{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,4,30]],"date-time":"2026-04-30T07:02:50Z","timestamp":1777532570409,"version":"3.51.4"},"reference-count":29,"publisher":"SAGE Publications","issue":"2","license":[{"start":{"date-parts":[[2022,4,8]],"date-time":"2022-04-08T00:00:00Z","timestamp":1649376000000},"content-version":"unspecified","delay-in-days":0,"URL":"https:\/\/creativecommons.org\/licenses\/by\/4.0\/"}],"content-domain":{"domain":["journals.sagepub.com"],"crossmark-restriction":true},"short-container-title":["Journal of Creative Communications"],"published-print":{"date-parts":[[2022,7]]},"abstract":"<jats:p>Marketplace cultures, one of the main theoretical frameworks within consumer culture theory (CCT), offers grounds for the study of consumer interactions with the marketplace. One kind of consumer interaction occurs inside consumption communities. Most of the consumption communities nowadays are online. Consumers go online to get information and advice from peers on their consumption options and processes. They participate in online forums and communities to connect with like-minded individuals, discuss topics of interest and share experiences. Taking the interpretive lens of CCT, we propose to analyse the \u2018life\u2019 of online consumption communities in the context of vegan consumption communities. We present the research agenda for this in-progress study and the suggestions for further research on consumption communities and, more specifically, vegan communities, as identified in our literature review.<\/jats:p>","DOI":"10.1177\/09732586221084377","type":"journal-article","created":{"date-parts":[[2022,4,8]],"date-time":"2022-04-08T23:32:16Z","timestamp":1649460736000},"page":"231-240","update-policy":"https:\/\/doi.org\/10.1177\/sage-journals-update-policy","source":"Crossref","is-referenced-by-count":3,"title":["The Life of Consumption Communities: A Study on Vegan Communities"],"prefix":"10.1177","volume":"17","author":[{"ORCID":"https:\/\/orcid.org\/0000-0003-1233-9653","authenticated-orcid":false,"given":"Ana","family":"Hungara","sequence":"first","affiliation":[{"name":"Research Unit on Governance, Competitiveness and Public Policy (GOVCOPP) and Department of Economics, Management, Industrial Engineering and Tourism (DEGEIT), University of Aveiro, Aveiro, Portugal."}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-7724-5204","authenticated-orcid":false,"given":"Helena","family":"Nobre","sequence":"additional","affiliation":[{"name":"Research Unit on Governance, Competitiveness and Public Policy (GOVCOPP) and Department of Economics, Management, Industrial Engineering and Tourism (DEGEIT), University of Aveiro, Aveiro, Portugal."}]}],"member":"179","published-online":{"date-parts":[[2022,4,8]]},"reference":[{"key":"bibr1-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1177\/0973258616644808"},{"key":"bibr2-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1108\/BFJ-03-2018-0209"},{"key":"bibr3-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1177\/0539018410396618"},{"key":"bibr4-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1086\/426626"},{"key":"bibr5-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1093\/jcr\/ucv053"},{"key":"bibr6-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1177\/1470593111418796"},{"key":"bibr7-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1177\/1470593118809800"},{"key":"bibr8-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1177\/1470593113478605"},{"key":"bibr9-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1108\/EJM-01-2019-0075"},{"key":"bibr10-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1080\/0965254X.2011.599496"},{"key":"bibr11-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1111\/soin.12061"},{"key":"bibr12-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1177\/0973258618822871"},{"key":"bibr13-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1108\/03090561311306886"},{"key":"bibr14-09732586221084377","doi-asserted-by":"publisher","DOI":"10.2752\/175174412X13190510222101"},{"key":"bibr15-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1057\/s41262-017-0079-8"},{"key":"bibr16-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1177\/097325861000300301"},{"key":"bibr17-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1509\/jmkr.39.1.61.18935"},{"key":"bibr18-09732586221084377","volume-title":"Netnography: The marketer\u2019s secret weapon [White paper]","author":"Kozinets R. V.","year":"2010"},{"issue":"12","key":"bibr19-09732586221084377","volume":"12","author":"Lawo D.","year":"2020","journal-title":"Sustainability (Switzerland)"},{"key":"bibr20-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1108\/QMR-02-2017-0059"},{"key":"bibr21-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1007\/s11747-009-0143-3"},{"key":"bibr22-09732586221084377","unstructured":"Monteiro Renata. (2020, January 8). \u2018Vegansexuais\u2019: Beijar algu\u00e9m que acabou de ingerir um peda\u00e7o de animal seria angustiante. P\u00fablico. https:\/\/www.publico.pt\/2020\/01\/08\/p3\/noticia\/vegansexuais-beijar-alguem-acabou-ingerir-pedaco-animal-angustiante-1899520"},{"key":"bibr23-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1177\/0973258615569968"},{"key":"bibr24-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1016\/j.jbusres.2008.05.013"},{"key":"bibr25-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1002\/dir.20015"},{"key":"bibr26-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1504\/IJWBC.2017.10008794"},{"key":"bibr27-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1509\/jmkg.73.5.30"},{"key":"bibr28-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1177\/0973258616630196"},{"key":"bibr29-09732586221084377","doi-asserted-by":"publisher","DOI":"10.1016\/j.jbusres.2014.04.015"}],"container-title":["Journal of Creative Communications"],"original-title":[],"language":"en","link":[{"URL":"https:\/\/journals.sagepub.com\/doi\/pdf\/10.1177\/09732586221084377","content-type":"application\/pdf","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/journals.sagepub.com\/doi\/full-xml\/10.1177\/09732586221084377","content-type":"application\/xml","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/journals.sagepub.com\/doi\/pdf\/10.1177\/09732586221084377","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2026,4,28]],"date-time":"2026-04-28T16:49:05Z","timestamp":1777394945000},"score":1,"resource":{"primary":{"URL":"https:\/\/journals.sagepub.com\/doi\/10.1177\/09732586221084377"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2022,4,8]]},"references-count":29,"journal-issue":{"issue":"2","published-print":{"date-parts":[[2022,7]]}},"alternative-id":["10.1177\/09732586221084377"],"URL":"https:\/\/doi.org\/10.1177\/09732586221084377","relation":{},"ISSN":["0973-2586","0973-2594"],"issn-type":[{"value":"0973-2586","type":"print"},{"value":"0973-2594","type":"electronic"}],"subject":[],"published":{"date-parts":[[2022,4,8]]}}}