{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,5,12]],"date-time":"2026-05-12T01:30:09Z","timestamp":1778549409551,"version":"3.51.4"},"reference-count":65,"publisher":"SAGE Publications","issue":"1","license":[{"start":{"date-parts":[[2001,4,1]],"date-time":"2001-04-01T00:00:00Z","timestamp":986083200000},"content-version":"tdm","delay-in-days":0,"URL":"https:\/\/journals.sagepub.com\/page\/policies\/text-and-data-mining-license"}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":["Journalism"],"published-print":{"date-parts":[[2001,4]]},"abstract":"<jats:p>The popular music press in the UK has undergone a number of important changes since the mid-1990s. These changes are due to a variety of factors including the emergence and proliferation of high-production glossy niched monthly titles, the fragmentation and over-saturation of the market for consumer music titles, the bureaucratic restructuring of music magazines, the occupational re-evaluation of the music journalism profession and an increasingly PR-led industry climate. What all this has meant is that the space devoted to, and the access required for, \u2018immersion reporting\u2019 \u2013 the New Journalism touchstone which informed the music press through the 1970s and 1980s \u2013 has been greatly reduced, resulting in a refocusing of resources and the once autonomous \u2018personality writer\u2019 being superseded by a single branded magazine identity. The article draws on interviews with music journalists, editors, editors-in-chief and press officers as well as participant observation in music magazines, all conducted as part of the author's PhD research at the University of Westminster.<\/jats:p>","DOI":"10.1177\/146488490100200108","type":"journal-article","created":{"date-parts":[[2009,4,1]],"date-time":"2009-04-01T19:05:49Z","timestamp":1238612749000},"page":"23-43","source":"Crossref","is-referenced-by-count":15,"title":["From polyglottism to branding"],"prefix":"10.1177","volume":"2","author":[{"given":"Eamonn","family":"Forde","sequence":"first","affiliation":[{"name":"CCIS, School of Communication, Design and Media, University of Westminster,Harrow\r      Campus, Watford Road, Northwick Park, Harrow HA1 3TP, UK"}],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"179","published-online":{"date-parts":[[2001,4,1]]},"reference":[{"key":"atypb1","first-page":"7","volume-title":"Press Gazette","author":"Addicott, R.","year":"1999"},{"key":"atypb2","first-page":"7","volume-title":"Press Gazette","author":"Addicott, R.","year":"1999"},{"key":"atypb3","first-page":"1","volume-title":"Press Gazette","author":"Addicott, R.","year":"2000"},{"key":"atypb4","first-page":"15","volume-title":"Press Gazette","author":"Addicott, R.","year":"2000"},{"key":"atypb5","first-page":"1","volume-title":"Press Gazette","author":"Addicott, R.","year":"2000"},{"key":"atypb6","first-page":"4","volume-title":"Press Gazette","author":"Addicott, R.","year":"2000"},{"key":"atypb7","first-page":"6","volume-title":"Press Gazette","author":"Addicott, R.","year":"2000"},{"key":"atypb8","first-page":"5","volume-title":"Press Gazette","author":"Addicott, R.","year":"2000"},{"key":"atypb9","first-page":"120","volume-title":"Mass Media and Society","author":"Blumler, J.G.","year":"1997"},{"key":"atypb10","volume-title":"Distinction. 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