{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,7,14]],"date-time":"2026-07-14T00:25:51Z","timestamp":1783988751726,"version":"3.55.0"},"reference-count":25,"publisher":"SAGE Publications","license":[{"start":{"date-parts":[[2025,1,1]],"date-time":"2025-01-01T00:00:00Z","timestamp":1735689600000},"content-version":"unspecified","delay-in-days":0,"URL":"https:\/\/creativecommons.org\/licenses\/by-nc\/4.0\/"}],"content-domain":{"domain":["journals.sagepub.com"],"crossmark-restriction":true},"short-container-title":["Journal of Patient Experience"],"published-print":{"date-parts":[[2025,1]]},"abstract":"<jats:p>Myopia (short-sightedness) in children is a public health concern, as prevalence and severity are rising. By 2050, half the world population may have myopia, with a fifth at risk of uncorrectable sight-loss. Effective treatments to slow the worsening of myopia are not publicly funded. Here we aimed to complete the first 2 of these stages of designing an effective myopia advocacy campaign, that is, issue identification and research\/analysis. We carried out a literature review on myopia\/eye care advocacy campaigns and an online key stakeholder survey with exploratory open-ended questions distributed to a convenience sample of 30 individuals known from previous informal discussions, including parents, a young adult, facilitators\/representatives of UK and European myopia patient advocacy groups\/charities, professional organizations and industry. We extracted data from included publications into a prespecified table and used thematic analysis to summarize survey responses. The main issues identified are perceived lack of public\/professional awareness, complications and interventions, and public funding. The most important rationales for eye-healthy behavior and interventions are: short\/medium-term improvement in quality of life linked to lower levels of short-sightedness, and long-term reduction of risk of sight-threatening complications and healthcare costs. A myopia advocacy campaign should increase public\/professional awareness, provide education and information for eye\/healthcare practitioners, families, teachers and other professionals, lead to public funding, and promote collaborations between stakeholders to enable funding for appropriate interventions.<\/jats:p>","DOI":"10.1177\/23743735251323355","type":"journal-article","created":{"date-parts":[[2025,3,4]],"date-time":"2025-03-04T13:35:31Z","timestamp":1741095331000},"update-policy":"https:\/\/doi.org\/10.1177\/sage-journals-update-policy","source":"Crossref","is-referenced-by-count":2,"title":["Let's Talk About Myopia: Literature Review and Stakeholder Survey to Develop a Roadmap for Advocacy"],"prefix":"10.1177","volume":"12","author":[{"ORCID":"https:\/\/orcid.org\/0000-0002-7402-4350","authenticated-orcid":false,"given":"Annegret","family":"Dahlmann-Noor","sequence":"first","affiliation":[{"name":"Institute of Ophthalmology, University College London, London, UK"},{"name":"NIHR Moorfields Biomedical Research Centre, London, UK"},{"name":"Pediatric Service, Moorfields Eye Hospital NHS Foundation Trust, London, UK"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Hamza","family":"Noor","sequence":"additional","affiliation":[{"name":"Nottingham Business School, Nottingham Trent University, Nottingham, UK"}],"role":[{"vocabulary":"crossref","role":"author"}]}],"member":"179","published-online":{"date-parts":[[2025,3,2]]},"reference":[{"key":"bibr1-23743735251323355","doi-asserted-by":"publisher","DOI":"10.1111\/cxo.12339"},{"key":"bibr2-23743735251323355","volume-title":"Priority eye