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To narrow the research gap, this paper investigates the role of big data analytics capability (BDAC) in moderating the relationship between digital innovation (DI) and SME innovation performance.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-subheading\">Design\/methodology\/approach<\/jats:title><jats:p>This research has been carried forward through a detailed theory and literature analysis. Data were analyzed through confirmatory factor analysis and structural equation models using a two-stage approach in smartPLS-4.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-subheading\">Findings<\/jats:title><jats:p>Results highlight that digital service capability (DSC) significantly mediates the relationship between DI and IP. Additionally, value co-creation (VCC) directly affects digital transformation (DT), while DI has a stronger effect on DSC than IP. Furthermore, BDAC significantly moderates the relation between DSC\u00a0\u2192\u00a0IP and DT\u00a0\u2192\u00a0IP, whereas it has a detrimental effect on the relation between DI and IP. In addition to that, VCC, DSC, DT, DI and BDAC have a direct, significant and positive effect on IP.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-subheading\">Practical implications<\/jats:title><jats:p>This research was motivated by the practical relevance of supporting SMEs in adopting DT and the resource-based view (RBV) and technology acceptance model (TAM). This study shows that all direct and indirect measures significantly affect innovation performance, including BDAC as moderator. These findings refresh the perspective on what DT, DI, VCC, DSC and BDAC can bring to a firm's innovation performance.<\/jats:p><\/jats:sec><jats:sec><jats:title content-type=\"abstract-subheading\">Originality\/value<\/jats:title><jats:p>This paper has contributed to DT by empirically validating a theoretical argument that suggests the acceptance and adoption of new technology. This paper aims to fill theoretical gaps in understanding BDAC and DT by incorporating the RBV and TAM theories on BDAC and DT.<\/jats:p><\/jats:sec>","DOI":"10.1108\/k-07-2023-1183","type":"journal-article","created":{"date-parts":[[2023,12,18]],"date-time":"2023-12-18T23:08:37Z","timestamp":1702940917000},"page":"1797-1825","source":"Crossref","is-referenced-by-count":56,"title":["Navigating the digital landscape: examining the interdependencies of digital transformation and\u00a0big\u00a0data in driving SMEs' innovation performance"],"prefix":"10.1108","volume":"54","author":[{"ORCID":"https:\/\/orcid.org\/0009-0000-2324-3871","authenticated-orcid":false,"given":"Tian","family":"Hongyun","sequence":"first","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0000-0001-6594-0157","authenticated-orcid":false,"given":"Jan Muhammad","family":"Sohu","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-3429-5148","authenticated-orcid":false,"given":"Asad Ullah","family":"Khan","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-6151-9813","authenticated-orcid":false,"given":"Ikramuddin","family":"Junejo","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0000-0001-7365-1064","authenticated-orcid":false,"given":"Sonia Najam","family":"Shaikh","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Sadaf","family":"Akhtar","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Muhammad","family":"Bilal","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"140","published-online":{"date-parts":[[2023,12,19]]},"reference":[{"issue":"7","key":"key2025021703583714700_ref001","doi-asserted-by":"publisher","first-page":"1434","DOI":"10.1108\/JBIM-09-2018-0276","article-title":"Knowledge co-creation in open innovation digital platforms: processes, tools and services","volume":"34","year":"2019","journal-title":"Journal of Business and Industrial Marketing"},{"issue":"1-2","key":"key2025021703583714700_ref002","doi-asserted-by":"publisher","first-page":"7","DOI":"10.1007\/S10479-020-03620-W\/METRICS","article-title":"Transforming business using digital innovations: the application of AI, blockchain, cloud and data analytics","volume":"308","year":"2022","journal-title":"Annals of Operations Research"},{"issue":"1","key":"key2025021703583714700_ref003","doi-asserted-by":"publisher","first-page":"446","DOI":"10.18421\/TEM101-56","article-title":"The mediating role of information flow and factors for supplier selection","volume":"10","year":"2021","journal-title":"TEM Journal"},{"key":"key2025021703583714700_ref004","doi-asserted-by":"publisher","first-page":"636","DOI":"10.1016\/j.jbusres.2022.03.038","article-title":"Mastering digital transformation: the nexus between leadership, agility, and digital strategy","volume":"145","year":"2022","journal-title":"Journal of Business Research"},{"issue":"S1","key":"key2025021703583714700_ref005","doi-asserted-by":"publisher","first-page":"1","DOI":"10.1007\/s10479-021-04235-5","article-title":"Retracted article: small and medium-sized enterprises' contribution in digital technology","volume":"326","year":"2021","journal-title":"Annals of Operations Research"},{"issue":"3","key":"key2025021703583714700_ref006","doi-asserted-by":"publisher","first-page":"740","DOI":"10.1109\/TEM.2018.2889538","article-title":"How does outside-in open innovation influence innovation performance? 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