{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,5,21]],"date-time":"2026-05-21T04:54:43Z","timestamp":1779339283440,"version":"3.51.4"},"reference-count":2,"publisher":"Association for Computing Machinery (ACM)","issue":"3","license":[{"start":{"date-parts":[[2010,5,1]],"date-time":"2010-05-01T00:00:00Z","timestamp":1272672000000},"content-version":"vor","delay-in-days":0,"URL":"https:\/\/www.acm.org\/publications\/policies\/copyright_policy#Background"}],"content-domain":{"domain":["dl.acm.org"],"crossmark-restriction":true},"short-container-title":["interactions"],"published-print":{"date-parts":[[2010,5]]},"DOI":"10.1145\/1744161.1744180","type":"journal-article","created":{"date-parts":[[2010,5,11]],"date-time":"2010-05-11T12:46:45Z","timestamp":1273582005000},"page":"82-87","update-policy":"https:\/\/doi.org\/10.1145\/crossmark-policy","source":"Crossref","is-referenced-by-count":8,"title":["Enticing engagement"],"prefix":"10.1145","volume":"17","author":[{"given":"Elizabeth F.","family":"Churchill","sequence":"first","affiliation":[{"name":"Yahoo! Research"}],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"320","published-online":{"date-parts":[[2010,5]]},"reference":[{"key":"e_1_2_1_1_1","volume-title":"Quantifying the Evolution of Online Engagement.\" Nielsen\/\/ NetRatings","author":"Buchwalter C.","year":"2005","unstructured":"Buchwalter , C. \"Integrated Interactive Marketing : Quantifying the Evolution of Online Engagement.\" Nielsen\/\/ NetRatings , 2005 . www.nielsen-online.com\/pr\/wp_050401.pdf\/ Buchwalter, C. \"Integrated Interactive Marketing: Quantifying the Evolution of Online Engagement.\" Nielsen\/\/ NetRatings, 2005. www.nielsen-online.com\/pr\/wp_050401.pdf\/"},{"key":"e_1_2_1_2_1","unstructured":"\"comScore Announces New \"Visits\" Metric For Measuring User Engagement.\" March 14 2007. http:\/\/www.comscore.com\/Press_Events\/Press_Releases\/2007\/03\/comScore_Announces_Visits_Metric\/  \"comScore Announces New \"Visits\" Metric For Measuring User Engagement.\" March 14 2007. http:\/\/www.comscore.com\/Press_Events\/Press_Releases\/2007\/03\/comScore_Announces_Visits_Metric\/"}],"container-title":["Interactions"],"original-title":[],"language":"en","link":[{"URL":"https:\/\/dl.acm.org\/doi\/10.1145\/1744161.1744180","content-type":"unspecified","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/dl.acm.org\/doi\/pdf\/10.1145\/1744161.1744180","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2025,6,18]],"date-time":"2025-06-18T12:45:31Z","timestamp":1750250731000},"score":1,"resource":{"primary":{"URL":"https:\/\/dl.acm.org\/doi\/10.1145\/1744161.1744180"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2010,5]]},"references-count":2,"journal-issue":{"issue":"3","published-print":{"date-parts":[[2010,5]]}},"alternative-id":["10.1145\/1744161.1744180"],"URL":"https:\/\/doi.org\/10.1145\/1744161.1744180","relation":{},"ISSN":["1072-5520","1558-3449"],"issn-type":[{"value":"1072-5520","type":"print"},{"value":"1558-3449","type":"electronic"}],"subject":[],"published":{"date-parts":[[2010,5]]},"assertion":[{"value":"2010-05-01","order":2,"name":"published","label":"Published","group":{"name":"publication_history","label":"Publication History"}}]}}