{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,5,5]],"date-time":"2026-05-05T20:16:15Z","timestamp":1778012175279,"version":"3.51.4"},"reference-count":36,"publisher":"Institute of Electrical and Electronics Engineers (IEEE)","license":[{"start":{"date-parts":[[2026,1,1]],"date-time":"2026-01-01T00:00:00Z","timestamp":1767225600000},"content-version":"vor","delay-in-days":0,"URL":"https:\/\/ieeexplore.ieee.org\/Xplorehelp\/downloads\/license-information\/IEEE.html"},{"start":{"date-parts":[[2026,1,1]],"date-time":"2026-01-01T00:00:00Z","timestamp":1767225600000},"content-version":"stm-asf","delay-in-days":0,"URL":"https:\/\/doi.org\/10.15223\/policy-029"},{"start":{"date-parts":[[2026,1,1]],"date-time":"2026-01-01T00:00:00Z","timestamp":1767225600000},"content-version":"stm-asf","delay-in-days":0,"URL":"https:\/\/doi.org\/10.15223\/policy-037"}],"funder":[{"DOI":"10.13039\/501100001809","name":"National Natural Science Foundation of China","doi-asserted-by":"publisher","award":["72361137004"],"award-info":[{"award-number":["72361137004"]}],"id":[{"id":"10.13039\/501100001809","id-type":"DOI","asserted-by":"publisher"}]},{"DOI":"10.13039\/501100001809","name":"National Natural Science Foundation of China","doi-asserted-by":"publisher","award":["92567301"],"award-info":[{"award-number":["92567301"]}],"id":[{"id":"10.13039\/501100001809","id-type":"DOI","asserted-by":"publisher"}]},{"name":"Scientific Research Program Project of Tianjin Municipal Education","award":["2024SK094"],"award-info":[{"award-number":["2024SK094"]}]},{"name":"Research on brand strategy optimization of retail platform"}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":["IEEE Trans. Eng. Manage."],"published-print":{"date-parts":[[2026]]},"DOI":"10.1109\/tem.2026.3683383","type":"journal-article","created":{"date-parts":[[2026,4,13]],"date-time":"2026-04-13T19:36:01Z","timestamp":1776108961000},"page":"2907-2923","source":"Crossref","is-referenced-by-count":0,"title":["To Induce Repeat Purchases: Retail Strategy Analysis in Online Blind Box Marketplaces"],"prefix":"10.1109","volume":"73","author":[{"given":"Zhaofang","family":"Mao","sequence":"first","affiliation":[{"name":"College of Management and Economics, Tianjin University, Tianjin, China"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0009-0007-8095-2843","authenticated-orcid":false,"given":"Jianan","family":"Wang","sequence":"additional","affiliation":[{"name":"College of Management and Economics, Tianjin University, Tianjin, China"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0009-0005-3201-5199","authenticated-orcid":false,"given":"Zhe","family":"Yang","sequence":"additional","affiliation":[{"name":"College of Management and Economics, Tianjin University, Tianjin, China"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0009-0002-0774-4283","authenticated-orcid":false,"given":"Jiaxing","family":"Sun","sequence":"additional","affiliation":[{"name":"College of Management and Economics, Tianjin University, Tianjin, China"}],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"263","reference":[{"key":"ref1","doi-asserted-by":"publisher","DOI":"10.1109\/TEM.2023.3324696"},{"key":"ref2","doi-asserted-by":"publisher","DOI":"10.2139\/ssrn.4284733"},{"key":"ref3","article-title":"Pricing and rarity design of blind boxes with random items","author":"Hu","year":"2024","journal-title":"SSRN