{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,9,27]],"date-time":"2025-09-27T08:10:42Z","timestamp":1758960642849,"version":"3.41.2"},"reference-count":52,"publisher":"Emerald","issue":"1","license":[{"start":{"date-parts":[[2014,1,16]],"date-time":"2014-01-16T00:00:00Z","timestamp":1389830400000},"content-version":"tdm","delay-in-days":0,"URL":"https:\/\/www.emerald.com\/insight\/site-policies"}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":[],"published-print":{"date-parts":[[2014,1,16]]},"abstract":"<jats:sec>\n               <jats:title content-type=\"abstract-heading\">Purpose<\/jats:title>\n               <jats:p> \u2013 The aim of this paper is to characterize adaptation processes in business relationships. The nature of adaptive behavior is described by outlining activities and events in these relationships. The role of perceived product importance and complexity in the character of the adaptations processes is sought. <\/jats:p>\n            <\/jats:sec>\n            <jats:sec>\n               <jats:title content-type=\"abstract-heading\">Design\/methodology\/approach<\/jats:title>\n               <jats:p> \u2013 A case study approach is adopted and two long-term relationships between buyers and sellers of capital equipment in the mining industry are investigated. Perspectives from both sides of the dyad (buyer and seller) were attained through in-depth interviews. <\/jats:p>\n            <\/jats:sec>\n            <jats:sec>\n               <jats:title content-type=\"abstract-heading\">Findings<\/jats:title>\n               <jats:p> \u2013 Findings show that supplier-based adaptations occur more frequently than customer-based adaptations. The market antecedents of concentration and resource dependency are identified as drivers of adaptive behavior. Furthermore, product importance and complexity are key drivers to adaptation processes and the development of long-term relationships. Supplier's brand name and the choice of a direct channel strategy are identified as indicators of long-term commitment to the market. Moreover, two-task related factors were extremely relevant as selection criteria for capital equipment: the functional suitability and the degree of standardization\/customization of the equipment. <\/jats:p>\n            <\/jats:sec>\n            <jats:sec>\n               <jats:title content-type=\"abstract-heading\">Research limitations\/implications<\/jats:title>\n               <jats:p> \u2013 The findings are specific to the market environment and recommendations are given for the realm of the mining industry. Multi-case studies in multi-contexts should be conducted to enable generalization and potential theory-building. <\/jats:p>\n            <\/jats:sec>\n            <jats:sec>\n               <jats:title content-type=\"abstract-heading\">Practical implications<\/jats:title>\n               <jats:p> \u2013 A number of important managerial implications for buyers and sellers of capital equipment in the mining industry are given. <\/jats:p>\n            <\/jats:sec>\n            <jats:sec>\n               <jats:title content-type=\"abstract-heading\">Originality\/value<\/jats:title>\n               <jats:p> \u2013 This paper contributes to knowledge by providing rich descriptions of adaptation processes. This real life evidence enables the identification of major drivers of adaptive behavior and, consequently, the development of long-term successful relationships.<\/jats:p>\n            <\/jats:sec>","DOI":"10.1108\/jbim-07-2012-0116","type":"journal-article","created":{"date-parts":[[2014,2,4]],"date-time":"2014-02-04T09:17:09Z","timestamp":1391505429000},"page":"75-87","source":"Crossref","is-referenced-by-count":10,"title":["Product importance and complexity as determinants of adaptation processes in business relationships"],"prefix":"10.1108","volume":"29","author":[{"given":"Cristina","family":"Sales Baptista","sequence":"first","affiliation":[]}],"member":"140","reference":[{"key":"key2021010400471892300_b1","doi-asserted-by":"crossref","unstructured":"Alejandro, T.\n               , \n                  Kowalkowski, C.\n               , \n                  Ritter, J.\n               , \n                  Marchetti, R.\n                and \n                  Prado, P.