{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,9,23]],"date-time":"2026-09-23T02:29:21Z","timestamp":1790130561010,"version":"4.0.1"},"reference-count":48,"publisher":"Wiley","issue":"1","license":[{"start":{"date-parts":[[2024,9,19]],"date-time":"2024-09-19T00:00:00Z","timestamp":1726704000000},"content-version":"vor","delay-in-days":0,"URL":"http:\/\/creativecommons.org\/licenses\/by\/4.0\/"}],"content-domain":{"domain":["onlinelibrary.wiley.com"],"crossmark-restriction":true},"short-container-title":["Drug and Alcohol Review"],"published-print":{"date-parts":[[2025,1]]},"abstract":"<jats:title>Abstract<\/jats:title><jats:sec><jats:title>Introduction<\/jats:title><jats:p>Online forums provide an environment for peer discussions to anonymously share experiences about sensitive topics. In this article we explore discussions about alcohol use during pregnancy, including representations of \u2018appropriate\u2019 behaviour and risks, in relation to alcohol use.<\/jats:p><\/jats:sec><jats:sec><jats:title>Methods<\/jats:title><jats:p>We sampled Mumsnet posts from 2016 to 2021 and analysed these using a two\u2010staged approach: describing the content of original posts and employing discourse analysis on the entire thread which focused on unpacking the significance, activity and identity within the discourse.<\/jats:p><\/jats:sec><jats:sec><jats:title>Results<\/jats:title><jats:p>Seventy\u2010three threads with 1554 replies analysed. Users engaged with different sources of evidence and mentioned guidelines and scientific sources, though most commonly provided, requested and appreciated anecdotal information. Risk was discussed in several ways but all users engaged with \u2018othering\u2019 drinking they perceived as risky. Only a few prescribed risks to any and all levels of drinking. There was a lack of knowledge around drinking while trying to conceive and early pregnancy. Expectations and norms of behaviour during pregnancy engaged in a \u2018good motherhood\u2019 discourse. Users positioned their drinking according to perceived norms through language choices; when not pregnant (or unknowingly pregnant) being \u2018plastered\u2019 was justified but when pregnant drinking only \u2018sips\u2019 or \u2018tiny\u2019 quantities of alcohol was considered appropriate.<\/jats:p><\/jats:sec><jats:sec><jats:title>Discussion and Conclusions<\/jats:title><jats:p>Forum users demonstrated a desire to adhere to \u2018responsible motherhood\u2019, which did not equate to abstinence if consumption was perceived as acceptable and justified. Future research should explore information needs and effective approaches to health communication for pregnant women or those planning pregnancy.<\/jats:p><\/jats:sec>","DOI":"10.1111\/dar.13948","type":"journal-article","created":{"date-parts":[[2024,9,19]],"date-time":"2024-09-19T13:52:55Z","timestamp":1726753975000},"page":"26-36","update-policy":"https:\/\/doi.org\/10.1002\/crossmark_policy","source":"Crossref","is-referenced-by-count":3,"title":["Representations of \u2018risky\u2019 drinking during pregnancy on Mumsnet: A discourse analysis"],"prefix":"10.1111","volume":"44","author":[{"ORCID":"https:\/\/orcid.org\/0000-0002-1348-672X","authenticated-orcid":false,"given":"Lisa","family":"Sch\u00f6lin","sequence":"first","affiliation":[{"name":"Queens Medical Research Institute University of Edinburgh  Edinburgh UK"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Rachel","family":"Arkell","sequence":"additional","affiliation":[{"name":"Centre for Reproductive Research &amp; Communication British Pregnancy Advisory Service  London UK"}],"role":[{"vocabulary":"crossref","role":"author"}]}],"member":"311","published-online":{"date-parts":[[2024,9,19]]},"reference":[{"key":"e_1_2_10_2_1","doi-asserted-by":"publisher","DOI":"10.1111\/acer.14124"},{"key":"e_1_2_10_3_1","doi-asserted-by":"publisher","DOI":"10.1111\/j.1471-0528.2011.03050.x"},{"key":"e_1_2_10_4_1","doi-asserted-by":"publisher","DOI":"10.1136\/bmjopen-2016-015410"},{"key":"e_1_2_10_5_1","doi-asserted-by":"publisher","DOI":"10.1007\/s11065-011-9166-x"},{"key":"e_1_2_10_6_1","doi-asserted-by":"publisher","DOI":"10.1111\/j.1471-0528.2006.01163.x"},{"key":"e_1_2_10_7_1","doi-asserted-by":"publisher","DOI":"10.1093\/ije\/dyaa086"},{"key":"e_1_2_10_8_1","unstructured":"Department of Health.UK Chief Medical Officers' Low Risk Drinking Guidelines.2016."},{"key":"e_1_2_10_9_1","volume-title":"Alcohol guidelines review\u2014report from the guidelines development group to the UK chief medical officers","author":"Department of Health","year":"2016"},{"key":"e_1_2_10_10_1","volume-title":"SIGN 156\u2014Children and young people exposed prenatally to alcohol","author":"Health Improvement Scotland","year":"2019"},{"key":"e_1_2_10_11_1","volume-title":"Fetal alcohol spectrum disorder\u2014Quality standard [QS204]","author":"NICE","year":"2019"},{"key":"e_1_2_10_12_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.midw.2022.103433"},{"key":"e_1_2_10_13_1","doi-asserted-by":"publisher","DOI":"10.1080\/13698571003789690"},{"key":"e_1_2_10_14_1","volume-title":"Devising and communicating public health alcohol guidance for expectant and new mothers: a scoping report","author":"Brown R","year":"2018"},{"key":"e_1_2_10_15_1","doi-asserted-by":"publisher","DOI":"10.1353\/hcr.0.0211"},{"key":"e_1_2_10_16_1","doi-asserted-by":"publisher","DOI":"10.1093\/pubmed\/fdx126"},{"key":"e_1_2_10_17_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.srhc.2021.100628"},{"key":"e_1_2_10_18_1","doi-asserted-by":"publisher","DOI":"10.1111\/acer.14031"},{"key":"e_1_2_10_19_1","doi-asserted-by":"publisher","DOI":"10.1093\/alcalc\/agaa072"},{"key":"e_1_2_10_20_1","doi-asserted-by":"publisher","DOI":"10.1111\/dar.13425"},{"key":"e_1_2_10_21_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.drugpo.2023.104061"},{"key":"e_1_2_10_22_1","doi-asserted-by":"publisher","DOI":"10.1080\/09581590802385664"},{"key":"e_1_2_10_23_1","doi-asserted-by":"publisher","DOI":"10.1080\/13698575.2013.876191"},{"key":"e_1_2_10_24_1","doi-asserted-by":"publisher","DOI":"10.1057\/sth.2011.15"},{"key":"e_1_2_10_25_1","doi-asserted-by":"publisher","DOI":"10.1080\/09581596.2012.657612"},{"key":"e_1_2_10_26_1","doi-asserted-by":"publisher","DOI":"10.1080\/13698575.2013.866216"},{"key":"e_1_2_10_27_1","doi-asserted-by":"publisher","DOI":"10.1093\/alcalc\/35.3.276"},{"key":"e_1_2_10_28_1","unstructured":"MackenzieJ ZhaoS.Doing motherhood online: parenting identity and digital interaction. 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