{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,6,16]],"date-time":"2026-06-16T05:17:04Z","timestamp":1781587024561,"version":"3.54.5"},"reference-count":104,"publisher":"Association for Computing Machinery (ACM)","issue":"3","content-domain":{"domain":["dl.acm.org"],"crossmark-restriction":true},"short-container-title":["ACM Trans. Recomm. Syst."],"published-print":{"date-parts":[[2026,9,30]]},"abstract":"<jats:p>Recommender systems used on e-commerce websites (e-commerce RS) are crucial to enhance the online shopping experiences of customers and improve business performance. Despite ongoing enhancements in their effectiveness, e-commerce RS face challenges that could harm customers, businesses, and society. Addressing these challenges effectively is crucial to protecting the interests of stakeholders relying on e-commerce RS. Proposed strategies include developing technical solutions, increasing customer awareness, and enacting relevant laws and regulations. However, current research has not yet thoroughly examined these solutions in a unified manner. This review fills that gap by providing a detailed overview of the hazards associated with e-commerce product recommendations and the measures implemented to mitigate these hazards. The paper assesses these solutions within the context of existing research, emphasizing their implications and suggesting future directions to improve the safety and efficacy of e-commerce RS.<\/jats:p>","DOI":"10.1145\/3785355","type":"journal-article","created":{"date-parts":[[2025,12,17]],"date-time":"2025-12-17T11:29:17Z","timestamp":1765970957000},"page":"1-34","update-policy":"https:\/\/doi.org\/10.1145\/crossmark-policy","source":"Crossref","is-referenced-by-count":1,"title":["Overcoming Hazards of E-commerce Recommender Systems for Social Good"],"prefix":"10.1145","volume":"4","author":[{"ORCID":"https:\/\/orcid.org\/0000-0002-2359-5241","authenticated-orcid":false,"given":"Eranjana","family":"Kathriarachchi","sequence":"first","affiliation":[{"name":"School of Management and Marketing, Massey University Business School","place":["Albany, New Zealand"]}],"role":[{"vocabulary":"crossref","role":"author"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-9566-8040","authenticated-orcid":false,"given":"Shafiq","family":"Alam","sequence":"additional","affiliation":[{"name":"School of Management and Marketing, Massey University Business School","place":["Albany, New Zealand"]}],"role":[{"vocabulary":"crossref","role":"author"}]},{"ORCID":"https:\/\/orcid.org\/0000-0003-1659-8054","authenticated-orcid":false,"given":"Salman","family":"Rashid","sequence":"additional","affiliation":[{"name":"School of Management and Marketing, Massey University Business School","place":["Albany, New Zealand"]}],"role":[{"vocabulary":"crossref","role":"author"}]}],"member":"320","published-online":{"date-parts":[[2026,3,5]]},"reference":[{"key":"e_1_3_2_2_2","doi-asserted-by":"publisher","DOI":"10.1007\/s11257-019-09256-1"},{"key":"e_1_3_2_3_2","doi-asserted-by":"publisher","DOI":"10.1287\/isre.2013.0497"},{"key":"e_1_3_2_4_2","doi-asserted-by":"publisher","DOI":"10.1109\/ICMLA.2011.151"},{"key":"e_1_3_2_5_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.neucom.2022.09.023"},{"key":"e_1_3_2_6_2","doi-asserted-by":"publisher","DOI":"10.1109\/ACCESS.2020.3002803"},{"key":"e_1_3_2_7_2","doi-asserted-by":"publisher","DOI":"10.1002\/9781394219230.ch7"},{"key":"e_1_3_2_8_2","doi-asserted-by":"publisher","DOI":"10.1109\/BigData55660.2022.10325847"},{"key":"e_1_3_2_9_2","doi-asserted-by":"publisher","DOI":"10.1007\/s10462-018-9654-y"},{"key":"e_1_3_2_10_2","doi-asserted-by":"publisher","DOI":"10.1145\/3460231.3474251"},{"key":"e_1_3_2_11_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.dss.2019.113112"},{"key":"e_1_3_2_12_2","unstructured":"Canadian Government. 