{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,6,18]],"date-time":"2025-06-18T00:10:03Z","timestamp":1750205403723,"version":"3.41.0"},"publisher-location":"New York, NY, USA","reference-count":17,"publisher":"ACM","license":[{"start":{"date-parts":[[2019,6,4]],"date-time":"2019-06-04T00:00:00Z","timestamp":1559606400000},"content-version":"vor","delay-in-days":0,"URL":"https:\/\/www.acm.org\/publications\/policies\/copyright_policy#Background"}],"content-domain":{"domain":["dl.acm.org"],"crossmark-restriction":true},"short-container-title":[],"published-print":{"date-parts":[[2019,6,4]]},"DOI":"10.1145\/3317697.3325122","type":"proceedings-article","created":{"date-parts":[[2019,6,5]],"date-time":"2019-06-05T12:21:05Z","timestamp":1559737265000},"page":"205-215","update-policy":"https:\/\/doi.org\/10.1145\/crossmark-policy","source":"Crossref","is-referenced-by-count":0,"title":["Augmented Fast-Forwarding"],"prefix":"10.1145","author":[{"given":"Saar","family":"Bossuyt","sequence":"first","affiliation":[{"name":"University College Leuven Limburg, Belgium"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Roos","family":"Voorend","sequence":"additional","affiliation":[{"name":"KU Leuven - imec, Belgium"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"David","family":"Geerts","sequence":"additional","affiliation":[{"name":"KU Leuven, Belgium"}],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"320","published-online":{"date-parts":[[2019,6,4]]},"reference":[{"key":"e_1_3_2_1_1_1","volume-title":"TV Advertising Needs To Follow Suit\u00a0 Forbes.","author":"Work A.","year":"2018","unstructured":"A. Work . ( 2018 ) As Television Gets More Digital , TV Advertising Needs To Follow Suit\u00a0 Forbes. A. Work. (2018) As Television Gets More Digital, TV Advertising Needs To Follow Suit\u00a0 Forbes."},{"key":"e_1_3_2_1_2_1","unstructured":"R. Molla \"Millennials mostly watch TV after it's aired \" Recode 9\/9\/2017 R. Molla \"Millennials mostly watch TV after it's aired \" Recode 9\/9\/2017"},{"key":"e_1_3_2_1_3_1","volume-title":"ed","author":"Plunkett J.","year":"2010","unstructured":"J. Plunkett , \" TV advertising skipped by 86% of viewers\u00a0\" in The Guardian , ed , 2010 . J. Plunkett, \"TV advertising skipped by 86% of viewers\u00a0\" in The Guardian, ed, 2010."},{"key":"e_1_3_2_1_4_1","doi-asserted-by":"publisher","DOI":"10.2753\/JOA0091-3367390105"},{"key":"e_1_3_2_1_5_1","doi-asserted-by":"publisher","DOI":"10.5430\/bmr.v6n3p85"},{"key":"e_1_3_2_1_6_1","doi-asserted-by":"publisher","DOI":"10.1080\/00913367.1989.10673164"},{"key":"e_1_3_2_1_7_1","doi-asserted-by":"publisher","DOI":"10.1080\/02650487.2015.1048602"},{"key":"e_1_3_2_1_8_1","volume-title":"Life after the 30-second spot: Energize your brand with a bold mix of alternatives to traditional advertising","author":"Jaffe J.","year":"2005","unstructured":"J. Jaffe , Life after the 30-second spot: Energize your brand with a bold mix of alternatives to traditional advertising . John Wiley & Sons , 2005 . J. Jaffe, Life after the 30-second spot: Energize your brand with a bold mix of alternatives to traditional advertising. John Wiley & Sons, 2005."},{"key":"e_1_3_2_1_9_1","doi-asserted-by":"publisher","DOI":"10.1509\/jmkg.72.6.031"},{"key":"e_1_3_2_1_10_1","doi-asserted-by":"publisher","DOI":"10.2501\/S0265048708080050"},{"key":"e_1_3_2_1_11_1","doi-asserted-by":"publisher","DOI":"10.2753\/JOA0091-3367370111"},{"key":"e_1_3_2_1_12_1","doi-asserted-by":"publisher","DOI":"10.1080\/13527266.2010.531750"},{"key":"e_1_3_2_1_13_1","doi-asserted-by":"publisher","DOI":"10.1080\/00913367.2002.10673665"},{"key":"e_1_3_2_1_14_1","doi-asserted-by":"publisher","DOI":"10.1080\/00913367.2002.10673678"},{"key":"e_1_3_2_1_15_1","doi-asserted-by":"publisher","DOI":"10.2501\/IJA-30-4-641-663"},{"key":"e_1_3_2_1_16_1","doi-asserted-by":"publisher","DOI":"10.1002\/mar.4220080106"},{"key":"e_1_3_2_1_17_1","doi-asserted-by":"publisher","DOI":"10.1080\/00913367.1993.10673396"}],"event":{"name":"TVX '19: ACM International Conference on Interactive Experiences for TV and Online Video","sponsor":["SIGCHI ACM Special Interest Group on Computer-Human Interaction","SIGWEB ACM Special Interest Group on Hypertext, Hypermedia, and Web","SIGMM ACM Special Interest Group on Multimedia"],"location":"Salford (Manchester) United Kingdom","acronym":"TVX '19"},"container-title":["Proceedings of the 2019 ACM International Conference on Interactive Experiences for TV and Online Video"],"original-title":[],"link":[{"URL":"https:\/\/dl.acm.org\/doi\/10.1145\/3317697.3325122","content-type":"unspecified","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/dl.acm.org\/doi\/pdf\/10.1145\/3317697.3325122","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2025,6,17]],"date-time":"2025-06-17T23:53:16Z","timestamp":1750204396000},"score":1,"resource":{"primary":{"URL":"https:\/\/dl.acm.org\/doi\/10.1145\/3317697.3325122"}},"subtitle":["Can we Improve Advertising Impact by Enriching Fast-forwarded Commercials?"],"short-title":[],"issued":{"date-parts":[[2019,6,4]]},"references-count":17,"alternative-id":["10.1145\/3317697.3325122","10.1145\/3317697"],"URL":"https:\/\/doi.org\/10.1145\/3317697.3325122","relation":{},"subject":[],"published":{"date-parts":[[2019,6,4]]},"assertion":[{"value":"2019-06-04","order":2,"name":"published","label":"Published","group":{"name":"publication_history","label":"Publication History"}}]}}