{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,5,21]],"date-time":"2026-05-21T17:00:20Z","timestamp":1779382820377,"version":"3.53.1"},"reference-count":22,"publisher":"Institute of Electrical and Electronics Engineers (IEEE)","issue":"2","license":[{"start":{"date-parts":[[2018,3,1]],"date-time":"2018-03-01T00:00:00Z","timestamp":1519862400000},"content-version":"vor","delay-in-days":0,"URL":"https:\/\/ieeexplore.ieee.org\/Xplorehelp\/downloads\/license-information\/IEEE.html"},{"start":{"date-parts":[[2018,3,1]],"date-time":"2018-03-01T00:00:00Z","timestamp":1519862400000},"content-version":"stm-asf","delay-in-days":0,"URL":"https:\/\/doi.org\/10.15223\/policy-029"},{"start":{"date-parts":[[2018,3,1]],"date-time":"2018-03-01T00:00:00Z","timestamp":1519862400000},"content-version":"stm-asf","delay-in-days":0,"URL":"https:\/\/doi.org\/10.15223\/policy-037"}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":["IT Prof."],"published-print":{"date-parts":[[2018,3]]},"DOI":"10.1109\/mitp.2018.021921657","type":"journal-article","created":{"date-parts":[[2018,4,16]],"date-time":"2018-04-16T20:39:34Z","timestamp":1523911174000},"page":"91-95","source":"Crossref","is-referenced-by-count":52,"title":["Rural e-Commerce in Developing Countries"],"prefix":"10.1109","volume":"20","author":[{"given":"Nir","family":"Kshetri","sequence":"first","affiliation":[{"name":"The University of North Carolina at Greensboro"}],"role":[{"vocabulary":"crossref","role":"author"}]}],"member":"263","reference":[{"key":"ref10","article-title":"Growth at Indian Internet Consumer Firms Has Stalled","year":"2017","journal-title":"Economist Blog"},{"key":"ref11","author":"ahmed","year":"2017","journal-title":"How Online Shopping Is Changing Bangladesh"},{"key":"ref12","article-title":"China: Why Is Rural e-Commerce Market the Next Gold Mine?","year":"2017","journal-title":"L'atelier BNP Paribas blog"},{"key":"ref13","article-title":"Rural-Urban Income Gap Narrows","author":"wanli","year":"2015","journal-title":"China Daily blog"},{"key":"ref14","year":"2015","journal-title":"Analysis Closing the Coverage Gap—A View from Asia"},{"key":"ref15","article-title":"The Challenges Facing e-Commerce Start-ups in Africa","author":"ekekwe","year":"2015","journal-title":"Harvard Bus Rev"},{"key":"ref16","article-title":"Is Africa in a Digital Quagmire?","author":"osiakwan","year":"2004","journal-title":"Satellite Signals blog"},{"key":"ref17","article-title":"Challenges Facing e-Commerce Start-ups in Vietnam","year":"2017","journal-title":"VOV blog"},{"key":"ref18","article-title":"China Aims to Boost Internet Speeds, Cut Prices","year":"2015","journal-title":"Reuters blog"},{"key":"ref19","author":"makinen","year":"2016","journal-title":"Chinese e-Commerce Giant Alibaba Connects Rural Residents to Online Shopping"},{"key":"ref4","year":"2017","journal-title":"China Focus E-Commerce Sheds New Light on China's Poverty Relief"},{"key":"ref3","article-title":"Rural Chinese Online Sales Growing Faster Than in its Cities for First Time","year":"2016","journal-title":"Eurasian Business Banking blog"},{"key":"ref6","year":"2016","journal-title":"China E-Retail Market Report2016"},{"key":"ref5","author":"wang","year":"0","journal-title":"How savvy social shoppers are transforming E-commerce"},{"key":"ref8","author":"wang","year":"2015","journal-title":"E-Commerce Gaining Traction in Rural China"},{"key":"ref7","article-title":"How Has e-Commerce Changed Life in Rural China?","year":"2017","journal-title":"China Daily blog"},{"key":"ref2","author":"harsono","year":"2016","journal-title":"Indonesia will be Asia's next biggest e-commerce market"},{"key":"ref1","year":"2014","journal-title":"Online Shopping in Small Town India Will it Be a Feasible Model?"},{"key":"ref9","year":"2016","journal-title":"Vietnam's e-Commerce Turnover Set to Hit US$10 Billion by2020"},{"key":"ref20","first-page":"238","article-title":"PPPs: Inter-Actor Relationships. Two Cases of Home-Based Care Services in China","volume":"36","author":"yu","year":"2012","journal-title":"Public Administration"},{"key":"ref22","article-title":"Why I Quit Alibaba's Big Push Toward Countryside Commerce","author":"xueyi","year":"2017","journal-title":"Sixth Tone blog"},{"key":"ref21","article-title":"Rural Toabao Brings e-Commerce to the Countryside","author":"wei","year":"2017","journal-title":"China Daily blog"}],"container-title":["IT Professional"],"original-title":[],"link":[{"URL":"http:\/\/xplorestaging.ieee.org\/ielx7\/6294\/8338003\/08338015.pdf?arnumber=8338015","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2022,5,3]],"date-time":"2022-05-03T20:17:05Z","timestamp":1651609025000},"score":1,"resource":{"primary":{"URL":"https:\/\/ieeexplore.ieee.org\/document\/8338015\/"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2018,3]]},"references-count":22,"journal-issue":{"issue":"2"},"URL":"https:\/\/doi.org\/10.1109\/mitp.2018.021921657","relation":{},"ISSN":["1520-9202","1941-045X"],"issn-type":[{"value":"1520-9202","type":"print"},{"value":"1941-045X","type":"electronic"}],"subject":[],"published":{"date-parts":[[2018,3]]}}}