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Last accessed","author":"The Interactive Advertising Bureau (IAB), \"IAB internet advertising revenue report","year":"2016","unstructured":"The Interactive Advertising Bureau (IAB), \"IAB internet advertising revenue report , 2014 full year results.\" http:\/\/www.iab.net\/media\/file\/IAB_Internet_Advertising_Revenue_Report_FY_2014.pdf. Last accessed January 2016 . The Interactive Advertising Bureau (IAB), \"IAB internet advertising revenue report, 2014 full year results.\" http:\/\/www.iab.net\/media\/file\/IAB_Internet_Advertising_Revenue_Report_FY_2014.pdf. Last accessed January 2016."},{"key":"e_1_3_2_1_2_1","volume-title":"Video Marketing Adoption Grows.\" http:\/\/www.emarketer.com\/Article\/Barriers-Tumble-Video-Marketing-Adoption-Grows\/1010374","author":"Tumble As Barriers","year":"2014","unstructured":"eMarketer, \" As Barriers Tumble , Video Marketing Adoption Grows.\" http:\/\/www.emarketer.com\/Article\/Barriers-Tumble-Video-Marketing-Adoption-Grows\/1010374 , 2014 . 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Last accessed January 2016."}],"event":{"name":"WWW '16: 25th International World Wide Web Conference","sponsor":["IW3C2 International World Wide Web Conference Committee","SIGWEB ACM Special Interest Group on Hypertext, Hypermedia, and Web"],"location":"Montr\u00e9al Qu\u00e9bec Canada","acronym":"WWW '16"},"container-title":["Proceedings of the 25th International Conference on World Wide Web"],"original-title":[],"link":[{"URL":"https:\/\/dl.acm.org\/doi\/10.1145\/2872427.2882980","content-type":"unspecified","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/dl.acm.org\/doi\/pdf\/10.1145\/2872427.2882980","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2025,6,18]],"date-time":"2025-06-18T04:39:05Z","timestamp":1750221545000},"score":1,"resource":{"primary":{"URL":"https:\/\/dl.acm.org\/doi\/10.1145\/2872427.2882980"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2016,4,11]]},"references-count":84,"alternative-id":["10.1145\/2872427.2882980","10.5555\/2872427"],"URL":"https:\/\/doi.org\/10.1145\/2872427.2882980","relation":{},"subject":[],"published":{"date-parts":[[2016,4,11]]},"assertion":[{"value":"2016-04-11","order":2,"name":"published","label":"Published","group":{"name":"publication_history","label":"Publication History"}}]}}