{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,12,4]],"date-time":"2025-12-04T17:44:54Z","timestamp":1764870294831,"version":"3.46.0"},"reference-count":86,"publisher":"Emerald","issue":"14","content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":[],"published-print":{"date-parts":[[2025,12,4]]},"abstract":"<jats:sec>\n                    <jats:title>Purpose<\/jats:title>\n                    <jats:p>Prior studies have put much emphasis on using the uses and gratification (U&amp;G) theory to find out why people use games, social media, the Internet, e-shopping, etc. Despite past research efforts, the root causes underlying this phenomenon still need to be discovered as to why people use interactive virtual rides (vrides) entertainment services, especially when incorporating the hedonic consumption perspective (i.e. playful-consumption experiences). Considering the knowledge gap in the vrides\u2019 context, this study aims to use the UGT to find out why people use the vrides entertainment service from a hedonic consumption point of view.<\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>Design\/methodology\/approach<\/jats:title>\n                    <jats:p>With 217 usable responses, the research model was tested using partial least squares-based structural equation modeling (PLS-SEM) and fuzzy set qualitative comparative analysis (fsQCA).<\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>Findings<\/jats:title>\n                    <jats:p>Findings reveal that only perceived enjoyment, arousal and sensory experience derive continuous intention behavior to consume vride entertainment service. Findings using the fsQCA revealed multiple causal configurations for the proposed outcome.<\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>Originality\/value<\/jats:title>\n                    <jats:p>This study contributes to extending the assumption of UGT via incorporating the hedonic consumption perspective to explore the potential motives and intention to consume vrides entertainment services. Our study also discusses the important theoretical\/practical implications of our findings. Besides, this study is unique because it shows both symmetrical and asymmetrical connections that help us understand why people keep using vrides entertainment service.<\/jats:p>\n                  <\/jats:sec>","DOI":"10.1108\/k-11-2023-2338","type":"journal-article","created":{"date-parts":[[2024,8,19]],"date-time":"2024-08-19T10:21:09Z","timestamp":1724062869000},"page":"7548-7572","source":"Crossref","is-referenced-by-count":1,"title":["Hedonic consumption of virtual rides entertainment service: a multi-method perspective: SEM and fsQCA"],"prefix":"10.1108","volume":"54","author":[{"ORCID":"https:\/\/orcid.org\/0000-0001-8220-1989","authenticated-orcid":true,"given":"Amir Zaib","family":"Abbasi","sequence":"first","affiliation":[{"name":"IRC for Finance and Digital Economy, King Fahd University of Petroleum and Minerals , ,","place":["Dhahran, Saudi Arabia"]}]},{"given":"Farhan","family":"Mirza","sequence":"additional","affiliation":[{"name":"Universiti Teknologi PETRONAS Department of Management and Humanities, , ,","place":["Seri Iskandar, Malaysia"]}]},{"given":"Mousa","family":"Albashrawi","sequence":"additional","affiliation":[{"name":"IRC for Finance and Digital Economy, KFUPM Business School, King Fahd University of Petroleum and Minerals ISOM Department, , ,","place":["Dhahran, Saudi Arabia"]}]},{"given":"Ding Hooi","family":"Ting","sequence":"additional","affiliation":[{"name":"Universiti Teknologi PETRONAS Department of Management and Humanities, , ,","place":["Seri Iskandar, Malaysia"]}]},{"ORCID":"https:\/\/orcid.org\/0000-0003-0748-8996","authenticated-orcid":true,"given":"Ghazanfar Ali","family":"Abbasi","sequence":"additional","affiliation":[{"name":"IRC for Finance and Digital Economy, KFUPM Business School, King Fahd University of Petroleum and Minerals Department of Management & Marketing, , ,","place":["Dhahran, Saudi Arabia"]}]}],"member":"140","published-online":{"date-parts":[[2024,8,20]]},"reference":[{"issue":"3","key":"2025120412412383000_ref001","doi-asserted-by":"publisher","first-page":"452","DOI":"10.1108\/emjb-04-2022-0068","article-title":"Specifying, estimating