, pp. 123-147."},{"issue":"2","key":"key2020100208573861700_ref053","doi-asserted-by":"crossref","first-page":"143","DOI":"10.1089\/109493103321640338","article-title":"Internet over-users\u2019 psychological profiles: a behavior sampling analysis on internet addiction","volume":"6","year":"2003","journal-title":"CyberPsychology & Behavior"},{"issue":"6","key":"key2020100208573861700_ref054","doi-asserted-by":"crossref","first-page":"1862","DOI":"10.1016\/j.chb.2010.07.033","article-title":"Falling in love with online games: the uses and gratifications perspective","volume":"26","year":"2010","journal-title":"Computers in Human Behavior"},{"key":"key2020100208573861700_ref055","article-title":"Why do I keep checking Facebook: effects of message characteristics on the formation of social network services addiction","year":"2012"},{"key":"key2020100208573861700_ref056","article-title":"The impact of motivation and prevention factors on game addiction","year":"2008"},{"issue":"3","key":"key2020100208573861700_ref057","doi-asserted-by":"crossref","first-page":"321","DOI":"10.1057\/ejis.2011.56","article-title":"Online game addiction among adolescents: motivation and prevention factors","volume":"21","year":"2012","journal-title":"European Journal of Information Systems"},{"issue":"4","key":"key2020100208573861700_ref058","doi-asserted-by":"crossref","first-page":"982","DOI":"10.1108\/IntR-01-2015-0010","article-title":"Social capital on mobile SNS addiction: a perspective from online and offline channel integrations","volume":"26","year":"2016","journal-title":"Internet Research"},{"key":"key2020100208573861700_ref059","doi-asserted-by":"crossref","first-page":"486","DOI":"10.1016\/j.chb.2016.07.010","article-title":"Exploring the dual outcomes of mobile social networking service enjoyment: the roles of social self-efficacy and habit","volume":"64","year":"2016","journal-title":"Computers in Human Behavior"},{"issue":"3","key":"key2020100208573861700_ref060","doi-asserted-by":"crossref","first-page":"237","DOI":"10.1089\/cpb.1998.1.237","article-title":"Internet addiction: the emergence of a new clinical disorder","volume":"1","year":"1998","journal-title":"CyberPsychology & Behavior"},{"key":"key2020100208573861700_ref061","first-page":"243","article-title":"How and why people Twitter: the role that micro-blogging plays in informal communication at work","year":"2009"},{"issue":"4","key":"key2020100208573861700_ref062","doi-asserted-by":"crossref","first-page":"675","DOI":"10.1086\/261558","article-title":"A theory of rational addiction","volume":"96","year":"1988","journal-title":"Journal of Political Economy"},{"issue":"2","key":"key2020100208573861700_ref063","doi-asserted-by":"crossref","first-page":"170","DOI":"10.1089\/cpb.2006.9972","article-title":"Internet addiction disorder: an Italian study","volume":"10","year":"2007","journal-title":"CyberPsychology & Behavior"},{"issue":"5544","key":"key2020100208573861700_ref064","doi-asserted-by":"crossref","first-page":"980","DOI":"10.1126\/science.294.5544.980","article-title":"Behavioral\u2019 addictions: do they exist?","volume":"294","year":"2001","journal-title":"Science"},{"issue":"3","key":"key2020100208573861700_ref065","doi-asserted-by":"crossref","first-page":"997","DOI":"10.1016\/j.chb.2012.12.028","article-title":"Generational differences in content generation in social media: the roles of the gratification sought and of narcissism","volume":"29","year":"2013","journal-title":"Computers in Human Behavior"}],"container-title":["Internet Research"],"original-title":[],"language":"en","link":[{"URL":"https:\/\/www.emerald.com\/insight\/content\/doi\/10.1108\/IntR-03-2017-0092\/full\/xml","content-type":"application\/xml","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/www.emerald.com\/insight\/content\/doi\/10.1108\/IntR-03-2017-0092\/full\/html","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2025,7,24]],"date-time":"2025-07-24T21:35:26Z","timestamp":1753392926000},"score":1,"resource":{"primary":{"URL":"http:\/\/www.emerald.com\/intr\/article\/28\/5\/1228-1252\/175927"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2018,10,2]]},"references-count":65,"journal-issue":{"issue":"5","published-print":{"date-parts":[[2018,10,2]]}},"alternative-id":["10.1108\/IntR-03-2017-0092"],"URL":"https:\/\/doi.org\/10.1108\/intr-03-2017-0092","relation":{},"ISSN":["1066-2243"],"issn-type":[{"value":"1066-2243","type":"print"}],"subject":[],"published":{"date-parts":[[2018,10,2]]}}}