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Data from this study reveal that (a) Chinese people make clear distinctions between issues of personal importance (their personal agenda) and issues of national importance (their social agenda) and (b) the agenda-setting function of Chinese media was only observed when considering one\u2019s social agenda; the personal agenda was not related with the Chinese media agenda. These findings hold true when comparing across different demographic groups on variables such as age, education, news source, and one\u2019s ability to critically analyze news. This article contributes to agenda-setting scholarship by providing empirical evidence of agenda-setting effects in a political and media structure substantially different from the Western structures usually examined in such research.<\/jats:p>","DOI":"10.1177\/0093650211420996","type":"journal-article","created":{"date-parts":[[2011,10,17]],"date-time":"2011-10-17T23:33:25Z","timestamp":1318894405000},"page":"662-678","update-policy":"https:\/\/doi.org\/10.1177\/sage-journals-update-policy","source":"Crossref","is-referenced-by-count":20,"title":["What Is Most Important for My Country Is Not Most Important for Me"],"prefix":"10.1177","volume":"39","author":[{"given":"Guoliang","family":"Zhang","sequence":"first","affiliation":[{"name":"Shanghai Jiao Tong University, Shanghai, China"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Guosong","family":"Shao","sequence":"additional","affiliation":[{"name":"Nanjing University of Finance & Economics, Nanjing, China"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Nicholas David","family":"Bowman","sequence":"additional","affiliation":[{"name":"West Virginia University, Morgantown, WV, USA"}],"role":[{"vocabulary":"crossref","role":"author"}]}],"member":"179","published-online":{"date-parts":[[2011,10,17]]},"reference":[{"key":"bibr1-0093650211420996","doi-asserted-by":"publisher","DOI":"10.1108\/02683940610663123"},{"key":"bibr2-0093650211420996","volume-title":"Standard definitions: Final dispositions of case codes and outcome rates for surveys","author":"American Association of Public Opinion Research","year":"2011","edition":"7"},{"key":"bibr3-0093650211420996","volume-title":"Social statistics","author":"Blalock H.","year":"1972"},{"key":"bibr4-0093650211420996","unstructured":"Bloomberg News. 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