{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,6,19]],"date-time":"2025-06-19T04:33:24Z","timestamp":1750307604378,"version":"3.41.0"},"publisher-location":"New York, NY, USA","reference-count":0,"publisher":"ACM","license":[{"start":{"date-parts":[[2011,2,9]],"date-time":"2011-02-09T00:00:00Z","timestamp":1297209600000},"content-version":"vor","delay-in-days":0,"URL":"https:\/\/www.acm.org\/publications\/policies\/copyright_policy#Background"}],"content-domain":{"domain":["dl.acm.org"],"crossmark-restriction":true},"short-container-title":[],"published-print":{"date-parts":[[2011,2,9]]},"DOI":"10.1145\/1935826.1935832","type":"proceedings-article","created":{"date-parts":[[2011,2,1]],"date-time":"2011-02-01T15:50:27Z","timestamp":1296575427000},"page":"3-4","update-policy":"https:\/\/doi.org\/10.1145\/crossmark-policy","source":"Crossref","is-referenced-by-count":4,"title":["Introduction to display advertising"],"prefix":"10.1145","author":[{"given":"Andrei","family":"Broder","sequence":"first","affiliation":[{"name":"Yahoo! Research, Santa Clara, CA, USA"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Vanja","family":"Josifovski","sequence":"additional","affiliation":[{"name":"Yahoo! Research, Santa Clara, CA, USA"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Jayavel","family":"Shanmugasundaram","sequence":"additional","affiliation":[{"name":"Yahoo! Research, Santa Clara, CA, USA"}],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"320","published-online":{"date-parts":[[2011,2,9]]},"event":{"name":"WSDM'11: Fourth ACM International Conference on Web Search and Data Mining","sponsor":["SIGMOD ACM Special Interest Group on Management of Data","SIGWEB ACM Special Interest Group on Hypertext, Hypermedia, and Web","SIGKDD ACM Special Interest Group on Knowledge Discovery in Data","SIGIR ACM Special Interest Group on Information Retrieval"],"location":"Hong Kong China","acronym":"WSDM'11"},"container-title":["Proceedings of the fourth ACM international conference on Web search and data mining"],"original-title":[],"link":[{"URL":"https:\/\/dl.acm.org\/doi\/10.1145\/1935826.1935832","content-type":"unspecified","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/dl.acm.org\/doi\/pdf\/10.1145\/1935826.1935832","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2025,6,18]],"date-time":"2025-06-18T12:45:33Z","timestamp":1750250733000},"score":1,"resource":{"primary":{"URL":"https:\/\/dl.acm.org\/doi\/10.1145\/1935826.1935832"}},"subtitle":["a half-day tutorial"],"short-title":[],"issued":{"date-parts":[[2011,2,9]]},"references-count":0,"alternative-id":["10.1145\/1935826.1935832","10.1145\/1935826"],"URL":"https:\/\/doi.org\/10.1145\/1935826.1935832","relation":{},"subject":[],"published":{"date-parts":[[2011,2,9]]},"assertion":[{"value":"2011-02-09","order":2,"name":"published","label":"Published","group":{"name":"publication_history","label":"Publication History"}}]}}