and validating consumer eSports engagement composite model: a composite confirmatory approach","volume":"18","author":"Abbasi","year":"2022","journal-title":"EuroMed Journal of Business"},{"key":"2025120412412383000_ref002","doi-asserted-by":"publisher","first-page":"43","DOI":"10.1016\/j.entcom.2018.12.002","article-title":"An empirical validation of consumer video game engagement: a playful-consumption experience approach","volume":"29","author":"Abbasi","year":"2019","journal-title":"Entertainment Computing"},{"issue":"8","key":"2025120412412383000_ref003","doi-asserted-by":"publisher","first-page":"1194","DOI":"10.1108\/jpbm-04-2020-2839","article-title":"The effects of consumer esports videogame engagement on consumption behaviors","volume":"30","author":"Abbasi","year":"2021","journal-title":"Journal of Product and Brand Management"},{"issue":"2","key":"2025120412412383000_ref004","doi-asserted-by":"publisher","first-page":"223","DOI":"10.1108\/dta-02-2021-0055","article-title":"Using the playful consumption experience model to uncover behavioral intention to play Multiplayer Online Battle Arena (MOBA) games","volume":"56","author":"Abbasi","year":"2021","journal-title":"Data Technologies and Applications"},{"key":"2025120412412383000_ref005","doi-asserted-by":"publisher","DOI":"10.1016\/j.entcom.2020.100390","article-title":"Playful-consumption experiences and subjective well-being: children\u2019s smartphone usage","volume":"36","author":"Abbasi","year":"2021","journal-title":"Entertainment Computing"},{"key":"2025120412412383000_ref006","doi-asserted-by":"publisher","DOI":"10.1016\/j.jclepro.2022.132137","article-title":"Asymmetrical modelling to understand purchase intention towards remanufactured products in the circular economy and a closed-loop supply chain: an empirical study in Malaysia","volume":"359","author":"Abbasi","year":"2022","journal-title":"Journal of Cleaner Production"},{"key":"2025120412412383000_ref007","doi-asserted-by":"publisher","DOI":"10.1016\/j.techsoc.2022.101937","article-title":"Go cashless! Determinants of continuance intention to use E-wallet apps: a hybrid approach using PLS-SEM and fsQCA","volume":"68","author":"Abbasi","year":"2022","journal-title":"Technology in Society"},{"key":"2025120412412383000_ref008","doi-asserted-by":"publisher","DOI":"10.1016\/j.tele.2023.101937","article-title":"ESports as playful consumption experiences: examining the antecedents and consequences of game engagement","volume":"77","author":"Abbasi","year":"2023","journal-title":"Telematics and Informatics"},{"issue":"3","key":"2025120412412383000_ref009","doi-asserted-by":"publisher","first-page":"344","DOI":"10.1108\/dta-03-2022-0107","article-title":"TikTok app usage behavior: the role of hedonic consumption experiences","volume":"57","author":"Abbasi","year":"2023","journal-title":"Data Technologies and Applications"},{"issue":"31","key":"2025120412412383000_ref010","doi-asserted-by":"publisher","first-page":"27275","DOI":"10.1007\/s12144-022-03813-5","article-title":"Let\u2019s drive environmentally friendly: a perspective from asymmetrical modelling by using fuzzy set qualitative comparative analysis","volume":"42","author":"Abbasi","year":"2023","journal-title":"Current Psychology"},{"key":"2025120412412383000_ref011","doi-asserted-by":"publisher","first-page":"4985","DOI":"10.1109\/tem.2023.3237789","article-title":"Determinants of using AI-based chatbots for knowledge sharing: evidence from PLS-SEM and fuzzy sets (fsQCA)","volume":"71","author":"Al-Emran","year":"2023","journal-title":"IEEE Transactions on Engineering Management"},{"key":"2025120412412383000_ref012","doi-asserted-by":"publisher","DOI":"10.1016\/j.jbusres.2023.114138","article-title":"Would you forgive me? From perceived justice and complaint handling to customer forgiveness and brand credibility-symmetrical and asymmetrical perspectives","volume":"166","author":"Ali","year":"2023","journal-title":"Journal of Business