{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,12,3]],"date-time":"2025-12-03T17:45:09Z","timestamp":1764783909846,"version":"3.28.0"},"reference-count":10,"publisher":"IEEE","content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":[],"published-print":{"date-parts":[[2016,9]]},"DOI":"10.1109\/icacci.2016.7732387","type":"proceedings-article","created":{"date-parts":[[2016,11,8]],"date-time":"2016-11-08T20:57:45Z","timestamp":1478638665000},"page":"2253-2257","source":"Crossref","is-referenced-by-count":1,"title":["Factors affecting the consumer preference of non-packaged non-branded rice in South India"],"prefix":"10.1109","author":[{"given":"Rajiv","family":"Prasad","sequence":"first","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"S","family":"Umesh","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"263","reference":[{"key":"ref4","doi-asserted-by":"publisher","DOI":"10.1016\/S0306-9192(99)00024-X"},{"key":"ref3","first-page":"35","article-title":"Changing purchase behavior of Indian Customer","volume":"8","author":"kumari","year":"2012","journal-title":"A Journal of Economics and Management"},{"key":"ref10","doi-asserted-by":"publisher","DOI":"10.1108\/13555850910926281"},{"key":"ref6","first-page":"41","article-title":"Influence of Product Types on Consumer's Attitude towards Online Shopping: An Empirical Study in the Indian Context","volume":"5","author":"hemamalini","year":"2013","journal-title":"International Journal of Marketing Studies"},{"key":"ref5","doi-asserted-by":"publisher","DOI":"10.1016\/S0924-2244(02)00137-1"},{"key":"ref8","first-page":"1","article-title":"Impact of green marketing in consumer's buying behaviour","volume":"3","author":"kaur","year":"2014","journal-title":"Abhinav"},{"key":"ref7","first-page":"159","article-title":"Determinants of Consumers Purchasing Behavior for Rice in Malaysia","volume":"1","author":"musa","year":"2011","journal-title":"American International Journal of Contemporary Research"},{"key":"ref2","first-page":"201","article-title":"Declining demand for foodgrains in rural India: causes and implications","volume":"35","author":"rao","year":"2000","journal-title":"Economic and Political Weekly"},{"key":"ref9","doi-asserted-by":"publisher","DOI":"10.1111\/j.1470-6431.2007.00629.x"},{"key":"ref1","first-page":"15","article-title":"Consumer attitudes towards unpackaged foods","author":"johnson","year":"1984","journal-title":"Journal of Food Distribution Research"}],"event":{"name":"2016 International Conference on Advances in Computing, Communications and Informatics (ICACCI)","start":{"date-parts":[[2016,9,21]]},"location":"Jaipur, India","end":{"date-parts":[[2016,9,24]]}},"container-title":["2016 International Conference on Advances in Computing, Communications and Informatics (ICACCI)"],"original-title":[],"link":[{"URL":"http:\/\/xplorestaging.ieee.org\/ielx7\/7592392\/7732013\/07732387.pdf?arnumber=7732387","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2016,12,7]],"date-time":"2016-12-07T17:34:15Z","timestamp":1481132055000},"score":1,"resource":{"primary":{"URL":"http:\/\/ieeexplore.ieee.org\/document\/7732387\/"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2016,9]]},"references-count":10,"URL":"https:\/\/doi.org\/10.1109\/icacci.2016.7732387","relation":{},"subject":[],"published":{"date-parts":[[2016,9]]}}}