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Soc."],"published-print":{"date-parts":[[2011,12]]},"abstract":"<jats:p>\n            <jats:italic>An earlier version of this paper was presented at the 2011 IEEE International Symposium on Technology and Society (ISTAS) at Saint Xavier University in Chicago, Illinois (and printed in the 2011 ISTAS proceedings)<\/jats:italic>\n            .\n          <\/jats:p>\n          <jats:p>Perhaps the most remarkable characteristic of digital social games such as Zynga's FarmVille is that they are designed in such a way that any user, regardless of their skills and experience, can familiarise themselves in a matter of moments with the object of the game, the interface, and the tools and options involved in playing them. In contrast, developers of collaborative platforms for teaching and research have been struggling for the last 15 to 20 years to gain a wide acceptance among users, and with very limited success. Although simple and intuitive usability has long been recognised as a key design goal, no-one has, apparently, yet succeeded in integrating all the tools and functions required for academic work into a platform with an intuitive interface that target groups make enthusiastic use of. This paper investigates which principles and features may be adopted to make the use of these platforms easier and more intuitive. This electronic document is a \"live\" template. The various components of your paper [title, text, heads, etc.] are already defined on the style sheet, as illustrated by the portions given in this document.<\/jats:p>","DOI":"10.1145\/2095272.2095274","type":"journal-article","created":{"date-parts":[[2012,1,17]],"date-time":"2012-01-17T17:21:44Z","timestamp":1326820904000},"page":"18-31","update-policy":"https:\/\/doi.org\/10.1145\/crossmark-policy","source":"Crossref","is-referenced-by-count":1,"title":["What FarmVille can teach us about cooperative workflows and architectures"],"prefix":"10.1145","volume":"41","author":[{"given":"Sabine","family":"Cikic","sequence":"first","affiliation":[{"name":"Technische Universit\u00e4t Berlin, Berlin, Germany"}]},{"given":"Julian R.","family":"K\u00fccklich","sequence":"additional","affiliation":[{"name":"Independent Researcher, playability.de, Berlin, Germany"}]}],"member":"320","published-online":{"date-parts":[[2011,12]]},"reference":[{"key":"e_1_2_1_1_1","unstructured":"Information Solutions Group \"2010 Social gaming research \" online available: http:\/\/www.infosolutionsgroup.com\/2010_PopCap_Social_Gaming_Reseearch_Results.pdf  Information Solutions Group \"2010 Social gaming research \" online available: http:\/\/www.infosolutionsgroup.com\/2010_PopCap_Social_Gaming_Reseearch_Results.pdf"},{"key":"e_1_2_1_2_1","volume-title":"The social construction of reality: a treatise in the sociology of knowledge","author":"Berger P. 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