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Both government regulations and consumer behaviors have a strong influence on the product green degree decisions of manufacturers\u2019 products. In order to find how government regulations and individual\u2019s green product purchase behavior affect manufacturers\u2019 green degree decisions and the market evolution characteristics, this paper proposes a multiagent model that considers the interaction among government, consumers, and manufacturers. The simulation results show that, firstly, the product green degree decision\u2010making of manufacturers needs the guidance and regulation of the government. Secondly, product price subsidies are the most effective way to affect the manufacturers\u2019 product green degree decisions. In contrast to giving green cost subsidies to manufacturers, the government employs various publicity means to improve the environmental awareness of consumers is also an effective way to enhance the green degree of manufacturers\u2019 products. Thirdly, there is a \u201cCrowding Out Effect\u201d on the other qualities of manufacturers\u2019 products when manufacturers focus on the green degree of their products.<\/jats:p>","DOI":"10.1155\/2021\/5582140","type":"journal-article","created":{"date-parts":[[2021,5,13]],"date-time":"2021-05-13T17:20:11Z","timestamp":1620926411000},"update-policy":"https:\/\/doi.org\/10.1002\/crossmark_policy","source":"Crossref","is-referenced-by-count":14,"title":["How Government Regulations and Consumer Behavior Influence Manufacturers\u2019 Product Green Degree Decision\u2010Making: An Agent\u2010Based 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