2024. Voluntary Code of Conduct on the Responsible Development and Management of Advanced Generative AI Systems 2024. Retrieved August 30 2024 from https:\/\/ised-isde.canada.ca\/site\/ised\/en\/voluntary-code-conduct-responsible-development-and-management-advanced-generative-ai-systems"},{"key":"e_1_3_2_13_2","doi-asserted-by":"publisher","DOI":"10.1145\/3564284"},{"key":"e_1_3_2_14_2","doi-asserted-by":"publisher","DOI":"10.1145\/3537693.3537734"},{"key":"e_1_3_2_15_2","doi-asserted-by":"publisher","DOI":"10.1007\/978-981-15-8289-9_32"},{"key":"e_1_3_2_16_2","doi-asserted-by":"publisher","DOI":"10.1515\/jisys-2022-9030"},{"key":"e_1_3_2_17_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.dss.2013.01.020"},{"key":"e_1_3_2_18_2","doi-asserted-by":"publisher","DOI":"10.5210\/fm.v11i3.1315"},{"key":"e_1_3_2_19_2","doi-asserted-by":"publisher","DOI":"10.1007\/s11280-019-00738-1"},{"key":"e_1_3_2_20_2","unstructured":"Department of Industry Science and Resource Australia. 2023. Safe and responsible AI in Australia. Retrieved August 8 2023 from https:\/\/consult.industry.gov.au\/supporting-responsible-ai"},{"key":"e_1_3_2_21_2","doi-asserted-by":"publisher","DOI":"10.1145\/3512728"},{"key":"e_1_3_2_22_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.eswa.2021.115775"},{"key":"e_1_3_2_23_2","doi-asserted-by":"publisher","DOI":"10.1145\/2361407.2361420"},{"key":"e_1_3_2_24_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.im.2014.09.001"},{"key":"e_1_3_2_25_2","doi-asserted-by":"publisher","DOI":"10.1007\/s00146-022-01467-2"},{"key":"e_1_3_2_26_2","doi-asserted-by":"publisher","DOI":"10.3145\/epi.2018.mar.19"},{"key":"e_1_3_2_27_2","doi-asserted-by":"publisher","DOI":"10.1287\/mnsc.1080.0974"},{"key":"e_1_3_2_28_2","unstructured":"Remo Frey Dominic W\u00f6rner and Alexander Ilic. 2016. Collaborative filtering on the blockchain: A secure recommender system for e-commerce. (2016). Retrieved from https:\/\/aisel.aisnet.org\/amcis2016\/ISSec\/Presentations\/36"},{"key":"e_1_3_2_29_2","doi-asserted-by":"publisher","DOI":"10.1007\/978-1-4899-7637-6_19"},{"key":"e_1_3_2_30_2","doi-asserted-by":"publisher","DOI":"10.1109\/HICSS.2008.6"},{"key":"e_1_3_2_31_2","doi-asserted-by":"publisher","DOI":"10.1145\/3568022"},{"key":"e_1_3_2_32_2","doi-asserted-by":"publisher","DOI":"10.1145\/3652891"},{"key":"e_1_3_2_33_2","doi-asserted-by":"publisher","DOI":"10.1145\/3397271.3401056"},{"key":"e_1_3_2_34_2","doi-asserted-by":"publisher","DOI":"10.2753\/JEC1086-4415150202"},{"key":"e_1_3_2_35_2","doi-asserted-by":"publisher","DOI":"10.1109\/ACCESS.2024.3369901"},{"key":"e_1_3_2_36_2","doi-asserted-by":"publisher","DOI":"10.22266\/ijies2018.0430.10"},{"key":"e_1_3_2_37_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.im.2018.06.001"},{"key":"e_1_3_2_38_2","doi-asserted-by":"publisher","DOI":"10.1145\/3340531.3412697"},{"key":"e_1_3_2_39_2","doi-asserted-by":"publisher","DOI":"10.1145\/3052769"},{"key":"e_1_3_2_40_2","doi-asserted-by":"publisher","DOI":"10.1145\/3478905.3478909"},{"key":"e_1_3_2_41_2","doi-asserted-by":"publisher","DOI":"10.1609\/aimag.v41i4.5312"},{"key":"e_1_3_2_42_2","doi-asserted-by":"publisher","DOI":"10.1002\/aaai.12050"},{"key":"e_1_3_2_43_2","doi-asserted-by":"publisher","DOI":"10.1109\/SKIMA47702.2019.8982536"},{"key":"e_1_3_2_44_2","doi-asserted-by":"publisher","DOI":"10.1007\/s00500-019-04605-z"},{"key":"e_1_3_2_45_2","doi-asserted-by":"publisher","DOI":"10.3127\/ajis.v28.4869"},{"key":"e_1_3_2_46_2","unstructured":"Hongki Kim Izak Benbasat and Hasan Cavusoglu. 