{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,5,5]],"date-time":"2026-05-05T00:11:54Z","timestamp":1777939914531,"version":"3.51.4"},"reference-count":44,"publisher":"SAGE Publications","issue":"4","license":[{"start":{"date-parts":[[2010,12,17]],"date-time":"2010-12-17T00:00:00Z","timestamp":1292544000000},"content-version":"tdm","delay-in-days":0,"URL":"https:\/\/journals.sagepub.com\/page\/policies\/text-and-data-mining-license"}],"content-domain":{"domain":["journals.sagepub.com"],"crossmark-restriction":true},"short-container-title":["New Media &amp; Society"],"published-print":{"date-parts":[[2011,6]]},"abstract":"<jats:p>This article aims to re-examine the main ideas of traditional diffusion study in the context of the internet. Two news stories, one initiated by an established news organization and one uploaded by an individual internet user, were selected for our case study. The study analyzed how a news story gets carried on through various websites of media organizations and individuals.We found that the original stories undergo transformations in terms of content and form over time in the diffusion process. The authors hence introduce a new concept, \u2018seed news\u2019, in order to explain this transformative online news diffusion phenomenon. The concept of seed news may subsume the manifold and dynamic process of diffusion, addition, displacement, evolution, and decline of the news story. It also comes to terms with the multifarious dimensions of transmission and the active interplay between the media and users, or among the users themselves.<\/jats:p>","DOI":"10.1177\/1461444810377916","type":"journal-article","created":{"date-parts":[[2010,12,17]],"date-time":"2010-12-17T21:15:14Z","timestamp":1292620514000},"page":"605-625","update-policy":"https:\/\/doi.org\/10.1177\/sage-journals-update-policy","source":"Crossref","is-referenced-by-count":26,"title":["The emerging mediascape, same old theories? A case study of online news diffusion in Korea"],"prefix":"10.1177","volume":"13","author":[{"given":"Yung-Ho","family":"Im","sequence":"first","affiliation":[{"name":"Pusan National University, Korea,"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Eun-mee","family":"Kim","sequence":"additional","affiliation":[{"name":"Seoul National University, Korea,"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Kyungmo","family":"Kim","sequence":"additional","affiliation":[{"name":"Yonsei University, Korea"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Yeran","family":"Kim","sequence":"additional","affiliation":[{"name":"Kwangwoon University, Korea,"}],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"179","published-online":{"date-parts":[[2010,12,17]]},"reference":[{"key":"atypb1","doi-asserted-by":"publisher","DOI":"10.1177\/107769909407100205"},{"key":"atypb2","volume-title":"A Social History of the Media","author":"Briggs A.","year":"2005"},{"key":"atypb3","volume-title":"Blogs, Wikipedia, Second Life, and Beyond: From Production to Produsage","author":"Bruns A.","year":"2008"},{"key":"atypb4","doi-asserted-by":"publisher","DOI":"10.1080\/10304310600641737"},{"key":"atypb5","volume-title":"Beef protest turns violent in South Korea","author":"Choe S.","year":"2008"},{"key":"atypb6","doi-asserted-by":"publisher","DOI":"10.1207\/s15506878jobem4604_3"},{"key":"atypb7","doi-asserted-by":"publisher","DOI":"10.1177\/009365087014001006"},{"key":"atypb8","doi-asserted-by":"publisher","DOI":"10.1177\/107769906003700301"},{"key":"atypb9","doi-asserted-by":"publisher","DOI":"10.1080\/01972240600567170"},{"key":"atypb10","doi-asserted-by":"publisher","DOI":"10.1111\/j.1460-2466.1993.tb01304.x"},{"key":"atypb11","first-page":"1","volume":"95","author":"Gamson W.","year":"1989","journal-title":"Journal of Sociology"},{"key":"atypb12","doi-asserted-by":"publisher","DOI":"10.1177\/0267323187002002006"},{"key":"atypb13","doi-asserted-by":"publisher","DOI":"10.1177\/107769907905600221"},{"key":"atypb14","doi-asserted-by":"publisher","DOI":"10.1177\/107769907605300419"},{"key":"atypb15","doi-asserted-by":"publisher","DOI":"10.1086\/267239"},{"key":"atypb16","unstructured":"Greenberg BS, Hofschire L. and Lachlan K. ( 2002) Diffusion, media use and interpersonal communication behaviors . In Greenberg BS (ed.) Communication and Terrorism. Cresskill, NJ: Hampton Press, 3-16."