\n                (2011), \u201cInformation search in complex industrial buying: empirical evidence from Brazil\u201d, Industrial Marketing Management, Vol. 40, pp. 17-27.","DOI":"10.1016\/j.indmarman.2010.09.006"},{"key":"key2021010400471892300_b2","doi-asserted-by":"crossref","unstructured":"Anderson, J.C.\n                and \n                  Narus, J.A.\n                (1990), \u201cA model of distribution firm and manufacturer firm working partnerships\u201d, Journal of Marketing, Vol. 54, pp. 42-58.","DOI":"10.1177\/002224299005400103"},{"key":"key2021010400471892300_b3","doi-asserted-by":"crossref","unstructured":"Arndt, J.\n                (1979), \u201cTowards a concept of domesticated markets\u201d, Journal of Marketing, Vol. 43, pp. 69-75.","DOI":"10.1177\/002224297904300408"},{"key":"key2021010400471892300_b4","unstructured":"Bagozzi, R.P.\n                (1974), \u201cMarketing as organized behavioral system of exchanges\u201d, Journal of Marketing, Vol. 38, pp. 77-81."},{"key":"key2021010400471892300_b5","doi-asserted-by":"crossref","unstructured":"Bagozzi, R.P.\n                (1975), \u201cMarketing as Exchange\u201d, Journal of Marketing, Vol. 39 No. 4, pp. 32-39.","DOI":"10.1177\/002224297503900405"},{"key":"key2021010400471892300_b6","unstructured":"Blau, P.M.\n                (1964), Exchange and Power in Social Life, John Wiley & Sons, New York, NY."},{"key":"key2021010400471892300_b7","doi-asserted-by":"crossref","unstructured":"Block, P.H.\n                and \n                  Richins, M.L.\n                (1983), \u201cA theoretical model for the study of product importance perceptions\u201d, Journal of Marketing, Vol. 47 No. 3, pp. 69-81.","DOI":"10.1177\/002224298304700308"},{"key":"key2021010400471892300_b8","unstructured":"Brennan, R.\n                and \n                  Turnbull, P.W.\n                (1998), \u201cThe process of adaptation in inter-firm relationships\u201d, in \n                  Gemunden, H.G.\n               , \n                  Ritter, T.\n                and \n                  Walter, A.\n                (Eds), Relationships and Networks in International Markets, 2nd ed., Pergamon, Oxford, pp. 65-80."},{"key":"key2021010400471892300_b9","doi-asserted-by":"crossref","unstructured":"Brennan, R.\n                and \n                  Turnbull, P.W.\n                (1999), \u201cAdaptive behavior in buyer-supplier relationships\u201d, Industrial Marketing Management, Vol. 26, pp. 481-495.","DOI":"10.1016\/S0019-8501(99)00057-7"},{"key":"key2021010400471892300_b10","doi-asserted-by":"crossref","unstructured":"Brennan, R.\n               , \n                  Turnbull, P.W.\n                and \n                  Wilson, D.\n                (2003), \u201cDyadic adaptation in business-to-business markets\u201d, European Journal of Marketing, Vol. 37 Nos 11\/12, pp. 1636-1655.","DOI":"10.1108\/03090560310495393"},{"key":"key2021010400471892300_b11","doi-asserted-by":"crossref","unstructured":"Campbell, N.C.G.\n                (1985), \u201cAn interaction approach to organizational buying behavior\u201d, Journal of Business Research, Vol. 13, pp. 35-48.","DOI":"10.1016\/0148-2963(85)90012-8"},{"key":"key2021010400471892300_b12","doi-asserted-by":"crossref","unstructured":"Canning, L.\n                and \n                  Hanmer-Llyod, S.\n                (2002), \u201cModelling the adaptation process in interactive business relationships\u201d, Journal of Business & Industrial Marketing, Vol. 17 No. 7, pp. 615-636.","DOI":"10.1108\/08858620210451127"},{"key":"key2021010400471892300_b13","unstructured":"Cannon, J.\n                and \n                  Perreault, W.\n                (1999), \u201cBuyer-seller relationships in business markets\u201d, Journal of Marketing Research, Vol. 36 No. 4, pp. 439-460."},{"key":"key2021010400471892300_b14","unstructured":"Creswell, J.W.\n                (1998), Qualitative Inquiry and Research Design: Choosing among Five Traditions, Sage Publications, Thousand Oaks, CA."},{"key":"key2021010400471892300_b15","unstructured":"Cunningham, M.T.\n                (1980), \u201cInternational marketing and purchasing \u2013 features of a European research project\u201d, European Journal of Marketing, Vol. 14 Nos 5\/6, pp. 5-21."},{"key":"key2021010400471892300_b16","doi-asserted-by":"crossref","unstructured":"Dubois, A.