2017. Online consumers\u2019 attribution of inconsistency between advice sources. (2017). Retrieved from https:\/\/www.proceedings.com\/37640.html"},{"key":"e_1_3_2_47_2","doi-asserted-by":"publisher","DOI":"10.1109\/ICITSI.2018.8696023"},{"key":"e_1_3_2_48_2","doi-asserted-by":"publisher","DOI":"10.1109\/ICACCI.2015.7275864"},{"key":"e_1_3_2_49_2","doi-asserted-by":"publisher","DOI":"10.1109\/ICVADV63329.2025.10961349"},{"key":"e_1_3_2_50_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.dss.2012.01.018"},{"key":"e_1_3_2_51_2","doi-asserted-by":"publisher","DOI":"10.1109\/PEEEC60561.2023.00178"},{"key":"e_1_3_2_52_2","doi-asserted-by":"publisher","DOI":"10.1155\/2021\/6640667"},{"key":"e_1_3_2_53_2","doi-asserted-by":"publisher","DOI":"10.17705\/1jais.00389"},{"key":"e_1_3_2_54_2","doi-asserted-by":"publisher","DOI":"10.1007\/978-981-13-8676-3_17"},{"key":"e_1_3_2_55_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.dss.2020.113420"},{"key":"e_1_3_2_56_2","doi-asserted-by":"publisher","DOI":"10.1007\/s00146-020-00950-y"},{"key":"e_1_3_2_57_2","doi-asserted-by":"publisher","DOI":"10.1111\/peps.12551"},{"key":"e_1_3_2_58_2","doi-asserted-by":"publisher","DOI":"10.5829\/IJE.2023.36.02B.12"},{"key":"e_1_3_2_59_2","doi-asserted-by":"publisher","DOI":"10.1145\/1940761.1940836"},{"key":"e_1_3_2_60_2","first-page":"6466","article-title":"A\/b testing for recommender systems in a two-sided marketplace","volume":"34","author":"Nandy Preetam","year":"2021","unstructured":"Preetam Nandy, Divya Venugopalan, Chun Lo, and Shaunak Chatterjee. 2021. A\/b testing for recommender systems in a two-sided marketplace. Advances in Neural Information Processing Systems 34 (2021), 6466\u20136477. Retrieved from https:\/\/proceedings.neurips.cc\/paper_files\/paper\/2021\/hash\/32e19424b63cc63077a4031b87fb1010-Abstract.html","journal-title":"Advances in Neural Information Processing Systems"},{"key":"e_1_3_2_61_2","doi-asserted-by":"publisher","DOI":"10.3390\/app13095531"},{"key":"e_1_3_2_62_2","doi-asserted-by":"publisher","DOI":"10.1109\/ACCESS.2019.2939945"},{"key":"e_1_3_2_63_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.elerap.2016.10.003"},{"key":"e_1_3_2_64_2","doi-asserted-by":"publisher","DOI":"10.1145\/2959100.2959101"},{"key":"e_1_3_2_65_2","doi-asserted-by":"publisher","DOI":"10.1109\/RCIS.2017.7956539"},{"key":"e_1_3_2_66_2","doi-asserted-by":"publisher","DOI":"10.1007\/s10660-024-09813-w"},{"key":"e_1_3_2_67_2","doi-asserted-by":"publisher","DOI":"10.1007\/s11257-012-9125-0"},{"key":"e_1_3_2_68_2","doi-asserted-by":"publisher","DOI":"10.1080\/10864415.2003.11044341"},{"key":"e_1_3_2_69_2","doi-asserted-by":"publisher","DOI":"10.1007\/s11023-023-09644-y"},{"key":"e_1_3_2_70_2","doi-asserted-by":"publisher","DOI":"10.1007\/s10660-015-9191-6"},{"key":"e_1_3_2_71_2","doi-asserted-by":"publisher","DOI":"10.1145\/3474085.3475266"},{"key":"e_1_3_2_72_2","doi-asserted-by":"publisher","DOI":"10.1145\/3651167"},{"key":"e_1_3_2_73_2","doi-asserted-by":"publisher","DOI":"10.1186\/s40537-018-0141-8"},{"key":"e_1_3_2_74_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.neucom.2022.01.079"},{"key":"e_1_3_2_75_2","doi-asserted-by":"publisher","DOI":"10.1109\/ICAC3N53548.2021.9725681"},{"key":"e_1_3_2_76_2","doi-asserted-by":"publisher","DOI":"10.1007\/s10462-021-10043-x"},{"key":"e_1_3_2_77_2","doi-asserted-by":"publisher","DOI":"10.1007\/978-1-0716-2197-4"},{"key":"e_1_3_2_78_2","doi-asserted-by":"publisher","DOI":"10.1007\/s10660-022-09626-9"},{"key":"e_1_3_2_79_2","doi-asserted-by":"publisher","DOI":"10.1007\/s13735-018-0154-2"},{"key":"e_1_3_2_80_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.is.2018.09.001"},{"key":"e_1_3_2_81_2","doi-asserted-by":"publisher","DOI":"10.32604\/cmc.2022.020437"},{"key":"e_1_3_2_82_2","doi-asserted-by":"publisher","DOI":"10.1109\/MIC.2017.72"},{"key":"e_1_3_2_83_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.elerap.2021.101089"},{"key":"e_1_3_2_84_2","doi-asserted-by":"publisher","DOI":"10.1145\/3640457.3688130"},{"key":"e_1_3_2_85_2","doi-asserted-by":"publisher","DOI":"10.1007\/s11227-023-05105-6"},{"key":"e_1_3_2_86_2","doi-asserted-by":"publisher","DOI":"10.7326\/M18-0850"},{"key":"e_1_3_2_87_2","unstructured":"United Kingdom Government. 