Research"},{"issue":"4","key":"2025120412412383000_ref013","doi-asserted-by":"publisher","first-page":"239","DOI":"10.1016\/j.tele.2016.07.001","article-title":"Extending the theory of planned behavior (TPB) to explain online game playing among Malaysian undergraduate students","volume":"34","author":"Alzahrani","year":"2017","journal-title":"Telematics and Informatics"},{"key":"2025120412412383000_ref014","doi-asserted-by":"publisher","first-page":"91","DOI":"10.1016\/j.techsoc.2018.01.004","article-title":"Consumer adoption of Mobile Social Network Games (M-SNGs) in Saudi Arabia: the role of social influence, hedonic motivation and trust","volume":"53","author":"Baabdullah","year":"2018","journal-title":"Technology in Society"},{"issue":"2","key":"2025120412412383000_ref015","doi-asserted-by":"publisher","first-page":"149","DOI":"10.1007\/s11469-012-9405-2","article-title":"A qualitative analysis of online gaming addicts in treatment","volume":"11","author":"Beranuy","year":"2013","journal-title":"International Journal of Mental Health and Addiction"},{"key":"2025120412412383000_ref016","doi-asserted-by":"publisher","first-page":"43","DOI":"10.1016\/j.compedu.2018.03.007","article-title":"The mediation effects of gaming motives between game involvement and problematic Internet use: escapism, advancement and socializing","volume":"122","author":"Chang","year":"2018","journal-title":"Computers and Education"},{"issue":"3","key":"2025120412412383000_ref017","doi-asserted-by":"publisher","first-page":"320","DOI":"10.1080\/10548408.2017.1340224","article-title":"Investigation of the technology effects of online travel media on virtual travel experience and behavioral intention","volume":"35","author":"Choi","year":"2018","journal-title":"Journal of Travel and Tourism Marketing"},{"key":"2025120412412383000_ref018","doi-asserted-by":"publisher","DOI":"10.1016\/j.techfore.2021.121092","article-title":"CB-SEM vs PLS-SEM methods for research in social sciences and technology forecasting","volume":"173","author":"Dash","year":"2021","journal-title":"Technological Forecasting and Social Change"},{"issue":"1","key":"2025120412412383000_ref019","doi-asserted-by":"publisher","first-page":"1","DOI":"10.1007\/s10055-024-00950-z","article-title":"Driving emotions: using virtual reality to explore the\u00a0effect of low and high arousal on driver\u2019s attention","volume":"28","author":"Dozio","year":"2024","journal-title":"Virtual Reality"},{"issue":"1","key":"2025120412412383000_ref020","doi-asserted-by":"publisher","first-page":"37","DOI":"10.1123\/jsm.2018-0164","article-title":"Fantasy millionaires: identifying at-risk consumers based on motivation","volume":"33","author":"Drayer","year":"2019","journal-title":"Journal of Sport Management"},{"issue":"2","key":"2025120412412383000_ref021","doi-asserted-by":"crossref","first-page":"595","DOI":"10.1177\/13548565211072342","article-title":"The material politics of mobile virtual reality: Oculus, data, and the technics of sensemaking","volume":"28","author":"Egliston","year":"2022","journal-title":"Convergence"},{"key":"2025120412412383000_ref022","doi-asserted-by":"publisher","first-page":"541","DOI":"10.1007\/978-3-319-07626-3_51","article-title":"Can virtual reality increase emotional responses (Arousal and Valence)? A pilot study","author":"Estupi\u00f1\u00e1n","year":"2014"},{"issue":"1","key":"2025120412412383000_ref023","doi-asserted-by":"publisher","first-page":"1","DOI":"10.11648\/j.ajtas.20160501.11","article-title":"Comparison of convenience sampling and purposive sampling","volume":"5","author":"Etikan","year":"2016","journal-title":"American Journal of Theoretical and Applied Statistics"},{"issue":"2","key":"2025120412412383000_ref024","doi-asserted-by":"publisher","first-page":"175","DOI":"10.3758\/bf03193146","article-title":"G* Power 3: a flexible statistical power analysis program for the social, behavioral, and biomedical sciences","volume":"39","author":"Faul","year":"2007","journal-title":"Behavior Research Methods"},{"key":"2025120412412383000_ref025","first-page":"1","article-title":"In the eye of the student: an intangible cultural heritage experience, with