{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,10,10]],"date-time":"2026-10-10T06:02:25Z","timestamp":1791612145422,"version":"4.3.4"},"publisher-location":"New York, NY, USA","reference-count":61,"publisher":"ACM","license":[{"start":{"date-parts":[[2018,4,21]],"date-time":"2018-04-21T00:00:00Z","timestamp":1524268800000},"content-version":"vor","delay-in-days":0,"URL":"https:\/\/www.acm.org\/publications\/policies\/copyright_policy#Background"}],"content-domain":{"domain":["dl.acm.org"],"crossmark-restriction":true},"short-container-title":[],"published-print":{"date-parts":[[2018,4,21]]},"DOI":"10.1145\/3173574.3173786","type":"proceedings-article","created":{"date-parts":[[2018,4,20]],"date-time":"2018-04-20T11:43:11Z","timestamp":1524224591000},"page":"1-10","update-policy":"https:\/\/doi.org\/10.1145\/crossmark-policy","source":"Crossref","is-referenced-by-count":27,"title":["Examining the Demand for Spam"],"prefix":"10.1145","author":[{"given":"Elissa M.","family":"Redmiles","sequence":"first","affiliation":[{"name":"University of Maryland, College Park, MD, USA"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Neha","family":"Chachra","sequence":"additional","affiliation":[{"name":"Facebook Inc., Menlo Park, CA, USA"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Brian","family":"Waismeyer","sequence":"additional","affiliation":[{"name":"Facebook Inc., Menlo Park, CA, USA"}],"role":[{"vocabulary":"crossref","role":"author"}]}],"member":"320","published-online":{"date-parts":[[2018,4,21]]},"reference":[{"key":"e_1_3_2_1_1_1","unstructured":"Davey Alba. 2016. Facebook finally gets real about fighting fake news. (2016)."},{"key":"e_1_3_2_1_2_1","doi-asserted-by":"publisher","DOI":"10.1109\/ITNG.2009.109"},{"key":"e_1_3_2_1_3_1","doi-asserted-by":"publisher","DOI":"10.1177\/1367877905050165"},{"key":"e_1_3_2_1_4_1","volume-title":"Organizational research: Determining appropriate sample size in survey research. Information technology, learning, and performance journal 19, 1","author":"Barlett James E","year":"2001","unstructured":"James E Barlett, Joe W Kotrlik, and Chadwick C Higgins. 2001. Organizational research: Determining appropriate sample size in survey research. Information technology, learning, and performance journal 19, 1 (2001), 43."},{"key":"e_1_3_2_1_5_1","doi-asserted-by":"publisher","DOI":"10.1145\/1595676.1595684"},{"key":"e_1_3_2_1_6_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.chb.2016.12.008"},{"key":"e_1_3_2_1_7_1","doi-asserted-by":"publisher","DOI":"10.1007\/978-3-319-11851-2_14"},{"key":"e_1_3_2_1_8_1","volume-title":"SybilFence: Improving social-graph-based sybil defenses with user negative feedback. arXiv preprint arXiv:1304.3819","author":"Cao Qiang","year":"2013","unstructured":"Qiang Cao and Xiaowei Yang. 2013. SybilFence: Improving social-graph-based sybil defenses with user negative feedback. arXiv preprint arXiv:1304.3819 (2013)."},{"key":"e_1_3_2_1_9_1","volume-title":"Proceedings of the Workshop on the Economics of Information Security (WEIS). 4.","author":"Chachra Neha","year":"2014","unstructured":"Neha Chachra, Damon McCoy, Stefan Savage, and Geoffrey M Voelker. 2014. Empirically characterizing domain abuse and the revenue impact of blacklisting. In Proceedings of the Workshop on the Economics of Information Security (WEIS). 4."},{"key":"e_1_3_2_1_10_1","unstructured":"Josh Constine. 