diseases","author":"WHO","year":"2018"},{"key":"bibr3-23743735251323355","doi-asserted-by":"publisher","DOI":"10.1167\/iovs.62.5.2"},{"key":"bibr4-23743735251323355","doi-asserted-by":"publisher","DOI":"10.1136\/bjophthalmol-2017-310292"},{"issue":"105","key":"bibr5-23743735251323355","first-page":"12","volume":"32","author":"Fricke T","year":"2019","journal-title":"Community Eye Health"},{"key":"bibr6-23743735251323355","unstructured":"Tools and guides: Advocacy toolkit\u2014a Roots guide\u2014Tearfund Learn. Accessed September 15, 2023. https:\/\/learn.tearfund.org\/en\/resources\/series\/roots-guides\/advocacy-toolkit\u2013a-roots-guide."},{"key":"bibr7-23743735251323355","doi-asserted-by":"publisher","DOI":"10.1007\/978-981-10-5251-4_103"},{"key":"bibr8-23743735251323355","doi-asserted-by":"publisher","DOI":"10.1111\/opo.13190"},{"issue":"11","key":"bibr9-23743735251323355","first-page":"1482","volume":"104","author":"Ang M","year":"2020","journal-title":"Br J Ophthalmol"},{"key":"bibr10-23743735251323355","doi-asserted-by":"publisher","DOI":"10.3389\/fpubh.2022.854654"},{"key":"bibr11-23743735251323355","doi-asserted-by":"publisher","DOI":"10.1167\/iovs.64.6.6"},{"key":"bibr12-23743735251323355","doi-asserted-by":"publisher","DOI":"10.1001\/jamaophthalmol.2021.3695"},{"key":"bibr13-23743735251323355","doi-asserted-by":"publisher","DOI":"10.2147\/RMHP.S297265"},{"key":"bibr14-23743735251323355","doi-asserted-by":"publisher","DOI":"10.1016\/j.ophtha.2021.08.013"},{"key":"bibr15-23743735251323355","doi-asserted-by":"publisher","DOI":"10.11622\/smedj.2019144"},{"key":"bibr16-23743735251323355","doi-asserted-by":"publisher","DOI":"10.1111\/opo.12112"},{"key":"bibr17-23743735251323355","doi-asserted-by":"publisher","DOI":"10.1016\/j.ophtha.2020.01.054"},{"key":"bibr18-23743735251323355","doi-asserted-by":"publisher","DOI":"10.18240\/ijo.2023.05.18"},{"key":"bibr19-23743735251323355","doi-asserted-by":"publisher","DOI":"10.1111\/opo.12455"},{"issue":"06","key":"bibr20-23743735251323355","first-page":"1","volume":"08","author":"Shweikh Y","year":"2018","journal-title":"J Community Med Health Educ"},{"key":"bibr21-23743735251323355","doi-asserted-by":"publisher","DOI":"10.1097\/ICU.0000000000000772"},{"key":"bibr22-23743735251323355","doi-asserted-by":"publisher","DOI":"10.1097\/IIO.0000000000000268"},{"key":"bibr23-23743735251323355","doi-asserted-by":"publisher","DOI":"10.4103\/ijo.IJO_105_22"},{"key":"bibr24-23743735251323355","doi-asserted-by":"publisher","DOI":"10.1097\/ICU.0000000000000772"},{"key":"bibr25-23743735251323355","first-page":"285","volume":"9","author":"Micieli JA","year":"2015","journal-title":"Clin Ophthalmol"}],"container-title":["Journal of Patient Experience"],"original-title":[],"language":"en","link":[{"URL":"https:\/\/journals.sagepub.com\/doi\/pdf\/10.1177\/23743735251323355","content-type":"application\/pdf","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/journals.sagepub.com\/doi\/full-xml\/10.1177\/23743735251323355","content-type":"application\/xml","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/journals.sagepub.com\/doi\/pdf\/10.1177\/23743735251323355","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2026,4,30]],"date-time":"2026-04-30T00:37:28Z","timestamp":1777509448000},"score":1,"resource":{"primary":{"URL":"https:\/\/journals.sagepub.com\/doi\/10.1177\/23743735251323355"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2025,1]]},"references-count":25,"alternative-id":["10.1177\/23743735251323355"],"URL":"https:\/\/doi.org\/10.1177\/23743735251323355","relation":{},"ISSN":["2374-3735","2374-3743"],"issn-type":[{"value":"2374-3735","type":"print"},{"value":"2374-3743","type":"electronic"}],"subject":[],"published":{"date-parts":[[2025,1]]},"article-number":"23743735251323355"}}