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Two counter themes emerged from the analysis. HIV\/AIDS was portrayed as a \u201cforeign illness\u201d mainly afflicting immigrants from the former Soviet Union and Ethiopia. In addition, HIV\/AIDS was constructed as a disease of \u201cthe deviant other,\u201d particularly gay men, who pose risk to themselves and those around them. By contrast, heart disease was defined as a \u201clocal illness\u201d of \u201cordinary\u201d individuals, and an unpredictable phenomenon. 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