2017. Facebook now has 2 billion monthly users and responsibility. (2017). https: \/\/techcrunch.com\/2017\/06\/27\/facebook-2-billion-users\/"},{"key":"e_1_3_2_1_11_1","doi-asserted-by":"publisher","DOI":"10.1145\/2675133.2675225"},{"key":"e_1_3_2_1_12_1","doi-asserted-by":"publisher","DOI":"10.1145\/2663716.2663729"},{"key":"e_1_3_2_1_13_1","doi-asserted-by":"publisher","DOI":"10.1145\/1299015.1299019"},{"key":"e_1_3_2_1_14_1","volume-title":"https:\/\/www. facebook.com\/help\/282489752085908\/?helpref=hc_fnav","author":"Pages About","year":"2017","unstructured":"Facebook. 2017a. About Pages. (2017). https:\/\/www. facebook.com\/help\/282489752085908\/?helpref=hc_fnav"},{"key":"e_1_3_2_1_15_1","unstructured":"Facebook. 2017b. About placements. (2017). https:\/\/www.facebook.com\/business\/help\/407108559393196"},{"key":"e_1_3_2_1_16_1","volume-title":"How Do I Share a Post I See On My News Feed?","year":"2017","unstructured":"Facebook. 2017c. How Do I Share a Post I See On My News Feed? (2017). https:\/\/www.facebook.com\/help\/ 163779957017799?helpref=search&sr=2&query=reshare"},{"key":"e_1_3_2_1_17_1","unstructured":"Facebook. 2017d. Your Home Page. (2017). https:\/\/www. facebook.com\/help\/753701661398957\/?helpref=hc_fnav"},{"key":"e_1_3_2_1_18_1","first-page":"20","article-title":"ReCal: Intercoder reliability calculation as a web service","volume":"5","author":"Freelon Deen G","year":"2010","unstructured":"Deen G Freelon. 2010. ReCal: Intercoder reliability calculation as a web service. International Journal of Internet Science 5, 1 (2010), 20--33.","journal-title":"International Journal of Internet Science"},{"key":"e_1_3_2_1_19_1","doi-asserted-by":"publisher","DOI":"10.1145\/1879141.1879147"},{"key":"e_1_3_2_1_20_1","doi-asserted-by":"publisher","DOI":"10.1145\/1866307.1866311"},{"key":"e_1_3_2_1_21_1","doi-asserted-by":"publisher","DOI":"10.1145\/2487788.2488033"},{"key":"e_1_3_2_1_22_1","doi-asserted-by":"publisher","DOI":"10.1177\/0894439310397146"},{"key":"e_1_3_2_1_23_1","doi-asserted-by":"publisher","DOI":"10.28945\/244"},{"key":"e_1_3_2_1_24_1","doi-asserted-by":"publisher","DOI":"10.1145\/2063176.2063197"},{"key":"e_1_3_2_1_25_1","doi-asserted-by":"crossref","unstructured":"Danesh Irani Steve Webb and Calton Pu. 2010. Study of Static Classification of Social Spam Profiles in MySpace.. In ICWSM.","DOI":"10.1609\/icwsm.v4i1.14017"},{"key":"e_1_3_2_1_26_1","doi-asserted-by":"publisher","DOI":"10.1145\/1290958.1290968"},{"key":"e_1_3_2_1_27_1","doi-asserted-by":"publisher","DOI":"10.1145\/2517040"},{"key":"e_1_3_2_1_28_1","doi-asserted-by":"publisher","DOI":"10.1145\/1455770.1455774"},{"key":"e_1_3_2_1_29_1","volume-title":"Reliability in content analysis. Human communication research 30, 3","author":"Krippendorff Klaus","year":"2004","unstructured":"Klaus Krippendorff. 2004. Reliability in content analysis. Human communication research 30, 3 (2004), 411--433."},{"key":"e_1_3_2_1_30_1","doi-asserted-by":"publisher","DOI":"10.1007\/s12927-012-0008-z"},{"key":"e_1_3_2_1_31_1","doi-asserted-by":"publisher","DOI":"10.1145\/1572532.1572536"},{"key":"e_1_3_2_1_32_1","doi-asserted-by":"publisher","DOI":"10.1145\/1240624.1240760"},{"key":"e_1_3_2_1_33_1","doi-asserted-by":"publisher","DOI":"10.1145\/1835449.1835522"},{"key":"e_1_3_2_1_34_1","volume-title":"A review of goodness of fit statistics for use in the development of logistic regression models. American journal of epidemiology 115, 1","author":"Lemeshow Stanley","year":"1982","unstructured":"Stanley Lemeshow and David W Hosmer Jr. 1982. A review of goodness of fit statistics for use in the development of logistic regression models. American journal of epidemiology 115, 1 (1982), 92--106."