\n                and \n                  Gibbert, M.\n                (2010), \u201cFrom complexity to transparency: managing the interplay between theory, method and empirical phenomena in IMM case studies\u201d, Industrial Marketing Management, Vol. 39 No. 1, pp. 129-136.","DOI":"10.1016\/j.indmarman.2009.08.003"},{"key":"key2021010400471892300_b17","doi-asserted-by":"crossref","unstructured":"Dwyer, F.R.\n               , \n                  Schurr, P.H.\n                and \n                  Oh, S.\n                (1987), \u201cDeveloping buyer-seller relationships\u201d, Journal of Marketing, Vol. 51, pp. 11-27.","DOI":"10.1177\/002224298705100202"},{"key":"key2021010400471892300_b18","doi-asserted-by":"crossref","unstructured":"Easton, G.\n                (1995), \u201cMethodology and industrial networks\u201d, in \n                  M\u00f6ller, K.E.\n                and \n                  Wilson, D.T.\n                (Eds), Business Marketing: An Interaction and Network Approach, Kluwer Publishing, Boston, MA, pp. 411-492.","DOI":"10.1007\/978-94-011-0645-0_15"},{"key":"key2021010400471892300_b19","doi-asserted-by":"crossref","unstructured":"Eisenhardt, K.\n                and \n                  Graebner, M.\n                (2007), \u201cTheory building from cases: opportunities and challenges\u201d, Academy of Management Journal, Vol. 50 No. 1, pp. 25-32.","DOI":"10.5465\/amj.2007.24160888"},{"key":"key2021010400471892300_b20","doi-asserted-by":"crossref","unstructured":"Emerson, R.M.\n                (1962), \u201cPower dependence relations\u201d, American Sociological Review, Vol. 27, pp. 31-41.","DOI":"10.2307\/2089716"},{"key":"key2021010400471892300_b21","doi-asserted-by":"crossref","unstructured":"Ford, D.\n                (1980), \u201cThe development of buyer-seller relationships in industrial markets\u201d, European Journal of Marketing, Vol. 14 Nos 5-6, pp. 339-353.","DOI":"10.1108\/EUM0000000004910"},{"key":"key2021010400471892300_b22","doi-asserted-by":"crossref","unstructured":"Garrido-Samaniego, M.\n                and \n                  Guti\u00e9rrez-Cill\u00e1n, J.\n                (2004), \u201cDeterminants of influence and participation in the buying center: an analysis of Spanish industrial companies\u201d, Journal of Business and Industrial Marketing, Vol. 19 Nos 4\/5, pp. 320-336.","DOI":"10.1108\/08858620410561051"},{"key":"key2021010400471892300_b23","unstructured":"H\u00e5kansson, H.\n                (1982), International Marketing and Purchasing of Industrial Goods: An Interaction Approach, John Wiley & Sons, New York, NY."},{"key":"key2021010400471892300_b24","unstructured":"H\u00e5kansson, H.\n                and \n                  Snehota, I. (eds)\n                (1995), Developing Relationships in Business Networks, Routledge, London."},{"key":"key2021010400471892300_b25","unstructured":"Hall\u00e9n, L.\n               , \n                  Johanson, J.\n                and \n                  Seyde-Mohamed, N.\n                (1987), \u201cRelationship strength and stability in international and domestic industrial marketing\u201d, Industrial Marketing and Purchasing, Vol. 2 No. 3, pp. 22-37."},{"key":"key2021010400471892300_b26","doi-asserted-by":"crossref","unstructured":"Hall\u00e9n, L.\n               , \n                  Johanson, J.\n                and \n                  Seyde Mohamed, N.\n                (1991), \u201cInterfirm adaptation in business relationships\u201d, Journal of Marketing, Vol. 55, pp. 29-37.","DOI":"10.1177\/002224299105500204"},{"key":"key2021010400471892300_b27","doi-asserted-by":"crossref","unstructured":"Hall\u00e9n, L.\n               , \n                  Johanson, J.\n                and \n                  Seyed-Mohamed, N.\n                (1993), \u201cDyadic business relationships and customer technologies\u201d, Journal of Business-to-Business Marketing, Vol. 1 No. 4, pp. 63-91.","DOI":"10.1300\/J033v01n04_04"},{"key":"key2021010400471892300_b28","doi-asserted-by":"crossref","unstructured":"Han, S-L.\n                (1997), \u201cA conceptual framework of the impact of technology on customer-supplier relationships\u201d, Journal of Business-to-Business Marketing, Vol. 12 No. 1, pp. 22-32.","DOI":"10.1108\/08858629710157913"},{"key":"key2021010400471892300_b29","unstructured":"Johanson, J.