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Online shoppers can \u201ctest use\u201d products while shopping online and acquire more information about the products. Thus, customers can make better purchasing decisions and have a better chance to purchase the \u201cright\u201d products.<\/jats:p>","DOI":"10.1115\/1.3385795","type":"journal-article","created":{"date-parts":[[2010,6,8]],"date-time":"2010-06-08T22:22:04Z","timestamp":1276035724000},"update-policy":"https:\/\/doi.org\/10.1115\/crossmarkpolicy-asme","source":"Crossref","is-referenced-by-count":17,"title":["Augmented Reality E-Commerce System: A Case Study"],"prefix":"10.1115","volume":"10","author":[{"given":"Yuzhu","family":"Lu","sequence":"first","affiliation":[{"name":"Wolfram Research, Inc., 100 Trade Center Drive, Champaign, IL 61820"}]},{"given":"Shana","family":"Smith","sequence":"additional","affiliation":[{"name":"Department of Mechanical Engineering, National Taiwan University, Taipei, 10617 Taiwan"}]}],"member":"33","published-online":{"date-parts":[[2010,6,3]]},"reference":[{"issue":"1","key":"2019100513521006300_c1","doi-asserted-by":"publisher","first-page":"1","DOI":"10.1016\/j.ijhcs.2003.07.002","article-title":"Bringing Virtual Reality for Commercial Web Sites","volume":"60","author":"Bhatt","journal-title":"Int. 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