},{"key":"e_1_3_2_1_35_1","doi-asserted-by":"publisher","DOI":"10.1109\/SP.2011.24"},{"key":"e_1_3_2_1_36_1","doi-asserted-by":"publisher","DOI":"10.1145\/2501025.2501035"},{"key":"e_1_3_2_1_37_1","volume-title":"arXiv preprint arXiv:1503.05414","author":"Lin Xinye","year":"2015","unstructured":"Xinye Lin, Mingyuan Xia, and Xue Liu. 2015. Does\" Like\" Really Mean Like? A Study of the Facebook Fake Like Phenomenon and an Efficient Countermeasure. arXiv preprint arXiv:1503.05414 (2015)."},{"key":"e_1_3_2_1_38_1","doi-asserted-by":"publisher","DOI":"10.1145\/1531914.1531924"},{"key":"e_1_3_2_1_39_1","doi-asserted-by":"publisher","DOI":"10.5555\/2035700.2035717"},{"key":"e_1_3_2_1_40_1","volume-title":"Proceedings of the 21st USENIX conference on Security symposium. USENIX Association, 1--1.","author":"McCoy Damon","year":"2012","unstructured":"Damon McCoy, Andreas Pitsillidis, Grant Jordan, Nicholas Weaver, Christian Kreibich, Brian Krebs, Geoffrey M Voelker, Stefan Savage, and Kirill Levchenko. 2012. Pharmaleaks: Understanding the business of online pharmaceutical affiliate programs. In Proceedings of the 21st USENIX conference on Security symposium. USENIX Association, 1--1."},{"key":"e_1_3_2_1_41_1","volume-title":"Emerging from the data: The cognitive processes of analysis in qualitative inquiry. Critical issues in qualitative research methods 346","author":"Morse Janice M","year":"1994","unstructured":"Janice M Morse. 1994. Emerging from the data: The cognitive processes of analysis in qualitative inquiry. Critical issues in qualitative research methods 346 (1994), 350--351."},{"key":"e_1_3_2_1_42_1","volume-title":"Thirteenth Symposium on Usable Privacy and Security (SOUPS","author":"Nicholson James","year":"2017","unstructured":"James Nicholson, Lynne Coventry, and Pam Briggs. 2017. Can we fight social engineering attacks by social means? Assessing social salience as a means to improve phish detection. In Thirteenth Symposium on Usable Privacy and Security (SOUPS 2017). USENIX Association, Santa Clara, CA, 285--298."},{"key":"e_1_3_2_1_43_1","doi-asserted-by":"publisher","DOI":"10.1037\/e578842012-012"},{"key":"e_1_3_2_1_44_1","doi-asserted-by":"publisher","DOI":"10.1145\/2413176.2413213"},{"key":"e_1_3_2_1_45_1","doi-asserted-by":"publisher","DOI":"10.1145\/1963192.1963301"},{"key":"e_1_3_2_1_46_1","volume-title":"Cohen's d, and r. Law and human behavior 29, 5","author":"Rice Marnie E","year":"2005","unstructured":"Marnie E Rice and Grant T Harris. 2005. Comparing effect sizes in follow-up studies: ROC Area, Cohen's d, and r. Law and human behavior 29, 5 (2005), 615."},{"key":"e_1_3_2_1_47_1","unstructured":"Herv\u00e9 Robert. 2016. Spam Fighting at Scale. (2016). https:\/\/code.facebook.com\/posts\/894756093957171\/ spam-fighting-scale-2016\/"},{"key":"e_1_3_2_1_48_1","volume-title":"Weighing Context and Trade-offs: How Suburban Adults Selected Their Online Security Posture. In Thirteenth Symposium on Usable Privacy and Security ({SOUPS}","author":"Ruoti Scott","year":"2017","unstructured":"Scott Ruoti, Tyler Monson, Justin Wu, Daniel Zappala, and Kent Seamons. 