{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,1,13]],"date-time":"2026-01-13T16:59:40Z","timestamp":1768323580593,"version":"3.49.0"},"reference-count":86,"publisher":"Emerald","issue":"3","license":[{"start":{"date-parts":[[2021,3,23]],"date-time":"2021-03-23T00:00:00Z","timestamp":1616457600000},"content-version":"tdm","delay-in-days":0,"URL":"https:\/\/www.emerald.com\/insight\/site-policies"}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":["ITP"],"published-print":{"date-parts":[[2022,4,1]]},"abstract":"<jats:sec><jats:title content-type=\"abstract-subheading\">Purpose<\/jats:title><jats:p>The purpose of the current study is to investigate the effects of individual-level (espoused) cultural values (collectivism, power distance, uncertainty avoidance, masculinity and long-term orientation) on the individuals' acceptability of inappropriate social network behaviors.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-subheading\">Design\/methodology\/approach<\/jats:title><jats:p>The study employs survey data collected from 482 social network users (261 in the United States and 221 from India).<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-subheading\">Findings<\/jats:title><jats:p>Results show that individuals with high power distance, masculinity and long-term oriented cultural values are more accepting of inappropriate social network behaviors of others, while those with strong uncertainty avoidance cultural values have high degree of social network behavior inappropriateness, which is defined as the extent to which behaviors of social network users are considered unacceptable by others.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-subheading\">Research limitations\/implications<\/jats:title><jats:p>The paper highlights the need for more academic research on the intersection of culture and social network behaviors. This study emphasizes the need for adopting an interdisciplinary approach to understand individuals' social network behaviors.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-subheading\">Practical implications<\/jats:title><jats:p>The paper offers recommendations to global organizations pertaining to the need for creating social network policies in such a way that encourages their global workforce to openly, yet respectfully, share their ideas using social networks.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-subheading\">Originality\/value<\/jats:title><jats:p>Using an interdisciplinary approach, the present study extends our understanding of a recently proposed social network behavioral inappropriateness construct and explains how differences in cultural values may lead to differences in individuals' social network behaviors.<\/jats:p><\/jats:sec>","DOI":"10.1108\/itp-05-2020-0301","type":"journal-article","created":{"date-parts":[[2021,3,24]],"date-time":"2021-03-24T02:15:54Z","timestamp":1616552154000},"page":"879-898","source":"Crossref","is-referenced-by-count":6,"title":["Social network behavior inappropriateness: the role of individual-level espoused national cultural values"],"prefix":"10.1108","volume":"35","author":[{"ORCID":"https:\/\/orcid.org\/0000-0002-6289-4842","authenticated-orcid":false,"given":"Manjul","family":"Gupta","sequence":"first","affiliation":[]}],"member":"140","published-online":{"date-parts":[[2021,3,23]]},"reference":[{"key":"key2022033117105122900_ref001","doi-asserted-by":"crossref","first-page":"33","DOI":"10.1086\/321946","article-title":"\u201cI\u201d seek pleasures and \u201cwe\u201d avoid pains: the role of self-regulatory goals in information processing and persuasion","volume":"28","year":"2001","journal-title":"Journal of Consumer 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