a human-computer interaction twist","author":"Giglitto","year":"2018"},{"issue":"5","key":"2025120412412383000_ref026","doi-asserted-by":"publisher","first-page":"637","DOI":"10.1016\/j.tourman.2009.07.003","article-title":"Virtual reality: applications and implications for tourism","volume":"31","author":"Guttentag","year":"2010","journal-title":"Tourism Management"},{"issue":"1","key":"2025120412412383000_ref027","doi-asserted-by":"publisher","first-page":"2","DOI":"10.1108\/ebr-11-2018-0203","article-title":"When to use and how to report the results of PLS-SEM","volume":"31","author":"Hair","year":"2019","journal-title":"European Business Review"},{"key":"2025120412412383000_ref028","doi-asserted-by":"publisher","first-page":"101","DOI":"10.1016\/j.jbusres.2019.11.069","article-title":"Assessing measurement model quality in PLS-SEM using confirmatory composite analysis","volume":"109","author":"Hair Jr","year":"2020","journal-title":"Journal of Business Research"},{"issue":"5","key":"2025120412412383000_ref029","doi-asserted-by":"publisher","first-page":"618","DOI":"10.1080\/02614367.2019.1604790","article-title":"Augmented Reality Smart Glasses (ARSG) visitor adoption in cultural tourism","volume":"38","author":"Han","year":"2019","journal-title":"Leisure Studies"},{"issue":"5-6","key":"2025120412412383000_ref030","doi-asserted-by":"publisher","first-page":"1144","DOI":"10.1177\/1354856519860237","article-title":"Palmer Luckey and the rise of contemporary virtual reality","volume":"26","author":"Harley","year":"2020","journal-title":"Convergence"},{"key":"2025120412412383000_ref031","doi-asserted-by":"publisher","DOI":"10.1016\/j.jretconser.2021.102892","article-title":"Hedonic consumption experience in videogaming: a multidimensional perspective","volume":"65","author":"Hollebeek","year":"2022","journal-title":"Journal of Retailing and Consumer Services"},{"issue":"3","key":"2025120412412383000_ref032","doi-asserted-by":"publisher","first-page":"372","DOI":"10.1080\/10494820.2017.1333011","article-title":"Understanding the behavioral intention to play Austronesian learning games: from the perspectives of learning outcome, service quality, and hedonic value","volume":"26","author":"Hsiao","year":"2018","journal-title":"Interactive Learning Environments"},{"issue":"4","key":"2025120412412383000_ref033","doi-asserted-by":"publisher","first-page":"405","DOI":"10.1108\/10662240810897817","article-title":"Use and gratification in e-consumers","volume":"18","author":"Huang","year":"2008","journal-title":"Internet Research"},{"issue":"1","key":"2025120412412383000_ref034","first-page":"343","article-title":"Methodological limitations of the hedonic consumption paradigm and a possible alternative: a subjectivist approach","volume":"13","author":"Hudson","year":"1986","journal-title":"Advances in Consumer Research"},{"issue":"4","key":"2025120412412383000_ref035","doi-asserted-by":"publisher","first-page":"248","DOI":"10.1016\/j.jdmm.2015.09.002","article-title":"The antecedents and consequences of well-being perception: an application of the experience economy to golf tournament tourists","volume":"4","author":"Hwang","year":"2015","journal-title":"Journal of Destination Marketing and Management"},{"issue":"03","key":"2025120412412383000_ref036","doi-asserted-by":"publisher","DOI":"10.1142\/s0219877023500189","article-title":"Virtual reality\u2014substitute for a real experience? The role of user motivation, expectations and experience type","volume":"20","author":"Israel","year":"2023","journal-title":"International Journal of Innovation and Technology Management"},{"key":"2025120412412383000_ref037","doi-asserted-by":"publisher","DOI":"10.1016\/j.chb.2020.106336","article-title":"Antecedents of esports gameplay intention: genre as a moderator","volume":"109","author":"Jang","year":"2020","journal-title":"Computers in Human Behavior"},{"issue":"1","key":"2025120412412383000_ref038","doi-asserted-by":"publisher","first-page":"1","DOI":"10.1108\/jabs-08-2019-0252","article-title":"Role of perceived risk in online banking and its impact on behavioral intention: trust as a