{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,3,4]],"date-time":"2026-03-04T23:34:53Z","timestamp":1772667293256,"version":"3.50.1"},"reference-count":44,"publisher":"SAGE Publications","issue":"12","license":[{"start":{"date-parts":[[2019,6,11]],"date-time":"2019-06-11T00:00:00Z","timestamp":1560211200000},"content-version":"vor","delay-in-days":365,"URL":"http:\/\/www.sagepub.com\/licence-information-for-chorus"}],"funder":[{"DOI":"10.13039\/501100000923","name":"Australian Research Council","doi-asserted-by":"publisher","award":["LP140100226"],"award-info":[{"award-number":["LP140100226"]}],"id":[{"id":"10.13039\/501100000923","id-type":"DOI","asserted-by":"publisher"}]}],"content-domain":{"domain":["journals.sagepub.com"],"crossmark-restriction":true},"short-container-title":["New Media &amp; Society"],"published-print":{"date-parts":[[2018,12]]},"abstract":"<jats:p> This article reports on focus groups exploring the best way to reach young men with vulgar comedy videos that provide sexual health information. Young people reported that they found the means by which the material was presented \u2013 as a locked down app \u2013 to be problematic, and that it would better be delivered through social media platforms such as YouTube. This would make it more \u2018spreadable\u2019. By contrast, adult sex education stakeholders thought the material should be contained within a locked down, stand-alone app \u2013 otherwise it might be seen by children who are too young, and\/or young people might misunderstand the messages. We argue that the difference in approach represented by these two sets of opinions represents a fundamental stumbling block for attempts to reach young people with digital sexual health materials, which can be understood through the prism of different cultural forms \u2013 education versus entertainment. <\/jats:p>","DOI":"10.1177\/1461444818778255","type":"journal-article","created":{"date-parts":[[2018,6,11]],"date-time":"2018-06-11T09:21:49Z","timestamp":1528708909000},"page":"4571-4589","update-policy":"https:\/\/doi.org\/10.1177\/sage-journals-update-policy","source":"Crossref","is-referenced-by-count":26,"title":["Locked down apps versus the social media ecology: Why do young people and educators disagree on the best delivery platform for digital sexual health entertainment education?"],"prefix":"10.1177","volume":"20","author":[{"given":"Alan","family":"McKee","sequence":"first","affiliation":[{"name":"University of Technology Sydney, Australia"}]},{"given":"Kath","family":"Albury","sequence":"additional","affiliation":[{"name":"Swinburne University of Technology, Australia"}]},{"given":"Jean","family":"Burgess","sequence":"additional","affiliation":[{"name":"Queensland University of Technology, Australia"}]},{"given":"Ben","family":"Light","sequence":"additional","affiliation":[{"name":"University of Salford, UK"}]},{"given":"Kim","family":"Osman","sequence":"additional","affiliation":[{"name":"Queensland University of Technology, Australia"}]},{"given":"Anthony","family":"Walsh","sequence":"additional","affiliation":[{"name":"Queensland University of Technology, Australia"}]}],"member":"179","published-online":{"date-parts":[[2018,6,11]]},"reference":[{"key":"bibr1-1461444818778255","unstructured":"Albury K (2017) \u2018Recognition of competition\u2019 vs the Will To App. In: Proceedings of the Australasian 2017 sexual health conference, Canberra, ACT, Australia, 7\u20139 November. Available at: https:\/\/az659834.vo.msecnd.net\/eventsairaueprod\/production-ashm-public\/bb0617e9713f40d9802d1f9d371ef1cd (accessed 14 March 2018)."},{"key":"bibr2-1461444818778255","volume-title":"Youth and Sexual Citizenship","author":"Albury K"},{"key":"bibr3-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1177\/1363460708089425"},{"key":"bibr4-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1509\/jmr.10.0353"},{"key":"bibr5-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1016\/j.colegn.2014.04.002"},{"key":"bibr6-1461444818778255","volume-title":"It\u2019s Complicated: The Social Lives of Networked Teens","author":"boyd d","year":"2014"},{"key":"bibr7-1461444818778255","volume-title":"YouTube: Online Video and Participatory Culture","author":"Burgess J","year":"2009"},{"key":"bibr8-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1016\/S0968-8080(13)41686-5"},{"key":"bibr9-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1080\/13691058.2016.1239133"},{"key":"bibr10-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1177\/1329878X17709098"},{"key":"bibr11-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1177\/1461444815570294"},{"key":"bibr12-1461444818778255","first-page":"123","volume-title":"Digital Media, Youth, and Credibility","author":"Eysenback