{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,8,23]],"date-time":"2025-08-23T05:26:35Z","timestamp":1755926795160,"version":"3.41.0"},"publisher-location":"New York, NY, USA","reference-count":20,"publisher":"ACM","license":[{"start":{"date-parts":[[2023,9,14]],"date-time":"2023-09-14T00:00:00Z","timestamp":1694649600000},"content-version":"vor","delay-in-days":0,"URL":"https:\/\/www.acm.org\/publications\/policies\/copyright_policy#Background"}],"content-domain":{"domain":["dl.acm.org"],"crossmark-restriction":true},"short-container-title":[],"published-print":{"date-parts":[[2023,9,14]]},"DOI":"10.1145\/3604915.3609499","type":"proceedings-article","created":{"date-parts":[[2023,9,14]],"date-time":"2023-09-14T22:40:23Z","timestamp":1694731223000},"page":"1293-1294","update-policy":"https:\/\/doi.org\/10.1145\/crossmark-policy","source":"Crossref","is-referenced-by-count":3,"title":["Customer Lifetime Value Prediction: Towards the Paradigm Shift of Recommender System Objectives"],"prefix":"10.1145","author":[{"ORCID":"https:\/\/orcid.org\/0000-0001-5730-8792","authenticated-orcid":false,"given":"Chuhan","family":"Wu","sequence":"first","affiliation":[{"name":"Noah's Ark Lab, Huawei, China"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-3583-6719","authenticated-orcid":false,"given":"Qinglin","family":"Jia","sequence":"additional","affiliation":[{"name":"Noah's Ark Lab, Huawei, China"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-2231-4663","authenticated-orcid":false,"given":"Zhenhua","family":"Dong","sequence":"additional","affiliation":[{"name":"Noah's Ark Lab, Huawei, China"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-9224-2431","authenticated-orcid":false,"given":"Ruiming","family":"Tang","sequence":"additional","affiliation":[{"name":"Noah's Ark Lab, Huawei, China"}]}],"member":"320","published-online":{"date-parts":[[2023,9,14]]},"reference":[{"key":"e_1_3_2_1_1_1","doi-asserted-by":"publisher","DOI":"10.1108\/APJML-04-2017-0073"},{"key":"e_1_3_2_1_2_1","doi-asserted-by":"publisher","DOI":"10.1145\/3441444"},{"volume-title":"Data analytics applications in gaming and entertainment","author":"Burelli Paolo","key":"e_1_3_2_1_3_1","unstructured":"Paolo Burelli. 2019. Predicting customer lifetime value in free-to-play games. In Data analytics applications in gaming and entertainment. Auerbach Publications, 79\u2013107."},{"volume-title":"Big Data","author":"Chen Pei\u00a0Pei","key":"e_1_3_2_1_4_1","unstructured":"Pei\u00a0Pei Chen, Anna Guitart, Ana\u00a0Fern\u00e1ndez del R\u00edo, and Africa Peri\u00e1nez. 2018. Customer lifetime value in video games using deep learning and parametric models. In Big Data. IEEE, 2134\u20132140."},{"volume-title":"Profiling players with engagement predictions","author":"del R\u00edo Ana\u00a0Fern\u00e1ndez","key":"e_1_3_2_1_5_1","unstructured":"Ana\u00a0Fern\u00e1ndez del R\u00edo, Pei\u00a0Pei Chen, and Africa Peri\u00e1nez. 2019. Profiling players with engagement predictions. In CoG. IEEE, 1\u20134."},{"key":"e_1_3_2_1_6_1","first-page":"1","article-title":"To be or not to be...social: incorporating simple social features in mobile game customer lifetime value predictions","volume":"40","author":"Drachen Anders","year":"2018","unstructured":"Anders Drachen, Mari Pastor, Aron Liu, Dylan\u00a0Jack Fontaine, Yuan Chang, Julian Runge, Rafet Sifa, and Diego Klabjan. 2018. To be or not to be...social: incorporating simple social features in mobile game customer lifetime value predictions. In ACSW. ACM, 40:1\u201340:10.","journal-title":"ACSW. ACM"},{"key":"e_1_3_2_1_7_1","first-page":"415","article-title":"RFM and CLV: Using iso-value curves for customer base analysis","volume":"42","author":"Fader S","year":"2005","unstructured":"Peter\u00a0S Fader, Bruce\u00a0GS Hardie, and Ka\u00a0Lok Lee. 2005. RFM and CLV: Using iso-value curves for customer base analysis. JMR 42, 4 (2005), 415\u2013430.","journal-title":"JMR"},{"key":"e_1_3_2_1_8_1","doi-asserted-by":"publisher","DOI":"10.1177\/1094670506293810"},{"key":"e_1_3_2_1_9_1","doi-asserted-by":"publisher","DOI":"10.1007\/978-3-030-60470-7_17"},{"key":"e_1_3_2_1_10_1","doi-asserted-by":"publisher","DOI":"10.1002\/dir.20014"},{"key":"e_1_3_2_1_11_1","unstructured":"Kunpeng Li Guangcui Shao Naijun Yang Xiao Fang and Yang Song. 2022. Billion-user Customer Lifetime Value Prediction: An Industrial-scale Solution from Kuaishou. In CIKM. ACM 3243\u20133251."