\n                (1982), \u201cProduction technology and user-supplier interaction\u201d, in \n                  Hakansson, H.\n                (Ed.), International Marketing and Purchasing of Industrial Goods: An Interaction Approach, John Wiley & Sons, New York, NY."},{"key":"key2021010400471892300_b30","doi-asserted-by":"crossref","unstructured":"Johanson, J.\n                and \n                  Mattsson, L-G.\n                (1987), \u201cInterorganizational relations in industrial systems: a network approach compared with the transaction cost approach\u201d, International Studies of Management & Organization, Vol. XVIII No. 1, pp. 34-48.","DOI":"10.1080\/00208825.1987.11656444"},{"key":"key2021010400471892300_b31","doi-asserted-by":"crossref","unstructured":"Low, B.K.H.\n                (1996), \u201cLong-term relationship in industrial marketing \u2013 reality or rhetoric?\u201d, Industrial Marketing Management, Vol. 25, pp. 23-35.","DOI":"10.1016\/0019-8501(95)00038-0"},{"key":"key2021010400471892300_b32","doi-asserted-by":"crossref","unstructured":"McQuiston, D.H.\n                (1989), \u201cNovelty, complexity, and importance as causal determinants of industrial buying behavior\u201d, Journal of Marketing, Vol. 53, April, pp. 66-79.","DOI":"10.1177\/002224298905300205"},{"key":"key2021010400471892300_b33","unstructured":"Metcalf, L.E.\n                and \n                  Frear, C.R.\n                (1993), \u201cThe role of perceived product importance in organizational buyer-seller relationships\u201d, Journal of Business-to-Business, Vol. 1 No. 3, pp. 63-85."},{"key":"key2021010400471892300_b34","doi-asserted-by":"crossref","unstructured":"Metcalf, L.E.\n               , \n                  Frear, C.R.\n                and \n                  Krishnan, R.\n                (1992), \u201cBuyer-seller relationships: an application of the IMP interaction model\u201d, European Journal of Marketing, Vol. 26 No. 2, pp. 27-46.","DOI":"10.1108\/03090569210010022"},{"key":"key2021010400471892300_b35","unstructured":"Miles, M.B.\n                and \n                  Huberman, A.M.\n                (1994), Qualitative Data Analysis, 2nd ed., Sage Publications, Thousand Oaks, CA."},{"key":"key2021010400471892300_b36","unstructured":"Moller, K.\n                (1993), \u201cInter-organisational marketing exchange: meta-theoretical analysis of current research approaches\u201d, 9th IMP Conference, 23-25 September, Bath."},{"key":"key2021010400471892300_b37","unstructured":"M\u00f6ller, K.E.\n                and \n                  Wilson, D.T.\n                (1988), Interaction Perspective in Business Marketing: An Exploratory Contingency Framework, Report 11-1988, Institute for the Study of Business Markets, Pennsylvania State University, University Park, PA."},{"key":"key2021010400471892300_b38","doi-asserted-by":"crossref","unstructured":"M\u00f6ller, K.E.\n                and \n                  Wilson, D.T. (Eds)\n                (1995), Business Marketing: An Interaction and Network Perspective, Kluwer Academic Publishers, Boston, MA.","DOI":"10.1007\/978-94-011-0645-0"},{"key":"key2021010400471892300_b39","doi-asserted-by":"crossref","unstructured":"Pels, J.\n               , \n                  M\u00f6ller, K.\n                and \n                  Saren, M.\n                (2009), \u201cDo we really understand business marketing? Getting beyond the RM and BM matrimony\u201d, Journal of Business & Industrial Marketing, Vol. 24 Nos 5\/6, pp. 322-336.","DOI":"10.1108\/08858620910966219"},{"key":"key2021010400471892300_b40","doi-asserted-by":"crossref","unstructured":"Puri, S.J.\n                and \n                  Sashi, C.M.\n                (1994), \u201cAnatomy of a complex computer purchase\u201d, Industrial Marketing Management, Vol. 23, pp. 17-27.","DOI":"10.1016\/0019-8501(94)90023-X"},{"key":"key2021010400471892300_b41","doi-asserted-by":"crossref","unstructured":"Ruekert, R.W.\n                and \n                  Walker, O.C. Jr\n                (1987), \u201cMarketing's interaction with other functional units: a conceptual framework and empirical evidence\u201d, Journal of Marketing, Vol. 5 No. 1, pp. 1-19.","DOI":"10.1177\/002224298705100101"},{"key":"key2021010400471892300_b42","unstructured":"Saunders, M.