2017. Weighing Context and Trade-offs: How Suburban Adults Selected Their Online Security Posture. In Thirteenth Symposium on Usable Privacy and Security ({SOUPS} 2017). USENIX Association, 211--228."},{"key":"e_1_3_2_1_49_1","doi-asserted-by":"publisher","DOI":"10.1145\/1753326.1753383"},{"key":"e_1_3_2_1_50_1","doi-asserted-by":"publisher","DOI":"10.1145\/1280680.1280692"},{"key":"e_1_3_2_1_51_1","doi-asserted-by":"publisher","DOI":"10.1080\/01611190701743724"},{"key":"e_1_3_2_1_52_1","doi-asserted-by":"publisher","DOI":"10.1145\/1920261.1920263"},{"key":"e_1_3_2_1_53_1","doi-asserted-by":"crossref","unstructured":"Shuhaili Talib Nathan L Clarke and Steven M Furnell. 2013. Establishing a personalized information security culture. In Contemporary Challenges and Solutions for Mobile and Multimedia Technologies. IGI Global 53--69.","DOI":"10.4018\/978-1-4666-2163-3.ch004"},{"key":"e_1_3_2_1_54_1","doi-asserted-by":"publisher","DOI":"10.1145\/2068816.2068840"},{"key":"e_1_3_2_1_55_1","volume-title":"USENIX Security Symposium. 195--210","author":"Thomas Kurt","year":"2013","unstructured":"Kurt Thomas, Damon McCoy, Chris Grier, Alek Kolcz, and Vern Paxson. 2013. Trafficking Fraudulent Accounts: The Role of the Underground Market in Twitter Spam and Abuse.. In USENIX Security Symposium. 195--210."},{"key":"e_1_3_2_1_56_1","unstructured":"International Telecommunication Union. 2016. Measuring the Information Society Report. (2016). https:\/\/www.itu.int\/en\/ITU-D\/Statistics\/Documents\/ publications\/misr2016\/MISR2016-w4.pdf"},{"key":"e_1_3_2_1_57_1","doi-asserted-by":"publisher","DOI":"10.1016\/j.dss.2011.03.002"},{"key":"e_1_3_2_1_58_1","doi-asserted-by":"publisher","DOI":"10.1109\/MITP.2014.79"},{"key":"e_1_3_2_1_59_1","doi-asserted-by":"publisher","DOI":"10.1145\/2187836.2187847"},{"key":"e_1_3_2_1_60_1","volume-title":"Detecting spam in a twitter network. First Monday 15, 1","author":"Yardi Sarita","year":"2009","unstructured":"Sarita Yardi, Daniel Romero, Grant Schoenebeck, and others. 2009. Detecting spam in a twitter network. First Monday 15, 1 (2009)."},{"key":"e_1_3_2_1_61_1","doi-asserted-by":"publisher","DOI":"10.1109\/ICDM.2012.28"}],"event":{"name":"CHI '18: CHI Conference on Human Factors in Computing Systems","location":"Montreal QC Canada","acronym":"CHI '18","sponsor":["SIGCHI ACM Special Interest Group on Computer-Human Interaction"]},"container-title":["Proceedings of the 2018 CHI Conference on Human Factors in Computing Systems"],"original-title":[],"link":[{"URL":"https:\/\/dl.acm.org\/doi\/10.1145\/3173574.3173786","content-type":"unspecified","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/dl.acm.org\/doi\/pdf\/10.1145\/3173574.3173786","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2026,9,21]],"date-time":"2026-09-21T14:30:36Z","timestamp":1790001036000},"score":1,"resource":{"primary":{"URL":"https:\/\/dl.acm.org\/doi\/10.1145\/3173574.3173786"}},"subtitle":["Who Clicks?"],"short-title":[],"issued":{"date-parts":[[2018,4,21]]},"references-count":61,"alternative-id":["10.1145\/3173574.3173786","10.1145\/3173574"],"URL":"https:\/\/doi.org\/10.1145\/3173574.3173786","relation":{},"subject":[],"published":{"date-parts":[[2018,4,21]]},"assertion":[{"value":"2018-04-21","order":3,"name":"published","label":"Published","group":{"name":"publication_history","label":"Publication History"}}]}}