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They play an important role in strengthening the national physique, improving people\u2019s satisfaction with public services, and improving people\u2019s welfare. With the implementation of the national sports strategy, the quality of sports has continuously improved, and significant progress has been made in the construction of sports facilities, sports service mechanisms, sports service projects, and sports service personnel. Due to the inclination of national development centers and differences in regional economic levels, the effectiveness and implementation of public sports service governance may be affected. In order to solve the current problems of unbalanced development of public SS and insufficient social security, this article used cloud computing to conduct an innovative design for public SS governance and surveyed the satisfaction of residents in the community with public SS governance under the innovative design. Through comparative experiments, it studied the service quality and implementation effect of cloud computing on public SS governance. Through experimental analysis, it was found that the service quality and implementation effect of the public SS governance innovation strategy were higher than the original public SS service system. The service quality of the edge computing public SS innovation system was about 10.6% higher than the original public SS system, and the implementation effect was about 8.1% higher than the original public SS system. Experiments have verified the feasibility of sports service innovation strategies under cloud computing.<\/jats:p>","DOI":"10.1186\/s13677-023-00448-0","type":"journal-article","created":{"date-parts":[[2023,5,2]],"date-time":"2023-05-02T15:03:06Z","timestamp":1683039786000},"update-policy":"https:\/\/doi.org\/10.1007\/springer_crossmark_policy","source":"Crossref","is-referenced-by-count":7,"title":["Innovation strategy design of public sports service governance based on cloud computing"],"prefix":"10.1186","volume":"12","author":[{"given":"Yangyang","family":"Hao","sequence":"first","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Zhaoyi","family":"Qiu","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Qiner","family":"Xu","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Qiuhong","family":"He","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Xuemo","family":"Fang","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Chuyun","family":"Wang","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"297","published-online":{"date-parts":[[2023,5,2]]},"reference":[{"issue":"6","key":"448_CR1","doi-asserted-by":"publisher","first-page":"865","DOI":"10.1080\/10967494.2018.1428254","volume":"24","author":"PLM Leisink","year":"2021","unstructured":"Leisink PLM, Knies E, van Loon N (2021) Does public service motivation matter? 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