},{"key":"atypb17","doi-asserted-by":"publisher","DOI":"10.1080\/14616700500132073"},{"key":"atypb18","volume-title":"Convergence Culture: Where Old and New Media Collide","author":"Jenkins H.","year":"2006"},{"key":"atypb19","volume-title":"News Narratives and News Framing","author":"Johnson-Cartee K.","year":"2005"},{"key":"atypb20","doi-asserted-by":"publisher","DOI":"10.1177\/073953290302400110"},{"key":"atypb21","volume-title":"Personal Influence: The Part Played by People in the Flow of Mass Communication","author":"Katz E.","year":"1955"},{"key":"atypb22","doi-asserted-by":"publisher","DOI":"10.1080\/01972240500388206"},{"key":"atypb23","volume-title":"2008 Korea Internet White Paper (in Korean)","author":"Korea Agency for Digital Opportunity and Promotion","year":"2009"},{"key":"atypb24","volume-title":"American: Still the high-speed laggard","author":"Lacy, S.","year":"2005"},{"key":"atypb25","doi-asserted-by":"publisher","DOI":"10.1177\/146144804044329"},{"key":"atypb26","doi-asserted-by":"publisher","DOI":"10.1080\/10570319009374328"},{"key":"atypb27","doi-asserted-by":"publisher","DOI":"10.4324\/9780203448724"},{"key":"atypb28","doi-asserted-by":"publisher","DOI":"10.1080\/10810730490271539"},{"key":"atypb29","volume-title":"A Study on the Portal News Service and Institutional Reform (in Korean)","author":"National Information Society Agency","year":"2008"},{"key":"atypb30","doi-asserted-by":"publisher","DOI":"10.5210\/fm.v13i4.2127"},{"key":"atypb31","doi-asserted-by":"publisher","DOI":"10.1177\/1440783307076894"},{"key":"atypb32","volume-title":"OECD Broadband Statistics: 2a Households with Broadband Access, 2004-8","author":"Oecd","year":"2008"},{"key":"atypb33","volume-title":"OECD Broadband Statistics: 3a OECD Broadband Penetration and Population Densities","author":"Oecd","year":"2009"},{"key":"atypb34","volume-title":"\u2018Big Three\u2019s\u2019 portal sites have \u2018excessive\u2019 market share of 81% (in Korean)","author":"Park J.","year":"2006"},{"key":"atypb35","doi-asserted-by":"publisher","DOI":"10.2501\/S0021849907070456"},{"key":"atypb36","doi-asserted-by":"publisher","DOI":"10.1177\/107769900007700307"},{"key":"atypb37","doi-asserted-by":"publisher","DOI":"10.1080\/0810902021014326"},{"key":"atypb38","doi-asserted-by":"publisher","DOI":"10.1177\/107769907305000113"},{"key":"atypb39","doi-asserted-by":"publisher","DOI":"10.1177\/0267323187002002008"},{"key":"atypb40","unstructured":"Ruggiero T. and Glascock J. ( 2002) Tracking media use and gratifications. In Greenberg B S (ed.) Communication and Terrorism . Creskill, NJ: Hampton Press, 65-74."},{"key":"atypb41","volume-title":"Network Models of the Diffusion of Innovations","author":"Valente T.","year":"1995"},{"key":"atypb42","doi-asserted-by":"publisher","DOI":"10.1080\/08109020210141362"},{"key":"atypb43","volume-title":"Measuring User-created Content: Implications for the \"ICT Access and Use by Households and Individuals\" Surveys","author":"Working Party on Indicators for the Information Society","year":"2008"},{"key":"atypb44","doi-asserted-by":"publisher","DOI":"10.1111\/j.0021-9916.2007.00330.x"}],"container-title":["New Media &amp; Society"],"original-title":[],"language":"en","link":[{"URL":"https:\/\/journals.sagepub.com\/doi\/pdf\/10.1177\/1461444810377916","content-type":"application\/pdf","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/journals.sagepub.com\/doi\/pdf\/10.1177\/1461444810377916","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2026,5,2]],"date-time":"2026-05-02T05:32:46Z","timestamp":1777699966000},"score":1,"resource":{"primary":{"URL":"https:\/\/journals.sagepub.com\/doi\/10.1177\/1461444810377916"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2010,12,17]]},"references-count":44,"journal-issue":{"issue":"4","published-print":{"date-parts":[[2011,6]]}},"alternative-id":["10.1177\/1461444810377916"],"URL":"https:\/\/doi.org\/10.1177\/1461444810377916","relation":{},"ISSN":["1461-4448","1461-7315"],"issn-type":[{"value":"1461-4448","type":"print"},{"value":"1461-7315","type":"electronic"}],"subject":[],"published":{"date-parts":[[2010,12,17]]}}}