moderator","volume":"15","author":"Kaur","year":"2020","journal-title":"Journal of Asia Business Studies"},{"issue":"6","key":"2025120412412383000_ref039","doi-asserted-by":"publisher","first-page":"783","DOI":"10.1080\/02614367.2016.1216581","article-title":"Towards typologies of virtual maltreatment: sport, digital cultures and dark leisure","volume":"35","author":"Kavanagh","year":"2016","journal-title":"Leisure Studies"},{"issue":"3","key":"2025120412412383000_ref040","doi-asserted-by":"publisher","first-page":"212","DOI":"10.1016\/j.eurpsy.2007.10.010","article-title":"The relationship between online game addiction and aggression, self-control and narcissistic personality traits","volume":"23","author":"Kim","year":"2008","journal-title":"European Psychiatry"},{"key":"2025120412412383000_ref041","doi-asserted-by":"publisher","DOI":"10.1016\/j.tele.2020.101349","article-title":"The impact of innovation and gratification on authentic experience, subjective well-being, and behavioral intention in tourism virtual reality: the moderating role of technology readiness","volume":"49","author":"Kim","year":"2020","journal-title":"Telematics and Informatics"},{"issue":"4","key":"2025120412412383000_ref042","doi-asserted-by":"publisher","first-page":"1","DOI":"10.1080\/02614367.2022.2115109","article-title":"Leisure activities, life satisfaction, and happiness among people with spinal cord injury during the COVID-19 pandemic","volume":"42","author":"Kim","year":"2022","journal-title":"Leisure Studies"},{"issue":"2","key":"2025120412412383000_ref043","doi-asserted-by":"publisher","first-page":"57","DOI":"10.1080\/00913367.2005.10639191","article-title":"Internet uses and gratifications: a structural equation model of interactive advertising","volume":"34","author":"Ko","year":"2005","journal-title":"Journal of Advertising"},{"issue":"4","key":"2025120412412383000_ref044","doi-asserted-by":"publisher","first-page":"1","DOI":"10.4018\/ijec.2015100101","article-title":"Common method bias in PLS-SEM: a full collinearity assessment approach","volume":"11","author":"Kock","year":"2015","journal-title":"International Journal of E-Collaboration (IJeC)"},{"year":"2019","author":"Kovacic","key":"2025120412412383000_ref045"},{"key":"2025120412412383000_ref046","doi-asserted-by":"publisher","first-page":"125","DOI":"10.2147\/prbm.s39476","article-title":"Internet gaming addiction: current perspectives","volume":"6","author":"Kuss","year":"2013","journal-title":"Psychology Research and Behavior Management"},{"issue":"3","key":"2025120412412383000_ref047","doi-asserted-by":"publisher","first-page":"1095","DOI":"10.1108\/itp-06-2021-0423","article-title":"VR tourism experiences and tourist behavior intention in COVID-19: an experience economy and mood management perspective","volume":"36","author":"Leung","year":"2022","journal-title":"Information Technology and People"},{"key":"2025120412412383000_ref048","doi-asserted-by":"publisher","first-page":"261","DOI":"10.1016\/j.chb.2015.01.053","article-title":"Modeling hedonic is continuance through the uses and gratifications theory: an empirical study in online games","volume":"48","author":"Li","year":"2015","journal-title":"Computers in Human Behavior"},{"issue":"5","key":"2025120412412383000_ref049","doi-asserted-by":"publisher","DOI":"10.5539\/mas.v6n5p48","article-title":"E-Shopping: an analysis of the uses and gratifications theory","volume":"6","author":"Lim","year":"2012","journal-title":"Modern Applied Science"},{"issue":"4","key":"2025120412412383000_ref050","doi-asserted-by":"publisher","first-page":"345","DOI":"10.1080\/10447310903575481","article-title":"Learning virtual community loyalty behavior from a perspective of social cognitive theory","volume":"26","author":"Lin","year":"2010","journal-title":"International Journal of Human-Computer Interaction"},{"article-title":"Uses and gratification theory in virtual network anlysis","year":"2009","author":"Lind","key":"2025120412412383000_ref051"},{"key":"2025120412412383000_ref085","doi-asserted-by":"crossref","first-page":"445","DOI":"10.1007\/978-3-030-77726-5_17","article-title":"Augmented, virtual