{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,2,21]],"date-time":"2025-02-21T11:12:12Z","timestamp":1740136332221,"version":"3.37.3"},"reference-count":35,"publisher":"World Scientific Pub Co Pte Ltd","issue":"02","funder":[{"DOI":"10.13039\/501100004663","name":"Ministry of Science and Technology, Taiwan","doi-asserted-by":"publisher","award":["NSC102-2410-H-327-028-MY3"],"award-info":[{"award-number":["NSC102-2410-H-327-028-MY3"]}],"id":[{"id":"10.13039\/501100004663","id-type":"DOI","asserted-by":"publisher"}]}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":["Int. J. Info. Tech. Dec. Mak."],"published-print":{"date-parts":[[2017,3]]},"abstract":"<jats:p> In a fiercely competitive business environment, understanding target customers\u2019 product preferences and demands has become the basis for improving competitive advantage. In the past, an enterprise would understand its consumers\u2019 preferences and demands through interactions between salespersons and consumers or questionnaire surveys. As Internet technology and the popularity of virtual communities have grown, more consumers are commenting about products on the Internet, enabling enterprises to understand more objectively consumers\u2019 preferences and demands. Therefore, the extraction and analysis of valuable decision-supporting information from extensive target customers\u2019 Chinese electronic word-of-mouth (eWOM) is critical to improving an enterprise\u2019s competitiveness. This work develops a mechanism for identifying desirable product specifications from target customers\u2019 Chinese eWOM to provide enterprises with reference specifications in product planning, and thereby reduce the time to market and improve the target customers\u2019 satisfaction. This goal can be achieved by performing the following tasks: (i) designing a process for identifying desirable product specifications from target customers\u2019 Chinese eWOM, (ii) developing techniques related to desirable product specification identification from target customers\u2019 Chinese eWOM, and (iii) implementing a mechanism for identifying desirable product specifications from target customers\u2019 Chinese eWOM.\u00a0Developing techniques associated with identifying desirable product specifications from target customers\u2019 Chinese eWOM involves the selection and analysis of the target customers\u2019 Chinese eWOM and the evaluation of the desirable product specifications. <\/jats:p>","DOI":"10.1142\/s0219622017500109","type":"journal-article","created":{"date-parts":[[2017,1,17]],"date-time":"2017-01-17T06:09:16Z","timestamp":1484633356000},"page":"545-572","source":"Crossref","is-referenced-by-count":3,"title":["Identifying Desirable Product Specifications from Target 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