G","year":"2008"},{"key":"bibr13-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1080\/09540250042000252677"},{"key":"bibr14-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1177\/1461444817712937"},{"key":"bibr15-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1080\/14681811.2013.854203"},{"key":"bibr16-1461444818778255","volume-title":"Uses of Television","author":"Hartley J","year":"1999"},{"key":"bibr17-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1071\/SH16076"},{"key":"bibr18-1461444818778255","volume-title":"Spreadable Media: Creating Value and Meaning in a Networked Culture","author":"Jenkins H","year":"2013"},{"key":"bibr19-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1016\/j.bushor.2011.01.006"},{"key":"bibr20-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1177\/1524839911405850"},{"key":"bibr21-1461444818778255","volume-title":"Supporting Teachers to Teach Relationships and Sexuality Education","author":"Leahy D","year":"2013"},{"key":"bibr22-1461444818778255","unstructured":"Lewis P (2018) \u2018Fiction is outperforming reality\u2019: how YouTube\u2019s algorithm distorts truth. The Guardian, 2 February. Available at: https:\/\/www.theguardian.com\/technology\/2018\/feb\/02\/how-youtubes-algorithm-distorts-truth (accessed 20 March 2018)."},{"key":"bibr23-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1057\/9781137022479"},{"key":"bibr24-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1177\/1461444809342697"},{"key":"bibr25-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1108\/OIR-10-2013-0239"},{"key":"bibr26-1461444818778255","doi-asserted-by":"publisher","DOI":"10.4135\/9780857020017"},{"key":"bibr27-1461444818778255","first-page":"9","volume-title":"Entertainment Industries: Entertainment as a Cultural System","author":"McKee A","year":"2012"},{"key":"bibr28-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1057\/978-1-137-49179-4"},{"key":"bibr29-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1080\/14681811.2016.1228528"},{"key":"bibr30-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1080\/19317610903393043"},{"key":"bibr31-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1177\/1329878X1415300115"},{"key":"bibr32-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1080\/14681811.2014.917622"},{"key":"bibr33-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1177\/1461444809341700"},{"key":"bibr34-1461444818778255","author":"O\u2019Leary A","year":"2013","journal-title":"New York Times"},{"key":"bibr35-1461444818778255","author":"Read M","year":"2012","journal-title":"Gawker"},{"key":"bibr36-1461444818778255","unstructured":"Saner E (2018) Masturbation hacks and consent advice: how YouTubers took over sex education. The Guardian, 13 March. Available at: https:\/\/www.theguardian.com\/education\/2018\/mar\/12\/sex-education-consent-advice-youtube-hannah-witton-laci-green?CMP=share_btn_tw (accessed 14 March 2018)."},{"key":"bibr37-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1509\/jm.11.0528"},{"key":"bibr38-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1002\/9781119172499.ch02"},{"key":"bibr39-1461444818778255","volume-title":"Memes in Digital Culture","author":"Shifman L","year":"2014"},{"key":"bibr40-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1509\/jmr.10.0207"},{"key":"bibr41-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1093\/her\/cys055"},{"key":"bibr42-1461444818778255","volume-title":"Social Media Marketing","author":"Tutin TL","year":"2015","edition":"2"},{"key":"bibr43-1461444818778255","doi-asserted-by":"publisher","DOI":"10.1093\/acprof:oso\/9780199970773.001.0001"},{"key":"bibr44-1461444818778255","doi-asserted-by":"publisher","DOI":"10.17645\/mac.v1i1.70"}],"container-title":["New Media &amp; Society"],"original-title":[],"language":"en","link":[{"URL":"https:\/\/journals.sagepub.com\/doi\/pdf\/10.1177\/1461444818778255","content-type":"application\/pdf","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/journals.sagepub.com\/doi\/full-xml\/10.1177\/1461444818778255","content-type":"application\/xml","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/journals.sagepub.com\/doi\/pdf\/10.1177\/1461444818778255","content-type":"application\/pdf","content-version":"vor","intended-application":"syndication"},{"URL":"https:\/\/journals.sagepub.com\/doi\/pdf\/10.1177\/1461444818778255","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2025,3,1]],"date-time":"2025-03-01T03:37:23Z","timestamp":1740800243000},"score":1,"resource":{"primary":{"URL":"https:\/\/journals.sagepub.com\/doi\/10.1177\/1461444818778255"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2018,6,11]]},"references-count":44,"journal-issue":{"issue":"12","published-print":{"date-parts":[[2018,12]]}},"alternative-id":["10.1177\/1461444818778255"],"URL":"https:\/\/doi.org\/10.1177\/1461444818778255","relation":{},"ISSN":["1461-4448","1461-7315"],"issn-type":[{"value":"1461-4448","type":"print"},{"value":"1461-7315","type":"electronic"}],"subject":[],"published":{"date-parts":[[2018,6,11]]}}}