{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,7,20]],"date-time":"2026-07-20T19:56:11Z","timestamp":1784577371861,"version":"3.55.0"},"reference-count":27,"publisher":"Wiley","issue":"2","license":[{"start":{"date-parts":[[2019,12,11]],"date-time":"2019-12-11T00:00:00Z","timestamp":1576022400000},"content-version":"vor","delay-in-days":0,"URL":"http:\/\/creativecommons.org\/licenses\/by-nc\/4.0\/"}],"funder":[{"name":"U.S. Department of Agriculture, Food and Nutrition Service","award":["WIC NEI-12-TX"],"award-info":[{"award-number":["WIC NEI-12-TX"]}]}],"content-domain":{"domain":["onlinelibrary.wiley.com"],"crossmark-restriction":true},"short-container-title":["Maternal &amp; Child Nutrition"],"published-print":{"date-parts":[[2020,4]]},"abstract":"<jats:title>Abstract<\/jats:title><jats:p>The Special Supplemental Nutrition Program for Women, Infants and Children (WIC) breastfeeding peer counselling (BFPC) program supports optimal early life nutrition by providing evidenced\u2010based breastfeeding protection, promotion, and support. The Lactation Advice Through Texting Can Help (LATCH) study was a randomized controlled trial that tested the effectiveness of a text messaging intervention designed to augment the BFPC program. The purpose of the present study was to understand the topics discussed during the text message exchanges between breastfeeding peer counsellors (PCs) and their clients in the intervention arm of the LATCH study, from the time of enrollment up to two\u2010weeks postpartum. Text messaging data were first coded and analysed for one\u2010 and two\u2010way text message exchanges. Text messages of participants with a high volume of two\u2010way exchanges were then analysed qualitatively. Four domains were identified in both the prenatal and postpartum periods: the mechanics of breastfeeding, social support, baby's nutrition, and PCs maintaining contact with participants. Additional themes and subthemes identified in the postpartum period included the discussion of breastfeeding problems such as latching trouble engorgement, plugged ducts, pumping, other breastfeeding complications, and resuming breastfeeding if stopped. Two\u2010way text messaging in the context of the WIC BFPC program provides an immediate and effective method of substantive communication between mothers and their PC.<\/jats:p>","DOI":"10.1111\/mcn.12904","type":"journal-article","created":{"date-parts":[[2019,12,11]],"date-time":"2019-12-11T09:20:05Z","timestamp":1576056005000},"update-policy":"https:\/\/doi.org\/10.1002\/crossmark_policy","source":"Crossref","is-referenced-by-count":7,"title":["A qualitative analysis of text message conversations in a breastfeeding peer counselling intervention"],"prefix":"10.1111","volume":"16","author":[{"ORCID":"https:\/\/orcid.org\/0000-0002-2953-8168","authenticated-orcid":false,"given":"Josefa L.","family":"Martinez\u2010Brockman","sequence":"first","affiliation":[{"name":"Department of General Internal Medicine Yale School of Medicine  New Haven Connecticut"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Nurit","family":"Harari","sequence":"additional","affiliation":[{"name":"Chinle Comprehensive Health Care Facility Indian Health Service  Chinle Arizona"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Lori","family":"Goeschel","sequence":"additional","affiliation":[{"name":"Connecticut Special Supplemental Nutrition Program for Women, Infants, and Children, Community, Family and Health Equity Section Connecticut Department of Public Health  Hartford Connecticut"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Valerie","family":"Bozzi","sequence":"additional","affiliation":[{"name":"Breastfeeding Heritage and Pride Program Yale New Haven Hospital  New Haven Connecticut"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"ORCID":"https:\/\/orcid.org\/0000-0001-9416-8039","authenticated-orcid":false,"given":"Rafael","family":"P\u00e9rez\u2010Escamilla","sequence":"additional","affiliation":[{"name":"Department of Chronic Disease Epidemiology Yale School of Public Health  New Haven 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