\n               , \n                  Thornhill, A.\n                and \n                  Lewis, P.\n                (2009), Research Methods for Business Students, 5th ed., Prentice Hall, Harlow."},{"key":"key2021010400471892300_b43","doi-asserted-by":"crossref","unstructured":"Schurr, P.\n                (2007), \u201cBuyer-seller relationship development episodes: theories and methods\u201d, Journal of Business & Industrial Marketing, Vol. 22 No. 3, pp. 161-170.","DOI":"10.1108\/08858620710741869"},{"key":"key2021010400471892300_b44","doi-asserted-by":"crossref","unstructured":"Silver, L.\n                and \n                  Vegholm, F.\n                (2009), \u201cThe dyadic bank-SME relationship - customer adaptation in interaction, role and organization\u201d, Journal of Small Business and Enterprise Development, Vol. 16 No. 4, pp. 615-627.","DOI":"10.1108\/14626000911000956"},{"key":"key2021010400471892300_b45","unstructured":"Turnbull, P.W.\n                and \n                  Valla, J-P. (eds)\n                (1986), Strategies for International Industrial Marketing: The Management of Customer Relationships in European Industrial Markets, Croom Helm, London."},{"key":"key2021010400471892300_b46","doi-asserted-by":"crossref","unstructured":"Turnbull, P.\n               , \n                  Ford, D.\n                and \n                  Cunningham, K.\n                (1996), \u201cInteraction, relationships and networks in business markets: an evolving perspective\u201d, Journal of Business and Industrial Marketing, Vol. 11 Nos 3\/4, pp. 44-62.","DOI":"10.1108\/08858629610125469"},{"key":"key2021010400471892300_b47","doi-asserted-by":"crossref","unstructured":"Wilson, D.\n                (1996), \u201cAn integrated model of buyer-seller relationships\u201d, Journal of the Academy of Marketing Science, Vol. 23, pp. 335-345.","DOI":"10.1177\/009207039502300414"},{"key":"key2021010400471892300_b48","unstructured":"Woo, K.-s.\n                and \n                  Ennew, C.T.\n                (2004), \u201cBusiness-to-business relationship quality \u2013 an IMP interaction-based conceptualization and measurement\u201d, European Journal of Marketing, Vol. 38 Nos 9\/10, pp. 1252-1271."},{"key":"key2021010400471892300_b49","doi-asserted-by":"crossref","unstructured":"Woodside, A.\n                and \n                  Wilson, E.\n                (2003), \u201cCase study research methods and theory building\u201d, Journal of Business & Industrial Marketing, Vol. 18 Nos 6\/7, pp. 493-508.","DOI":"10.1108\/08858620310492374"},{"key":"key2021010400471892300_b50","unstructured":"Woodward, J.\n                (1965), Industrial Organization: Theory and Practice, Oxford University Press, London."},{"key":"key2021010400471892300_b51","unstructured":"Yin, R.K.\n                (1994), Case Study Research: Design and Methods, 2nd ed., Sage Publications, Thousand Oaks, CA."},{"key":"key2021010400471892300_b52","unstructured":"Yin, R.K.\n                (2003), Case Study Research: Design and Methods, Sage Publications, Newbury Park, CA."}],"container-title":["Journal of Business &amp; Industrial Marketing"],"original-title":[],"language":"en","link":[{"URL":"http:\/\/www.emeraldinsight.com\/doi\/full-xml\/10.1108\/JBIM-07-2012-0116","content-type":"unspecified","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/www.emerald.com\/insight\/content\/doi\/10.1108\/JBIM-07-2012-0116\/full\/xml","content-type":"application\/xml","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/www.emerald.com\/insight\/content\/doi\/10.1108\/JBIM-07-2012-0116\/full\/html","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2025,7,24]],"date-time":"2025-07-24T22:22:34Z","timestamp":1753395754000},"score":1,"resource":{"primary":{"URL":"http:\/\/www.emerald.com\/jbim\/article\/29\/1\/75-87\/188563"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2014,1,16]]},"references-count":52,"journal-issue":{"issue":"1","published-print":{"date-parts":[[2014,1,16]]}},"alternative-id":["10.1108\/JBIM-07-2012-0116"],"URL":"https:\/\/doi.org\/10.1108\/jbim-07-2012-0116","relation":{},"ISSN":["0885-8624"],"issn-type":[{"type":"print","value":"0885-8624"}],"subject":[],"published":{"date-parts":[[2014,1,16]]}}}