},{"key":"e_1_3_2_1_12_1","volume-title":"Machine-learning techniques for customer retention: A comparative study. IJACSA 9, 2","author":"Sabbeh F","year":"2018","unstructured":"Sahar\u00a0F Sabbeh. 2018. Machine-learning techniques for customer retention: A comparative study. IJACSA 9, 2 (2018)."},{"key":"e_1_3_2_1_13_1","doi-asserted-by":"publisher","DOI":"10.3233\/JIFS-219177"},{"key":"e_1_3_2_1_14_1","volume-title":"Autonomous CRM control via CLV approximation with deep reinforcement learning in discrete and continuous action space. arXiv preprint arXiv:1504.01840","author":"Tkachenko Yegor","year":"2015","unstructured":"Yegor Tkachenko. 2015. Autonomous CRM control via CLV approximation with deep reinforcement learning in discrete and continuous action space. arXiv preprint arXiv:1504.01840 (2015)."},{"key":"e_1_3_2_1_15_1","doi-asserted-by":"crossref","unstructured":"Ali Vanderveld Addhyan Pandey Angela Han and Rajesh Parekh. 2016. An Engagement-Based Customer Lifetime Value System for E-commerce. In KDD. ACM 293\u2013302.","DOI":"10.1145\/2939672.2939693"},{"key":"e_1_3_2_1_16_1","volume-title":"A deep probabilistic model for customer lifetime value prediction. arXiv:1912.07753","author":"Wang Xiaojing","year":"2019","unstructured":"Xiaojing Wang, Tianqi Liu, and Jingang Miao. 2019. A deep probabilistic model for customer lifetime value prediction. arXiv:1912.07753 (2019)."},{"key":"e_1_3_2_1_17_1","volume-title":"Multi-Task Deep Recommender Systems: A Survey. arXiv:2302.03525","author":"Wang Yuhao","year":"2023","unstructured":"Yuhao Wang, Ha\u00a0Tsz Lam, Yi Wong, Ziru Liu, Xiangyu Zhao, Yichao Wang, Bo Chen, Huifeng Guo, and Ruiming Tang. 2023. Multi-Task Deep Recommender Systems: A Survey. arXiv:2302.03525 (2023)."},{"key":"e_1_3_2_1_18_1","volume-title":"Contrastive Multi-view Framework for Customer Lifetime Value Prediction. arXiv preprint arXiv:2306.14400","author":"Wu Chuhan","year":"2023","unstructured":"Chuhan Wu, Jingjie Li, Qinglin Jia, Hong Zhu, Yuan Fang, and Ruiming Tang. 2023. Contrastive Multi-view Framework for Customer Lifetime Value Prediction. arXiv preprint arXiv:2306.14400 (2023)."},{"key":"e_1_3_2_1_19_1","doi-asserted-by":"crossref","unstructured":"Mingzhe Xing Shuqing Bian Wayne\u00a0Xin Zhao Zhen Xiao Xinji Luo Cunxiang Yin Jing Cai and Yancheng He. 2021. Learning Reliable User Representations from Volatile and Sparse Data to Accurately Predict Customer Lifetime Value. In KDD. 3806\u20133816.","DOI":"10.1145\/3447548.3467079"},{"key":"e_1_3_2_1_20_1","doi-asserted-by":"publisher","DOI":"10.1145\/3593582"}],"event":{"name":"RecSys '23: Seventeenth ACM Conference on Recommender Systems","sponsor":["SIGWEB ACM Special Interest Group on Hypertext, Hypermedia, and Web","SIGAI ACM Special Interest Group on Artificial Intelligence","SIGKDD ACM Special Interest Group on Knowledge Discovery in Data","SIGIR ACM Special Interest Group on Information Retrieval","SIGCHI ACM Special Interest Group on Computer-Human Interaction","SIGecom Special Interest Group on Economics and Computation"],"location":"Singapore Singapore","acronym":"RecSys '23"},"container-title":["Proceedings of the 17th ACM Conference on Recommender Systems"],"original-title":[],"link":[{"URL":"https:\/\/dl.acm.org\/doi\/10.1145\/3604915.3609499","content-type":"unspecified","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/dl.acm.org\/doi\/pdf\/10.1145\/3604915.3609499","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2025,6,17]],"date-time":"2025-06-17T16:46:35Z","timestamp":1750178795000},"score":1,"resource":{"primary":{"URL":"https:\/\/dl.acm.org\/doi\/10.1145\/3604915.3609499"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2023,9,14]]},"references-count":20,"alternative-id":["10.1145\/3604915.3609499","10.1145\/3604915"],"URL":"https:\/\/doi.org\/10.1145\/3604915.3609499","relation":{},"subject":[],"published":{"date-parts":[[2023,9,14]]},"assertion":[{"value":"2023-09-14","order":3,"name":"published","label":"Published","group":{"name":"publication_history","label":"Publication History"}}]}}