2023. A pro-innovation approach to AI regulation. Retrieved August 30 2024 from https:\/\/www.gov.uk\/government\/publications\/ai-regulation-a-pro-innovation-approach\/white-papers"},{"key":"e_1_3_2_88_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.eswa.2018.01.049"},{"key":"e_1_3_2_89_2","doi-asserted-by":"publisher","DOI":"10.1145\/3336191.3371855"},{"key":"e_1_3_2_90_2","doi-asserted-by":"publisher","DOI":"10.1287\/mnsc.2017.2906"},{"key":"e_1_3_2_91_2","doi-asserted-by":"publisher","DOI":"10.1145\/3547333"},{"key":"e_1_3_2_92_2","doi-asserted-by":"publisher","DOI":"10.1145\/3534678.3539439"},{"key":"e_1_3_2_93_2","doi-asserted-by":"publisher","DOI":"10.1109\/PDCAT.2016.077"},{"key":"e_1_3_2_94_2","doi-asserted-by":"publisher","DOI":"10.1111\/risa.13207"},{"key":"e_1_3_2_95_2","doi-asserted-by":"publisher","DOI":"10.1287\/isre.2015.0592"},{"key":"e_1_3_2_96_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.dss.2018.03.005"},{"key":"e_1_3_2_97_2","unstructured":"Bo Sophia Xiao and Chee-Wee Tan. 2012. Reducing perceived deceptiveness of e-commerce product recommendation agents: An empirical examination of the relative impact of transparency and verifiability and the moderating role of gender. (2012). Retrieved from https:\/\/aisel.aisnet.org\/amcis2012\/proceedings\/HCIStudies\/28"},{"key":"e_1_3_2_98_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.eswa.2020.113561"},{"key":"e_1_3_2_99_2","doi-asserted-by":"publisher","DOI":"10.1109\/TKDE.2020.3040618"},{"key":"e_1_3_2_100_2","doi-asserted-by":"publisher","DOI":"10.1109\/ICNC.2011.6022582"},{"key":"e_1_3_2_101_2","doi-asserted-by":"publisher","DOI":"10.1007\/s10844-016-0424-5"},{"key":"e_1_3_2_102_2","doi-asserted-by":"publisher","DOI":"10.1109\/ACCESS.2018.2869271"},{"key":"e_1_3_2_103_2","doi-asserted-by":"publisher","DOI":"10.1109\/JSEN.2024.3373429"},{"key":"e_1_3_2_104_2","doi-asserted-by":"publisher","DOI":"10.1145\/3510513.3510517"},{"key":"e_1_3_2_105_2","doi-asserted-by":"publisher","DOI":"10.1109\/ISDPE.2007.75"}],"container-title":["ACM Transactions on Recommender Systems"],"original-title":[],"language":"en","link":[{"URL":"https:\/\/dl.acm.org\/doi\/pdf\/10.1145\/3785355","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2026,3,15]],"date-time":"2026-03-15T09:28:07Z","timestamp":1773566887000},"score":1,"resource":{"primary":{"URL":"https:\/\/dl.acm.org\/doi\/10.1145\/3785355"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2026,3,5]]},"references-count":104,"journal-issue":{"issue":"3","published-print":{"date-parts":[[2026,9,30]]}},"alternative-id":["10.1145\/3785355"],"URL":"https:\/\/doi.org\/10.1145\/3785355","relation":{},"ISSN":["2770-6699"],"issn-type":[{"value":"2770-6699","type":"electronic"}],"subject":[],"published":{"date-parts":[[2026,3,5]]},"assertion":[{"value":"2024-09-04","order":0,"name":"received","label":"Received","group":{"name":"publication_history","label":"Publication History"}},{"value":"2025-11-19","order":2,"name":"accepted","label":"Accepted","group":{"name":"publication_history","label":"Publication History"}},{"value":"2026-03-05","order":3,"name":"published","label":"Published","group":{"name":"publication_history","label":"Publication History"}}]}}