{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2024,10,29]],"date-time":"2024-10-29T09:49:22Z","timestamp":1730195362394,"version":"3.28.0"},"reference-count":22,"publisher":"IEEE","content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":[],"published-print":{"date-parts":[[2017,9]]},"DOI":"10.1109\/afrcon.2017.8095581","type":"proceedings-article","created":{"date-parts":[[2017,11,28]],"date-time":"2017-11-28T16:04:21Z","timestamp":1511885061000},"page":"776-781","source":"Crossref","is-referenced-by-count":0,"title":["An analysis on the marketing of engineering services for the cement manufacturing industry in Sub-Saharan Africa"],"prefix":"10.1109","author":[{"given":"Johan A. M.","family":"Meyer","sequence":"first","affiliation":[]},{"given":"Louwrence","family":"Erasmus","sequence":"additional","affiliation":[]}],"member":"263","reference":[{"key":"ref10","first-page":"39","article-title":"Attractive quality and must-be quality","volume":"14","author":"kano","year":"1984","journal-title":"Journal of the Japanese Society for Quality Control"},{"journal-title":"KPMG Africa's Consumer Story Johannesburg KPMG","year":"2013","key":"ref11"},{"journal-title":"Do Business Models Matter? 2006","year":"2016","author":"lai","key":"ref12"},{"journal-title":"The Service-Dominant Logic of Marketing Dialog Debate and Directions","year":"2015","author":"lusch","key":"ref13"},{"key":"ref14","doi-asserted-by":"publisher","DOI":"10.1002\/9781119205173"},{"key":"ref15","doi-asserted-by":"publisher","DOI":"10.2307\/1251430"},{"journal-title":"Competitive Advantage Creating and Sustainaing Superior Performance","year":"1985","author":"porter","key":"ref16"},{"journal-title":"Service Marketing","year":"2011","author":"rao","key":"ref17"},{"journal-title":"Customer Relationship Management","year":"2009","author":"sheth","key":"ref18"},{"journal-title":"Statistics South Africa The Statistics Portal 2015","year":"2016","key":"ref19"},{"key":"ref4","doi-asserted-by":"publisher","DOI":"10.1007\/978-88-470-1980-5"},{"key":"ref3","first-page":"47","article-title":"Marketing strategies and organization structures for service firms","author":"booms","year":"1981","journal-title":"Marketing of Services American Marketing Association"},{"key":"ref6","doi-asserted-by":"publisher","DOI":"10.1007\/978-1-4419-1628-0_28"},{"journal-title":"Broadening Our Approach to Service Knowledge Is Service Science Enough? 2008","year":"2016","author":"fisk","key":"ref5"},{"journal-title":"Service Management and Marketing A Customer Relationship Management Approach","year":"2000","author":"gr\u00f6nroos","key":"ref8"},{"journal-title":"The St Gallen Business Model Navigator 2013 Retrieved","year":"2016","author":"gassmann","key":"ref7"},{"key":"ref2","doi-asserted-by":"publisher","DOI":"10.5465\/AME.1994.9503101072"},{"journal-title":"African Development Bank Annual Development Effectiveness Review Abidjan African Development Bank Group","year":"2015","key":"ref1"},{"journal-title":"IfM and IBM Succeeding through service innovation A service perspective for education research business and government 2008","year":"2016","key":"ref9"},{"key":"ref20","doi-asserted-by":"publisher","DOI":"10.4236\/ojbm.2013.11001"},{"key":"ref22","article-title":"Is Cement The Next Hot Industry In Africa?","author":"wroblewska","year":"2016","journal-title":"AFK Insider 2014"},{"journal-title":"The Impossible Advantage Winning the Competitive Game by Changing the Rules","year":"2009","author":"wordemann","key":"ref21"}],"event":{"name":"2017 IEEE AFRICON","start":{"date-parts":[[2017,9,18]]},"location":"Cape Town","end":{"date-parts":[[2017,9,20]]}},"container-title":["2017 IEEE AFRICON"],"original-title":[],"link":[{"URL":"http:\/\/xplorestaging.ieee.org\/ielx7\/8085624\/8095433\/08095581.pdf?arnumber=8095581","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2017,12,7]],"date-time":"2017-12-07T23:30:44Z","timestamp":1512689444000},"score":1,"resource":{"primary":{"URL":"http:\/\/ieeexplore.ieee.org\/document\/8095581\/"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2017,9]]},"references-count":22,"URL":"https:\/\/doi.org\/10.1109\/afrcon.2017.8095581","relation":{},"subject":[],"published":{"date-parts":[[2017,9]]}}}