and mixed reality passenger experiences","author":"McGill","year":"2022","journal-title":"User Experience Design in the Era of Automated Driving"},{"issue":"3","key":"2025120412412383000_ref052","doi-asserted-by":"publisher","first-page":"727","DOI":"10.1007\/s10899-018-9744-4","article-title":"Daily fantasy sports players: gambling, addiction, and mental health problems","volume":"34","author":"Nower","year":"2018","journal-title":"Journal of Gambling Studies"},{"issue":"2","key":"2025120412412383000_ref053","doi-asserted-by":"publisher","first-page":"113","DOI":"10.1080\/10496491.2021.1987951","article-title":"VR and Nostalgia: using animation in theme parks to enhance visitor engagement","volume":"28","author":"Oh","year":"2022","journal-title":"Journal of Promotion Management"},{"issue":"04","key":"2025120412412383000_ref054","doi-asserted-by":"publisher","first-page":"121","DOI":"10.3991\/ijim.v14i04.12429","article-title":"Watch, share or create: the influence of personality traits and user motivation on TikTok mobile video usage","volume":"14","author":"Omar","year":"2020","journal-title":"International Journal of Interactive Mobile Technologies (iJIM)"},{"issue":"1","key":"2025120412412383000_ref055","doi-asserted-by":"publisher","first-page":"25","DOI":"10.17010\/pijom\/2023\/v16i1\/172667","article-title":"Which determinants impact consumer purchase behavior toward online purchasing of organic food products?","volume":"16","author":"Pahari","year":"2023","journal-title":"Prabandhan: Indian Journal of Management"},{"key":"2025120412412383000_ref056","doi-asserted-by":"publisher","DOI":"10.1016\/j.ijinfomgt.2021.102310","article-title":"Fuzzy-set qualitative comparative analysis (fsQCA): guidelines for research practice in information systems and marketing","volume":"58","author":"Pappas","year":"2021","journal-title":"International Journal of Information Management"},{"issue":"2","key":"2025120412412383000_ref057","doi-asserted-by":"publisher","first-page":"293","DOI":"10.1108\/intr-12-2017-0479","article-title":"Explaining user experience in mobile gaming applications: an fsQCA approach","volume":"29","author":"Pappas","year":"2019","journal-title":"Internet Research"},{"issue":"5","key":"2025120412412383000_ref058","doi-asserted-by":"publisher","first-page":"879","DOI":"10.1037\/0021-9010.88.5.879","article-title":"Common method biases in behavioral research: a critical review of the literature and recommended remedies","volume":"88","author":"Podsakoff","year":"2003","journal-title":"Journal of Applied Psychology"},{"key":"2025120412412383000_ref059","doi-asserted-by":"publisher","first-page":"47","DOI":"10.3389\/fnhum.2018.00047","article-title":"Rapid improvement in visual selective attention related to action video gaming experience","volume":"12","author":"Qiu","year":"2018","journal-title":"Frontiers in Human Neuroscience"},{"key":"2025120412412383000_ref060","first-page":"87","article-title":"Qualitative comparative analysis using fuzzy sets (fsQCA)","volume":"51","author":"Ragin","year":"2009","journal-title":"Configurational Comparative Methods: Qualitative Comparative Analysis (QCA) and Related Techniques"},{"issue":"4","key":"2025120412412383000_ref061","doi-asserted-by":"publisher","first-page":"423","DOI":"10.1177\/0049124105274499","article-title":"Fuzzy sets and social research","volume":"33","author":"Ragin","year":"2005","journal-title":"Sociological Methods and Research"},{"issue":"8","key":"2025120412412383000_ref062","doi-asserted-by":"publisher","first-page":"1","DOI":"10.1080\/10496491.2023.2216292","article-title":"How do influencers moderate purchase motives? An application of SOR model to assess the effects of reviewers\u2019 rating on online purchase","volume":"29","author":"Rana","year":"2023","journal-title":"Journal of Promotion Management"},{"key":"2025120412412383000_ref063","doi-asserted-by":"publisher","DOI":"10.3389\/fpsyg.2022.909875","article-title":"Investigating male gamers' behavioral intention to play PUBG: insights from playful-consumption experiences","volume":"13","author":"Rehman","year":"2022","journal-title":"Frontiers