{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,7,30]],"date-time":"2025-07-30T14:21:18Z","timestamp":1753885278149,"version":"3.41.2"},"reference-count":15,"publisher":"Wiley","issue":"1","license":[{"start":{"date-parts":[[2021,6,21]],"date-time":"2021-06-21T00:00:00Z","timestamp":1624233600000},"content-version":"vor","delay-in-days":171,"URL":"http:\/\/creativecommons.org\/licenses\/by\/4.0\/"}],"funder":[{"name":"National Social Science Foundation Project","award":["19FGLB012","18JD016"],"award-info":[{"award-number":["19FGLB012","18JD016"]}]},{"name":"Research on Coupling Mechanism and Performance Improvement of Crowd Creation Space Incubation Service Capability Jiangsu Provincial Social Science Foundation Project","award":["19FGLB012","18JD016"],"award-info":[{"award-number":["19FGLB012","18JD016"]}]},{"name":"Research on the Logic Mechanism and Cultivation Strategy of High-Quality Development of Jiangsu Small and Microenterprise Double Innovation Base, and partial support by ILMA University","award":["19FGLB012","18JD016"],"award-info":[{"award-number":["19FGLB012","18JD016"]}]}],"content-domain":{"domain":["onlinelibrary.wiley.com"],"crossmark-restriction":true},"short-container-title":["Complexity"],"published-print":{"date-parts":[[2021,1]]},"abstract":"<jats:p>Pricing and promotion are two important decisions during the market launch of new consumer electronics products. Nowadays, the pricing and promotion of consumer electronic products are often not made separately but at the same time. This study focuses on the pricing\u2010promotion coordination mechanism of a secondary supply chain of new consumer electronics products (which consists of a manufacturer and a seller). Price and the degree of promotion together affect the demand for products. Manufacturers give sellers a sales target. Manufacturers and sellers set prices and promotions separately, introduce repurchase penalty joint contracts, and establish supply chain profit models to compare and analyze optimal pricing, promotion efforts, and maximum profit of supply chains under different decision\u2010making situations. We prove that the repurchase penalty joint contract can coordinate the supply chain under the assumptions of a single\u2010period game and a multiperiod repeated game. The results show that under the repurchase penalty joint contract, when manufacturers and sellers choose high prices and high promotions at the same time, the supply chain of new consumer electronics products has the largest profit. Finally, numerical experiments are conducted to study the influence of parameters on optimal decision\u2010making and supply chain profits.<\/jats:p>","DOI":"10.1155\/2021\/5588724","type":"journal-article","created":{"date-parts":[[2021,6,21]],"date-time":"2021-06-21T22:05:22Z","timestamp":1624313122000},"update-policy":"https:\/\/doi.org\/10.1002\/crossmark_policy","source":"Crossref","is-referenced-by-count":2,"title":["Customer Knowledge Enabled Innovation: Analyzing Pricing\u2010Promotion Coordination Mechanism"],"prefix":"10.1155","volume":"2021","author":[{"given":"Guanbing","family":"Zhao","sequence":"first","affiliation":[]},{"given":"Yangyang","family":"Qiu","sequence":"additional","affiliation":[]},{"ORCID":"https:\/\/orcid.org\/0000-0003-1625-0517","authenticated-orcid":false,"given":"Muhammad","family":"Imran","sequence":"additional","affiliation":[]},{"given":"Fazal","family":"Manan","sequence":"additional","affiliation":[]}],"member":"311","published-online":{"date-parts":[[2021,6,21]]},"reference":[{"key":"e_1_2_9_1_2","doi-asserted-by":"publisher","DOI":"10.2307\/2534453"},{"key":"e_1_2_9_2_2","doi-asserted-by":"publisher","DOI":"10.2307\/41166019"},{"key":"e_1_2_9_3_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.ejor.2011.07.040"},{"key":"e_1_2_9_4_2","doi-asserted-by":"publisher","DOI":"10.1111\/j.1937-5956.2010.01197.x"},{"key":"e_1_2_9_5_2","doi-asserted-by":"publisher","DOI":"10.1287\/msom.1110.0370"},{"key":"e_1_2_9_6_2","doi-asserted-by":"publisher","DOI":"10.1287\/mksc.16.2.112"},{"key":"e_1_2_9_7_2","first-page":"327","article-title":"An integrated innovative products and services. 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