Working Paper"},{"key":"ref4","doi-asserted-by":"publisher","DOI":"10.1287\/mnsc.2020.3748"},{"key":"ref5","doi-asserted-by":"publisher","DOI":"10.1287\/mksc.2023.0007"},{"key":"ref6","doi-asserted-by":"publisher","DOI":"10.1287\/mnsc.2023.03001"},{"key":"ref7","doi-asserted-by":"publisher","DOI":"10.1080\/10941665.2024.2350405"},{"key":"ref8","doi-asserted-by":"publisher","DOI":"10.3389\/fpsyg.2022.946527"},{"key":"ref9","doi-asserted-by":"publisher","DOI":"10.1287\/mksc.2014.0851"},{"key":"ref10","doi-asserted-by":"publisher","DOI":"10.1287\/mksc.1070.0318"},{"key":"ref11","doi-asserted-by":"publisher","DOI":"10.1287\/opre.2014.1277"},{"key":"ref12","doi-asserted-by":"publisher","DOI":"10.1080\/00207543.2018.1449973"},{"key":"ref13","doi-asserted-by":"publisher","DOI":"10.1016\/j.ijpe.2018.01.022"},{"key":"ref14","doi-asserted-by":"publisher","DOI":"10.1016\/j.ijpe.2017.10.001"},{"key":"ref15","doi-asserted-by":"publisher","DOI":"10.1016\/j.omega.2019.102133"},{"key":"ref16","doi-asserted-by":"publisher","DOI":"10.1287\/mksc.2018.1145"},{"key":"ref17","doi-asserted-by":"publisher","DOI":"10.1287\/msom.2020.0894"},{"key":"ref18","doi-asserted-by":"publisher","DOI":"10.1016\/j.ijpe.2023.108917"},{"key":"ref19","doi-asserted-by":"publisher","DOI":"10.1109\/TEM.2018.2882843"},{"key":"ref20","doi-asserted-by":"publisher","DOI":"10.1287\/msom.1080.0240"},{"key":"ref21","doi-asserted-by":"publisher","DOI":"10.1287\/mnsc.2022.4305"},{"key":"ref22","doi-asserted-by":"publisher","DOI":"10.1080\/00207543.2017.1421786"},{"key":"ref23","doi-asserted-by":"publisher","DOI":"10.1109\/TEM.2017.2691466"},{"key":"ref24","doi-asserted-by":"publisher","DOI":"10.1287\/mnsc.2019.3492"},{"key":"ref25","doi-asserted-by":"publisher","DOI":"10.1080\/00207543.2022.2131928"},{"key":"ref26","doi-asserted-by":"publisher","DOI":"10.1109\/17.820729"},{"key":"ref27","doi-asserted-by":"publisher","DOI":"10.1016\/j.ijpe.2020.107794"},{"key":"ref28","doi-asserted-by":"publisher","DOI":"10.1111\/poms.12690"},{"key":"ref29","doi-asserted-by":"publisher","DOI":"10.1016\/j.omega.2019.07.008"},{"key":"ref30","doi-asserted-by":"publisher","DOI":"10.1016\/j.omega.2022.102665"},{"key":"ref31","doi-asserted-by":"publisher","DOI":"10.1016\/j.omega.2023.102861"},{"key":"ref32","doi-asserted-by":"publisher","DOI":"10.1016\/j.ejor.2021.10.034"},{"key":"ref33","doi-asserted-by":"publisher","DOI":"10.1109\/TEM.2020.3020566"},{"key":"ref34","doi-asserted-by":"publisher","DOI":"10.1109\/TEM.2012.2207903"},{"key":"ref35","doi-asserted-by":"publisher","DOI":"10.1109\/TSMC.2016.2594808"},{"key":"ref36","doi-asserted-by":"publisher","DOI":"10.1109\/TEM.2022.3186887"}],"container-title":["IEEE Transactions on Engineering Management"],"original-title":[],"link":[{"URL":"http:\/\/xplorestaging.ieee.org\/ielx8\/17\/11304260\/11480755.pdf?arnumber=11480755","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2026,5,5]],"date-time":"2026-05-05T20:02:17Z","timestamp":1778011337000},"score":1,"resource":{"primary":{"URL":"https:\/\/ieeexplore.ieee.org\/document\/11480755\/"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2026]]},"references-count":36,"URL":"https:\/\/doi.org\/10.1109\/tem.2026.3683383","relation":{},"ISSN":["0018-9391","1558-0040"],"issn-type":[{"value":"0018-9391","type":"print"},{"value":"1558-0040","type":"electronic"}],"subject":[],"published":{"date-parts":[[2026]]}}}