in Psychology"},{"key":"2025120412412383000_ref064","first-page":"1510","article-title":"Social robots in retail: emotional experiences a critical driver of purchase intention","author":"Rehman","year":"2023"},{"key":"2025120412412383000_ref065","doi-asserted-by":"publisher","DOI":"10.1108\/jrim-02-2023-0053","article-title":"Immersive gaming in the fashion arena: an investigation of brand coolness and its mediating role on brand equity","author":"Salem","year":"2023","journal-title":"Journal of Research in Interactive Marketing"},{"volume-title":"Population Games and Evolutionary Dynamics","year":"2010","author":"Sandholm","key":"2025120412412383000_ref066"},{"key":"2025120412412383000_ref067","doi-asserted-by":"crossref","first-page":"387","DOI":"10.1007\/978-0-85729-994-9_14","volume-title":"Computer Analysis of Human Behavior","author":"Schouten","year":"2011"},{"issue":"6","key":"2025120412412383000_ref068","doi-asserted-by":"publisher","first-page":"591","DOI":"10.1162\/pres_a_00084","article-title":"Spatial presence and perceived reality as predictors of motion-based video game enjoyment","volume":"20","author":"Shafer","year":"2011","journal-title":"Presence: Teleoperators and Virtual Environments"},{"issue":"1","key":"2025120412412383000_ref069","doi-asserted-by":"publisher","first-page":"15","DOI":"10.1089\/g4h.2017.0190","article-title":"Factors affecting enjoyment of virtual reality games: a comparison involving consumer-grade virtual reality technology","volume":"8","author":"Shafer","year":"2019","journal-title":"Games for Health Journal"},{"issue":"11","key":"2025120412412383000_ref070","doi-asserted-by":"publisher","first-page":"2322","DOI":"10.1108\/ejm-02-2019-0189","article-title":"Predictive model assessment in PLS-SEM: guidelines for using PLSpredict","volume":"53","author":"Shmueli","year":"2019","journal-title":"European Journal of Marketing"},{"issue":"6","key":"2025120412412383000_ref071","doi-asserted-by":"publisher","first-page":"2322","DOI":"10.1016\/j.chb.2011.07.011","article-title":"Facebook as a toolkit: a uses and gratification approach to unbundling feature use","volume":"27","author":"Smock","year":"2011","journal-title":"Computers in Human Behavior"},{"issue":"1","key":"2025120412412383000_ref072","doi-asserted-by":"publisher","first-page":"473","DOI":"10.1016\/j.chb.2010.09.015","article-title":"Beyond the fascination of online-games: probing addictive behavior and depression in the world of online-gaming","volume":"27","author":"Stetina","year":"2011","journal-title":"Computers in Human Behavior"},{"issue":"1","key":"2025120412412383000_ref073","doi-asserted-by":"publisher","first-page":"e1819","DOI":"10.1002\/nvsm.1819","article-title":"Predicting user loyalty and repeat intention to donate towards fantasy sports gaming platforms: a large-sample study based on a model integrating philanthropic actions, well-being and flow experience","volume":"29","author":"Suryavanshi","year":"2024","journal-title":"Journal of Philanthropy and Marketing"},{"issue":"2","key":"2025120412412383000_ref086","doi-asserted-by":"crossref","first-page":"200","DOI":"10.30519\/ahtr.1392494","article-title":"Determinants of users\u2019 intentions to use AI-enabled technological innovations in hotels: a hybrid approach using pls-sem and fsqca","volume":"12","author":"Terrah","year":"2024","journal-title":"Advances in Hospitality and Tourism Research (AHTR)"},{"issue":"1","key":"2025120412412383000_ref074","doi-asserted-by":"publisher","first-page":"53","DOI":"10.1177\/1754073910380969","article-title":"Emotion and emotion regulation: two sides of the developing coin","volume":"3","author":"Thompson","year":"2011","journal-title":"Emotion Review"},{"issue":"8","key":"2025120412412383000_ref075","doi-asserted-by":"publisher","first-page":"1612","DOI":"10.1108\/ejm-10-2017-0776","article-title":"How real are virtual experiences? For a better understanding of virtual experiences and their impact on consumers\u2019 real life","volume":"53","author":"Trabelsi-Zoghlami","year":"2019","journal-title":"European Journal of Marketing"},{"issue":"3","key":"2025120412412383000_ref076","doi-asserted-by":"publisher","first-page":"321","DOI":"10.1080\/02642060802123376","article-title":"Shopping mall management and entertainment experience: a cross-regional investigation","volume":"30","author":"Tsai","year":"2010","journal-title":"The Service Industries Journal"},{"issue":"2","key":"2025120412412383000_ref077","doi-asserted-by":"crossref","first-page":"313","DOI":"10.1177\/1354856520943083","article-title":"Fourth VR: indigenous virtual reality practice","volume":"27","author":"Wallis","year":"2020","journal-title":"Convergence"},{"issue":"1","key":"2025120412412383000_ref078","doi-asserted-by":"publisher","first-page":"28","DOI":"10.1080\/02614367.2021.1942525","article-title":"Exploring adolescent computer gaming as leisure experience and consumption: some insights on deviance and resistance","volume":"41","author":"Wearing","year":"2022","journal-title":"Leisure Studies"},{"key":"2025120412412383000_ref079","doi-asserted-by":"publisher","first-page":"282","DOI":"10.1016\/j.tourman.2018.10.024","article-title":"Effects of virtual reality on theme park visitors' experience and behaviors: a presence perspective","volume":"71","author":"Wei","year":"2019","journal-title":"Tourism Management"},{"issue":"1","key":"2025120412412383000_ref080","doi-asserted-by":"publisher","first-page":"80","DOI":"10.1016\/j.im.2013.09.003","article-title":"Imaginal and emotional experiences in pleasure-oriented IT usage: a\u00a0hedonic consumption perspective","volume":"51","author":"Wu","year":"2014","journal-title":"Information and Management"},{"issue":"1","key":"2025120412412383000_ref081","doi-asserted-by":"publisher","first-page":"1","DOI":"10.1038\/s41377-021-00658-8","article-title":"Augmented reality and virtual reality displays: emerging technologies and future perspectives","volume":"10","author":"Xiong","year":"2021","journal-title":"Light: Science and Applications"},{"issue":"1","key":"2025120412412383000_ref082","doi-asserted-by":"publisher","first-page":"69","DOI":"10.1186\/s13731-023-00337-5","article-title":"Digital and innovative entrepreneurship in the Indian handicraft sector after the COVID-19 pandemic: challenges and opportunities","volume":"12","author":"Yadav","year":"2023","journal-title":"Journal of Innovation and Entrepreneurship"},{"issue":"6","key":"2025120412412383000_ref083","doi-asserted-by":"publisher","first-page":"886","DOI":"10.1080\/13504622.2016.1214865","article-title":"Effects of locus of control on behavioral intention and learning performance of energy knowledge in game-based learning","volume":"23","author":"Yang","year":"2017","journal-title":"Environmental Education Research"},{"key":"2025120412412383000_ref084","doi-asserted-by":"publisher","first-page":"117","DOI":"10.1007\/978-3-031-35979-8_9","article-title":"Comparing hedonic consumption experiences between MOBA games and vrides","author":"Abbasi","year":"2023"}],"container-title":["Kybernetes"],"original-title":[],"language":"en","link":[{"URL":"https:\/\/www.emerald.com\/insight\/content\/doi\/10.1108\/K-11-2023-2338\/full\/xml","content-type":"application\/xml","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/www.emerald.com\/k\/article-pdf\/54\/14\/7548\/10931001\/k-11-2023-2338en.pdf","content-type":"application\/pdf","content-version":"vor","intended-application":"syndication"},{"URL":"https:\/\/www.emerald.com\/k\/article-pdf\/54\/14\/7548\/10931001\/k-11-2023-2338en.pdf","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2025,12,4]],"date-time":"2025-12-04T17:41:32Z","timestamp":1764870092000},"score":1,"resource":{"primary":{"URL":"https:\/\/www.emerald.com\/k\/article\/54\/14\/7548\/1259817\/Hedonic-consumption-of-virtual-rides-entertainment"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2024,8,20]]},"references-count":86,"journal-issue":{"issue":"14","published-print":{"date-parts":[[2025,12,4]]}},"URL":"https:\/\/doi.org\/10.1108\/k-11-2023-2338","relation":{},"ISSN":["0368-492X","1758-7883"],"issn-type":[{"type":"print","value":"0368-492X"},{"type":"electronic","value":"1758-7883"}],"subject":[],"published":{"date-parts":[[2024,8,20]]}}}